Nitika Sharma Email & Phone Number

Chicago, Illinois, Us

- Successfully leading a multimillion dollar engagement with a biopharmaceutical manufacturer to analyze highly sensitive patient data, gaining critical insights into patient outcomes. Developed and implemented statistically informed Patient Outreach Campaigns across various Digital and Phone channels for a bio immunologic drug that improved therapy persistence by ~5%, enhancing overall patient care and treatment effectiveness.- Led a national drug launch reporting initiative to proactively track patients through their onboarding and adherence journey. Facilitated multi-disciplinary team collaboration to monitor and address challenges in the insurance and access process, successfully identifying and mitigating patient drop-offs by 7% in the initial phase of launch.- Managed demystification of Reimbursement process to identify patient drop off points and helped refine access and reimbursement strategies leading to improved drug access for ~200K patients.▪Championed the consolidation of performance reports and KPIs to establish a unified source of truth for organization-wide performance reporting. Collaborated with cross-functional teams to align business rules, resulting in streamlined and consistent metric tracking, thereby optimizing executive decision-making.- Spearheaded the design and consumption roadmap for multiple products tailored for field representatives, ensuring interactivity and a guided user experience. This initiative improved the operational efficiencies in the field by 26%.- Facilitated Insights board, newsletters and executive leadership presentations synthesizing the insights for quarterly Patient Support Programs’ effectiveness assessment for various brands and franchises.

Chicago, Illinois, Us

As an Analytics Consultant working with US based Luxury Fashion Retail giant, I was responsible to lead a cross-functional team of 7 individuals responsible to design and develop customer profiling, campaign design, and campaign effectiveness analysis frameworks targeted to optimize marketing strategies for luxury retail. In this role, I have spearheaded Attribution analysis for various marketing channels aimed towards optimizing the channel wise spend hence maximizing the overall Marketing ROI.

London , Co

As an Analytics Consultant I partner with clients including Directors and VPs to understanding Business needs analyzing the data and providing actionable insights. I have extensively worked at Campaign Design , Targeting and Post Campaign Evaluation along with Credit Card Analytics, Fraud Detection and Data Visualization.I lead a team of Analysts providing thought leadership and utilize the output to solve for business questions and maintain client relationship

My role was to support campaign evaluation, customer targeting, performance evaluation of consumers and store items, and various other reporting and automation initiatives. I have worked on SAS, SQL, Tableau and E-commerce Analytics for day to day deliverables translating data into actionable insights.