I utilized my idle time to work as a freelance designer to explore variations of graphic design projects. I worked on print, packaging, photography, website UI/UX, logo, and brand identity design for industries like fashion, food, packaging, IT, e-commerce, Indian Government, jewelry, and more.

• Achieved 60% user growth (800,000 to 2,000,000) in one year through website, app redesign and digital ads promotion designed under my guidance.• Featured as an innovative app for online learning on the Play Store.• Collaborated with cross-functional teams to conceptualize and execute a highly successful multimedia advertising campaign, resulting in a 40% increase in website traffic and a 20% growth in course certificate sales within the targeted demographic.• Conceptualized visuals, leaded a team of 10-12 designers/editors, and maintained budget and timeline.• Created compelling brand & course promotion videos and managed a 155K+ subscriber YouTube channel.• Developed brand guidelines for consistent creative process.