- Build partnership and lead negotiations with assigned key accounts clients, P&G distributors in order to achieve mutually beneficial business solutions;- Develop and maintain a digital strategy for brands and estimate the results; - Organize paid media campaigns for Facebook, Instagram, VKontakte networks with a commercial focus to generate leads and drive sales;- Blogging and content marketing - worked with influencers;- Conduct annual negotiations with key accounts (e-commerce);- Execute smart assortment management;- Develop and coordinate category management activities in corresponding key accounts with the objective of increasing sales volume, market share and profitability whilst securing the investments;- Working with big data;- Develop and maintain a digital strategy for and estimate the results

- Provided leadership to twelve Store Managers and twenty-five subordinates serving needs of a key account;- Developed a sales and marketing plan for a territory;- Monitored costs and made changes to operations to improve profits and developed effective ways to market products into a territory;- Analyzed data to find the most efficient sales methods.

I was leading a Shopper Base Design project in Fabric&Home care category for TOP national customers in Russia. Also participated in development of negotiations strategies for in-store product placements with account executives. Took a part in developing concept sales strategies.

- Monitored trends, new brands in consumer products in the US market- Oversaw products offered and merchandising to ensure sales were maximized and orders delivered were accurate- Regularly reviewed competitive websites in terms of product range, marketing initiatives, service functionality and customer offerings- Promoted service to customers, which lead to increase in platform usage by 30%

-Conducting primary phone interviews and face-to-face interviews with the located candidates;-Conducting search for potential candidates for middle and top –level positions using various tools, such as media, existing database, sourcing, recommendations and cold calls;-Accumulating and reviewing CVs of potential candidates;-Selecting candidates with most relevant qualifications and creating CVs to be sent to the clients;-Participating in the interview of potential candidates;-Maintaining database of potential candidates;-Searching for potential candidates: direct search/cold calls, media, sourcing, recommendations.