Nita Wang Email & Phone Number

San Diego, Ca, Us

United States

Lead strategy engagements to help companies create innovative and compelling engagements to address critical touch points throughout the customer journey. Manage team members to reach their full potential within the team. Oversee resource allocations for the strategy team to ensure client needs are met with the proper team members.

San Francisco Bay Area

Greater San Diego Area

Greater San Diego Area

Greater San Diego Area

* Manage large-scale strategy and marketing engagements to assist clients in creating innovative, engaging digital experiences to better connect with their constituents* Act as the liaison between the clients and internal UX/creative and development team members to ensure business goals are turned into successful implementations* Continuously develop relationships in order to grow and expand opportunities throughout a client's organization* Manage the internal marketing… Show more * Manage large-scale strategy and marketing engagements to assist clients in creating innovative, engaging digital experiences to better connect with their constituents* Act as the liaison between the clients and internal UX/creative and development team members to ensure business goals are turned into successful implementations* Continuously develop relationships in order to grow and expand opportunities throughout a client's organization* Manage the internal marketing initiatives of the company and have lead the development of numerous RFP responses, which have led to successful business opportunities* Collaborate with the company's marketing strategist, creative directors and technical architects to continuously develop cutting-edge solutions for clients in website development, marketing campaigns, mobile and social media* Analyze results in Google Analytics to ensure key performance metrics are met by various strategic and digital marketing campaigns/initiatives Show less

Lead and participate in client engagements to formulate strategic marketing plans, develop marketing communications materials (print and online), and pursue key business development opportunities.Sample projects include:o Act as the outsourced marketing arm for an enterprise software company by developing all marketing and technical content (print and online), identifying lead generation opportunities and managing marketing programs.o Managed a project team to launch two… Show more Lead and participate in client engagements to formulate strategic marketing plans, develop marketing communications materials (print and online), and pursue key business development opportunities.Sample projects include:o Act as the outsourced marketing arm for an enterprise software company by developing all marketing and technical content (print and online), identifying lead generation opportunities and managing marketing programs.o Managed a project team to launch two hotel-casino websites for a newly formed development group. Continuously update and maintain websites, including programming web pages, writing promotional content and conducting statistical analysis on website traffic.o Create all marketing materials and website content for an audio/video cable company for the high-end audiophile market niche. Manage media relationships to ensure continuous highlights, product reviews and product recommendations with the leading trade journals. Show less

Established the preliminary foundation of a new fashion design focused on upscale women's apparel. Managed all aspects of the business including legal formation, financial structure, branding and identity, sales and marketing, and website development.

- Developed strategic initiatives to expand the business competencies and improve organizational efficiencies for an interactive advertising agency.- Established the strategic messaging for the agency and the processes and tactical plans for business development communications and pipeline management.- Assisted in translating clients’ offline business objectives into actualized online media strategies.- Lectured at June 2000 Infomediaries Conference on effective email marketing… Show more - Developed strategic initiatives to expand the business competencies and improve organizational efficiencies for an interactive advertising agency.- Established the strategic messaging for the agency and the processes and tactical plans for business development communications and pipeline management.- Assisted in translating clients’ offline business objectives into actualized online media strategies.- Lectured at June 2000 Infomediaries Conference on effective email marketing strategies.- Managed West Coast operations. Show less

• Generated revenue by penetrating client organizations and developing new business opportunities for the West Coast operations of a management-consulting boutique.• Directed large client engagements in a variety of industries, including technology, telecommunications, oil & gas, aerospace and healthcare.• Designed and presented management concepts and computer-based tools to simulate actual business environments and corporate decision-making processes.• Major… Show more • Generated revenue by penetrating client organizations and developing new business opportunities for the West Coast operations of a management-consulting boutique.• Directed large client engagements in a variety of industries, including technology, telecommunications, oil & gas, aerospace and healthcare.• Designed and presented management concepts and computer-based tools to simulate actual business environments and corporate decision-making processes.• Major accomplishments included: o Increased revenue 100% for the West Coast operations within an eight-month period. o Led the design and development of the firm’s largest customized business simulation. Presented to senior executives of a leading aerospace corporation to address critical finance, strategy and leadership concepts. o Conducted an organizational transformation plan for a breakthrough project management process to be employed throughout an oil and gas organization. Show less

Bs, Economics, Marketing, Multi-National Management

Dean's List

Bse, Marketing, Multinational Management

Education record