● Led art asset delivery for mobile games: Backgammon friends and Parchisi Star, coordinating cross-functional teams and external vendors for timely and high-quality production.● Managed art production pipelines, optimizing workflows and facilitated integrating assets efficiently into game engines.● Maintained visual style and quality standards in collaboration with art director, providing guidance and feedback to artists.● Art outsourcing: Oversaw external art vendor relationships, negotiating contracts, managing budgets, and ensuring timely delivery.● Managed freelance collaborations on Upwork to produce creative advertisements, engaging voice-overs, and effective localisation solutions for the marketing team. Oversaw contract maintenance and ensured seamless communication for successful project outcomes.● Recruited diverse UGC creators to enhance game promotions while establishing an internal review process.● Led multiple marketing teams and evaluated creative ad metrics to drive improved decision-making, enhance user retention, and boost game installs.

● Applying different production methodologies (agile and waterfall) to guide the team to project completion. ● Responsible for art procurement from Disney for Byjus - K3 product - Art and asset management. ● Performed QA and QC checks for multiple projects under the Byjus-K3 product. ● Trained 50+ people to adapt to design guidelines for multiple projects. ● Helped the hiring team by creating processes to hire resources for the Vis-Dev design team. ● Led a highly cross-functional design team by helping them adapt to the design guidelines and processes.● Led multiple weekly sprints over 8 months for CreateWithMath worksheets

● Led a team of 8 people for launching math, science and English workbooks under the Disney-Byju's umbrella. ● Managed art and asset creation for Disney-Byju's K3 workbooks. ● Enhanced layout design templates to be more child friendly, thereby increasing engagement. ● Streamlined processes for a confidential project to accommodate WFH during global pandemic.● Introduced measures such as trackers, version control etc to ease the team into working from home.

Created 100+ worksheets and Disney-Byjus workbooks with Osmo tech for kindergarten and K123 students. Created character line art for comic panels for BTLA workbooks.