Nitika Saini Email & Phone Number

Gurugram, Haryana, India

Developed and executed comprehensive PR and communication strategies aligning with organizational objectives, ensuring consistent messaging across all platforms.Facilitated collaboration across departments and stakeholders to identify and capitalize on media and communication opportunities, enhancing brand visibility and reputation.Monitored and managed.

• Marketing Strategy: Develop and implement comprehensive marketing plans aligned with the goals and objectives. Identify target audiences, conduct market research, and analyze trends to inform marketing strategies.
• Brand Management: Build and maintain the brand identity, ensuring consistency across all marketing and communication channels. Develop brand guidelines, messaging, and visual assets to effectively communicate the.
• Campaign Planning and Execution: Plan, coordinate, and execute marketing campaigns to raise awareness, drive engagement, and promote fundraising initiatives.
• Digital Marketing: Leverage digital channels to expand the reach and impact. Manage the organization's website, optimize search engine visibility, and utilize social media platforms to engage with target audiences and.
• Content Creation: Develop engaging and persuasive content for various marketing materials, including website copy, blog posts, social media posts, newsletters, press releases, and reports.
• Partnerships and Collaborations: Identify potential partnerships and collaborations with other NGOs, businesses, or influencers to amplify marketing efforts, reach new audiences, and enhance the organization's impact.

Noida Area, India

• Execute digital campaigns including email marketing, affiliate marketing for resource building, collecting database and providing qualified leads to the fundraising team
• Content generation and management of social media portfolio of CARE India including launching CARE on new platforms
• Oversee as well as execute design and copy (Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blogs, etc.)
• Work towards building all social media assets of CARE India in terms of reach and awareness
• Constantly upgrade the quality of the website in terms of content and design through Content Management System
• Provide periodical analytics to improve the digital, website and social media presence- LinkedIn, FB, Twitter and others

Gurgaon, India

• Develop unique strategies and build upon current client strategies within the digital arena to meet/exceed objectives
• Develop strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution
• Manage client expectations, bringing issues/concerns to clients' attention before they become problems, offering potential solutions, and advising of potential delivery delays
• Proactively keep abreast of assigned clients' marketing and media plans, and provide possible solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.
• Coordinate with internal teams for executing integrated campaigns
• Develop a total understanding of online target audience and mindset modes, write communications briefs, ensuring that creative and media are effectively integrated

Gurgaon, India

South Delhi, Delhi, India

New Delhi Area, India

Delhi

Gurgaon, India

Handled social media accounts (Facebook, Twitter, Google+, Linkedin, Pinterest, Quora, Blogs etc), online forums, newsletters for e-mail marketing; Clients/Brands – Plum Goodness, Safecastle, Hforyou, TrueDiving travels and Ken Lauher

Learnt concepts of SEO, Content Managing Systems, Keywords, Editing, Reporting, Creating galleriesWork done here-http://indiatoday.intoday.in/site/story/i-dont-want-to-shed-my-sexy-image-sameera/1/104632.htmlhttp://wonderwoman.intoday.in/wonderwoman/story1/85108/sameeras-style-fundas.html

Master Of Business Administration (M.B.A.), Media Management

Activities and Societies: Competition for Public Relations Pitching Process. Art competition at Human Value Quarter in college..

Bachelor'S Degree, Journalism And Mass Communication

Activities and Societies: Worked in college magazine “Youth today” and “Jhankar”. Actively participated in speeches and debates. Clubs.