Worked as an e-commerce specialist, Gained extensive experience in managing advertising campaigns on marketplaces such as Flipkart and Amazon.1.) KickStarted Flipkart Ads- -Started Flipkart Ads (PLA and PCA) for all the brands to increase brand visibility and drive sales. -Helped the growth team with Flipkart Ads setup to ensure seamless operations and campaign success. 2.)Amazon and Flipkart Ads Management: -Managed Amazon and Flipkart Ads for several brands, including Savya Home, Prolixr, and Sigriwala. -Conducted thorough keyword research, ad targeting, and bidding strategies to maximize ROI and sales. -Analyzed campaign metrics and provided recommendations for optimization and improvement.

As an experienced e-commerce specialist, I have helped small brands succeed on Amazon and Flipkart platforms by optimizing their advertising, product content, images, and pricing. Specifically, I have:1.)Amazon & Flipkart Advertising--Managed advertising campaigns for 7-8 brands in the Audio and Electronics category.-Conducted thorough keyword research, ad targeting, and bidding strategies to maximize ROI.-Analyzed campaign metrics and provided recommendations for optimization and improvement.-Developed and implemented an AMS optimization structure to improve ad performance and scalability.2.)Product Content and Image Optimization--Worked with brands to improve their product content, including descriptions, titles, and bullet points, to enhance visibility and conversion.-Optimized product images for size, quality, and relevance to improve customer experience and engagement.-Conducted competitive research to identify gaps and opportunities in product content and image optimization.3)Pricing Strategy--Conducted pricing analysis to help brands set competitive and profitable prices for their products.-Developed and implemented dynamic pricing strategies to respond to market changes and trends.-Monitored pricing trends and provided recommendations for adjustment to optimize sales and profitability.

As an intern, I gained practical experience in e-commerce operations, including marketplace and Shopify management, content writing, and Amazon advertising. Specifically, I learned:Marketplace Operations-Listing products on popular e-commerce platforms such as Amazon, Flipkart, and Meesho.Updating product data and inventory to ensure accurate and up-to-date information.Ensuring compliance with marketplace policies and optimization techniques to improve product visibility and sales.Shopify Operations-Creating and managing product listings on Shopify stores.Updating product data, pricing, and shipping policies to maintain a strong e-commerce presence.Collaborating with cross-functional teams to ensure seamless operations and customer experience.Content Writing-Preparing SEO-friendly product descriptions, titles, and bullet points for marketplace listings.Ensuring content accuracy, relevance, and compliance with search engine and marketplace guidelines.Optimizing content for search and conversion to drive more traffic and sales to product listings.Amazon Ads-Managing Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display.Conducting keyword research, ad targeting, and bidding strategies to improve campaign performance.Analyzing campaign metrics and providing recommendations for optimization and improvement.