Experienced Content Specialist with a proven track record of successfully launching 8 channels over 18 years in the Television industry. Accomplished in content curation, acquisition, market research, and re-engineering content strategy to align with changing customer preferences and competition. Recognized for acquiring innovative content that resonates with targeted audiences. Specialized in end-to-end management of new channel launches, delivering industry-acknowledged outcomes. Proven success working with leading brands such as Discovery Channel, TLC, Star News, UTV, and BBC, including spearheading the launch of Sony BBC Earth and bringing world-renowned content such as Blue Planet and Planet Earth to the Indian audience.
Freelance
-
Consultant, Media AdvisorFreelanceBengaluru, Ka, In
-
Cbo, Media AdvisorMudskipper Labs Sep 2022 - Apr 2023Bengaluru, Karnataka, India -
Head Of ProgrammingSony Bbc Earth Oct 2015 - Aug 2022Mumbai, Maharashtra, IndiaHandpicked to drive the launch of the channel from grounds up. With a successful launch in 2017, spearheaded content strategy and curation, content acquisition, vendor management, budgeting, and language strategy for BBC Earth in India.
-
Programming LeadDiscovery Networks Asia Pacific Jul 2008 - Oct 2014New Delhi, MumbaiGrew into Programming Lead role for Discovery Channel, Discovery Channel Tamil, TLC, Discovery Turbo and ID, owing to demonstrated excellence & prowess over the years. The role involved formulating company’s long-term strategies and working on new initiatives and ideas. Shouldered entire responsibility for Research, Programming Strategy, Content Sourcing, Budgeting and Cost Management, Scheduling Strategy and innovation. -
Asst Manager Programme Scheduling And On Air PresentationUtv Entertainment Jan 2008 - Jun 2008Noida Area, IndiaSuccessful launch of UTV Movies and World Movies amongst the highly competitive Hindi movies and English movies space. Key responsibilities included - Program planning, scheduling for UTV Movies and World Movies, Promo planning, commissioning of new promos, and overseeing promo scheduling.
-
Market Research ExecutiveDiscovery Communications India Jun 2006 - Jan 2008Worked with Adsales team as a research resource for furthering the sales revenue for the channel through post evaluations,channel presentations and other research analysis. Worked closely with Discovery's other international offices from across the globe to procure and present analyses for International Adsales clients. -
Research & Planning ExecutiveStar News Jun 2004 - Mar 2006Mumbai Area, IndiaInvolved in planning and strategizing for the launch of the new channel - STAR Ananda My role included- weekly research analysis and providing inputs to the editorial team with Channel Performance Tracking, Programme Health Checks and Time-slot Checks
Nithya Narayanan Skills
Nithya Narayanan Education Details
-
Mudra Institute Of Communications AhmedabadBroadcast Management -
English -
D.T.E.A Sr Sec School
Frequently Asked Questions about Nithya Narayanan
What company does Nithya Narayanan work for?
Nithya Narayanan works for Freelance
What is Nithya Narayanan's role at the current company?
Nithya Narayanan's current role is Consultant, Media Advisor.
What schools did Nithya Narayanan attend?
Nithya Narayanan attended Mudra Institute Of Communications Ahmedabad, Delhi University, D.t.e.a Sr Sec School.
What skills is Nithya Narayanan known for?
Nithya Narayanan has skills like Content Strategy, Digital Media, Market Research, Team Leadership, New Media, Broadcast.
Not the Nithya Narayanan you were looking for?
Free Chrome Extension
Find emails, phones & company data instantly
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial