Nita Song Email and Phone Number
As someone who has been a leader in the marketing industry for over 30 years, I'm proud to have built a reputation for leading a team best known for delivering breakthrough marketing solutions that resonate with diverse audiences and achieve exceptional results. As the President and CEO of IW Group, an award-winning agency specializing in Asian, multicultural, and generational marketing, I've been able to foster a culture of innovation and collaboration, empowering my team to take risks and explore new ideas.Under my leadership, IW Group has achieved remarkable growth and success by keeping a pulse on consumer and industry issues and trends, and continually adapting and transforming competency areas. IW Group's commitment to excellence has earned us the trust and loyalty of clients across a range of industries, including retail, consumer goods, healthcare, entertainment, automotive, and financial services. I have led a team that has created impactful, award-winning marketing campaigns for clients including McDonald's, Walmart, Lexus, Warner Bros, Disney, Netflix, Wells Fargo, Northwestern Mutual, Beam Suntory, and others. Our culture-forward approach delivers successful digital marketing, social media and influencers campaigns. Our innovation focus led to the launch of the first-ever Metaverse campaigns for clients Brown-Forman and McDonald's, both winning numerous industry awards. In recognition of our growth, success and creativity, IW Group was awarded Ad Age's 2022 Multicultural Agency of the Year - a testament to the hard work and dedication of our team.I'm passionate about diversity and multiculturalism, and I've had the privilege of serving on the Diversity Advisory Councils for Comcast, Google and Nielsen. In these roles, I've had the opportunity to work with senior executives to advise on their diversity, equity and inclusion strategies. I also care deeply about social justice and representation, and have served as a past board chair and member of the Asian Americans in Advertising Federation, past board chair and current board member of Advancing Justice SoCal, and a past board member of ColorComm. I am a frequent speaker at industry conferences including Advertising Week NY, Nielsen 360, Association of National Advertisers, the Alliance for Inclusive & Multicultural Marketing, ColorComm and others.
-
President & CeoIw Group Sep 2000 - PresentLos Angeles, California, UsResponsible for the overall management and growth of IW Group, an award-winning multicultural marketing agency, responsible for leading strategic vision, business development, client relations, team management, financial management. In 2018, led the transition and expansion of IW Group from a full-service Asian marketing agency in to a full-service multicultural marketing agency with a focus on digital marketing, social media, experiential, cause marketing, CSR and DE&I expertise working with clients including McDonald's Walmart, Lexus, Warner Bros, Wells Fargo, Beam Suntory, Northwestern Mutual, Sony Pictures, and others. IW Group was named Ad Age's 2022 Multicultural Marketing Agency of the Year.
-
Vice President, Corporate Affairs, Marketing And CommunicationsNetsperanto Sep 1999 - Jun 2000Senior leader at internet start-up focused on building 8 ethnic online communities ("i-village.com model"). Netsperanto's vision was to become the leading most comprehensive online destination serving multicultural populations. Responsible for leading marketing and communications strategy, building brand visibility targeting stakeholders, investors, and target consumers. Netsperanto was covered by USA Today, Business 2.0, Wired, the Wall St. Journal, Adweek, Yahoo, and major ethnic media outlets.
-
Director, Communications And Community Affairs, Western RegionAt&T Oct 1996 - Sep 1999Dallas, Tx, UsOversaw regional community relations and communications strategies including stakeholder engagement, media relations, crisis communications, public affairs and customer events. Responsible for regional program and partnership development. Served as regional spokesperson. -
Vice PresidentIw Group Inc. Jul 1993 - Sep 1995Los Angeles, California, UsManaged major client accounts and supervised account teams Responsible for growth strategy, new business and program development.
-
Account Director, Sr Account ExecutiveIw Group Inc. Jun 1991 - Sep 1993Los Angeles, California, UsHeld several positions, managing key agency accounts including AT&T, Bank of America, California Dept of Health Services and Anheuser-Busch. Responsible for growth strategy, marketing plans, PR plans and campaign implementation.
Nita Song Education Details
-
University Of Southern CaliforniaJournalism & Political Science
Frequently Asked Questions about Nita Song
What company does Nita Song work for?
Nita Song works for Iw Group
What is Nita Song's role at the current company?
Nita Song's current role is Driving Innovation and Growth in Multicultural Marketing.
What schools did Nita Song attend?
Nita Song attended University Of Southern California.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial