Nishma Shah

Nishma Shah Email and Phone Number

Head of Product (Loyalty) @ PokitPal | CIM MCIM Member @ PokitPal
Nishma Shah's Location
The Rocks, New South Wales, Australia, Australia
Nishma Shah's Contact Details

Nishma Shah personal email

Nishma Shah phone numbers

About Nishma Shah

At PokitPal, I spearhead the Loyalty division, focusing on revolutionizing customer engagement with our cutting-edge white-label solutions and API capabilities. A Chartered Marketer with a knack for strategic thinking, my role involves tailoring our Rewards platform to seamlessly integrate with client brands, ensuring a personalized user experience.My tenure at Paylab as CPO honed my analytical skills and deepened my expertise in product discovery. Our team's dedication to innovation shaped a robust product strategy that consistently delivered solutions aligned with customer needs. This passion for product excellence drives me to foster environments where strategic capability and leadership converge to elevate the customer experience.

Nishma Shah's Current Company Details
PokitPal

Pokitpal

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Head of Product (Loyalty) @ PokitPal | CIM MCIM Member
Nishma Shah Work Experience Details
  • Pokitpal
    Head Of Product (Loyalty)
    Pokitpal Aug 2023 - Present
    Potts Point, Nsw, Au
    PokitPal is all about revolutionising the way you engage with your customers through our white-labeling solutions and API capabilities.Heading the Loyalty products, one of the standout features I'm working on is the Rewards white-labeling capability. We can seamlessly integrate our platform into your brand, giving your customers a personalised and consistent experience.
  • Paylab
    Head Of Product
    Paylab Dec 2021 - Nov 2022
    North Sydney, New South Wales, Au
  • Product Rocket
    Senior Product Consultant
    Product Rocket Jul 2021 - Nov 2021
    Sydney, Au
    Contributing to clients' product team and ensuring consistent innovation is the result of each member of the product team whilst contributing to their passion and their ideas. Providing best solutions to the problems that need to be solved for our clients and contributing to the knowledge of clients’ customers, and the data about how their customers engage with their products.
  • Wpay
    Senior Manager - New Products & Strategy At Wpay
    Wpay Jul 2020 - Jul 2021
    Sydney, Au
    Defining, reviewing, and driving new digital products and business propositions to enhance customer experience for Consumers and Merchants across the Group retail stores. Prototyping new innovations with the wider payments innovation team. Building out and defining the opportunities into new customer value propositions and products through customer research and testing.
  • Wooliesx
    Senior Product Manager - Innovation & Payments
    Wooliesx May 2016 - Jul 2020
    Developed strategy within new retail technology using machine learning and autonomous platforms to enhance customer experience. Built and led a cross-functional product team from inception to delivery within Woolworths Digital payments and services. Oversaw market research including opportunity analysis, competitive analysis, direct and indirect customer requirements gathering and analysis.
  • Wooliesx
    Senior Digital Product Manager
    Wooliesx May 2016 - May 2020
    Shaping, leading and designing the customer experience across the services brands (retail, loyalty and payments) and new retail technology using machine learning and autonomous platform.Training and mentoring product managers and team members to deliver initiatives that meets business and marketing requirements.
  • Westpac Group
    Mobile Product Manager
    Westpac Group Mar 2013 - May 2016
    Sydney, New South Wales, Au
    Acquiring, retaining and driving adoption of Mobile and Tablet Banking across Westpac and St.George Group.Developing, managing and launching a comprehensive suite of mobile banking solutions.Leading end to end product management and delivering new and enhanced mobile products by analyzing new technologies, market trends, customer needs, and competitive products. Prioritizing multiple critical projects and initiatives to scope, time, budget and expected quality to align results with business objectives.
  • Virgin Mobile Australia
    Product Manager - Data
    Virgin Mobile Australia Jan 2012 - Feb 2013
    Defined and delivered product road maps, customer preferences and competitive offering that are consistent with overall marketing proposition, pricing strategy, product roadmaps, financial targets and customer requirements (ARPU, service revenue, churn). Defined and executed initiatives to meet revenues, customer acquisition and customer experience objectives through strategic thinking and direction needed to manage this fast changing environment by addressing market, customer and channel insights, technology trends and identifying opportunities and assessing IT/billing capabilities to deliver the propositions.Drove business requirements and leading virtual teams to deliver projects whilst monitoring ongoing product performance to mitigate risks or issues of the product portfolio. Managed lifecycle of the product portfolio including influencing product positioning to a wide cross functional go to market team ensuring on time delivery and within budget. Interpreted all financial components of product management, including product contribution margins, profit and loss statements, budget processes, and return on investment calculations.
  • 2Ergo Group Plc
    Mobile Product And Marketing Manager
    2Ergo Group Plc Aug 2009 - Nov 2011
    Managed, developed and launched the SaaS (software as a service) product portfolio and product solutions and strategies across mobile sites and apps from concept to execution and developing product roadmaps whilst identifying opportunities and managing concurrent projects to deliver successful outcomes. Drove the development of the business and marketing plans leveraging extensive industry knowledge, awareness of emerging trends and client needs and translating that into a market-driven roadmap in line with the business’s strategic vision. Provided pricing and forecasting to ensure growth of the vast product portfolio and the managing inventory against business plans.Collaborated with developers to ensure seamless end-to-end user experience across the products and delivering highly innovative product solutions and strategies to both the customer and key internal stakeholders in order to achieve targets for all concerned.
  • Gambit Group
    Marketing And Product Specialist
    Gambit Group May 2005 - Aug 2009
    Au
    Developed, managed and implemented strategies which supported the company's product proposition to create awareness across both online and mobile.

Nishma Shah Skills

Product Management Mobile Marketing Product Development Product Marketing Market Analysis Digital Strategy Go To Market Strategy Strategic Partnerships Product Launch Competitive Analysis Business Strategy Marketing Strategy Saas Negotiation Cross Functional Team Leadership Stakeholder Management Leadership Customer Insight Project Management Customer Satisfaction Machine Learning Segmentation Customer Experience Business Analysis Market Research Business Requirements User Experience Design Team Leadership Relationship Building Written Communication Strategic Thinking Budgeting And Forecasting Product Strategy Retail Technology Product Vision Product Discovery Data Analytics People Management Product Innovation Mobile Devices Strategy Mobile Applications Digital Marketing Digital Media Management Service Delivery Strategy Development Marketing Mobile Technology Crm User Experience Team Management Start Ups Customer Relationship Management

Nishma Shah Education Details

  • University Of Kent
    University Of Kent
    Management Science With Computing
  • Chartered Institute Of Marketing
    Chartered Institute Of Marketing
    General

Frequently Asked Questions about Nishma Shah

What company does Nishma Shah work for?

Nishma Shah works for Pokitpal

What is Nishma Shah's role at the current company?

Nishma Shah's current role is Head of Product (Loyalty) @ PokitPal | CIM MCIM Member.

What is Nishma Shah's email address?

Nishma Shah's email address is ns****@****hoo.com

What is Nishma Shah's direct phone number?

Nishma Shah's direct phone number is (041)-409*****

What schools did Nishma Shah attend?

Nishma Shah attended University Of Kent, Chartered Institute Of Marketing.

What skills is Nishma Shah known for?

Nishma Shah has skills like Product Management, Mobile Marketing, Product Development, Product Marketing, Market Analysis, Digital Strategy, Go To Market Strategy, Strategic Partnerships, Product Launch, Competitive Analysis, Business Strategy, Marketing Strategy.

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