Digital Marketing Manager
CurrentAs a digital marketing leader, I specialize in crafting and executing innovative campaigns that exceed ROI targets and enhance brand presence.Responsibilities:Strategic Leadership: Develop and execute global digital marketing strategies leveraging best-in-class tactics like search engine marketing, paid search, display ads, and more to drive revenue growth and brand visibility.Program Management: Oversee end-to-end advertising and operations strategy, driving conversions across mobile, web and tablet advertising for B2B and B2C markets.Team Management: Lead SEO, and digital marketing team, guiding them to launch impactful campaigns with a focus on client service and results.Client Relationship Management: Nurture relationships with advertisers, agencies, and partners to align strategies and exceed expectations.Cross-Functional Collaboration: Collaborate with sales, project management, and agencies to define strategies that deliver exceptional customer experiences and drive growth.Technology Optimization: Oversee marketing technology platforms to streamline operations and enhance campaign performance.Revenue Expansion: Drive additional revenue from existing clients through strategic upselling and cross-selling initiatives.Performance Analysis: Establish KPI metrics, conduct tests, and track program success to optimize future campaigns.Innovation: Identify opportunities for applying new technologies and services to campaigns to stay ahead of industry trends.