My role includes ideating and creating creative pitches and complete marketing solution proposals for the brand including branded content, roll out plan, budgets, logistics etc, by interpreting briefs from Marketing Agencies and brands. I lead business pitches and accompany the Sales Heads to meet new clients, share feedback, ideas & lead next action steps to win new businesses. I also conduct market research to identify selling possibilities and evaluate customer needs and actively seeking out new sales opportunities through cold calling, networking and social media and prepare and deliver appropriate presentations on services, favorably.

I develop and implement social media brand strategies, campaigns and plans to build brand/ company awareness. I have independently taking care of the social media handles of clients from various verticals including Government Project, Automobile, Technology, Lifestyle brands, Real Estate, Travel Houses, like Naya Raipur Smart City Project and Bureau of Indian Standards; Mercedes Benz T&T Motors, Maruti Suzuki True Value; Veena World, Signature Tours; BML Munjal University; M3M and various others. I use multiple social media tools such as AgoraPulse, Sprinklr, HootSuite, Buffer, SproutSocial, TweetDeck.

I familiarized with duty free operations and promoted sales for their outlets. I did field research for the brands they sell such as Tumi and Ferragamo on the basis of Price difference and Point of Purchase.

I handled Whirlpool (India), Hero (Pleasure Scooty). Worked with agency colleagues to devise an advertising campaign. I also conducted an on-ground market research on Point-Of-Purchase Displays in Retail of White Goods.

I contributed towards creating WWF- India’s product catalogue by photographing and designing the layout of their whole product range. I also worked on a Research project on “Trees of Delhi”. Volunteered in organizing Wild Wisdom Quiz 2012.