In my current role at Applova, led strategic initiatives to expand Applova's international presence through channel partners. Developed and executed a comprehensive plan, including market analysis, competitor assessment, and strategy formulation to maximize sales via channels. Successfully recruited and on boarded resellers, distributors, and value-added partners in target regions. Implemented partner training and marketing programs to enhance product awareness and drive demand. Provided market insights and strategic recommendations to senior management based on thorough analysis of market trends and competitor actions and identify areas for improvement has been instrumental in achieving and surpassing sales targets consistently.Prior to my tenure at Applova, I served as a Tele Sales Manager at Imperial Edutech, utilized market insights to customize sales approaches, attract leads, and facilitate conversions through strategic sales tactics. Developed and implemented sales strategies focused on expanding the customer base and increasing revenue, leveraging market trends and competitor analysis to drive growth. Fostered a culture of continuous improvement by providing regular feedback, coaching, and training to enhance the sales team's skills and improve customer engagement.