Triple 888 Studios is a multi-disciplinary marketing agency with over 30 years of experience in advertising, marketing, and design across print and digital channels.Key Responsibilities:• Manage eCommerce and digital projects by working closely with a team of developers and designers.• Manage a Dealer Network Solution which is a combination of websites, lead management system and web analytics that caters over 90 dealership websites across Australia and New Zealand.• Work in conjunction with client stakeholders to understand their objectives and priorities, and develop holistic user-centric digital strategies to help grow and optimise their digital presence.Achievements:• End-to-end management and delivery of scanpan.com the biggest eCommerce project of the company in March 2019. Achieved 33% increase in revenue conversion rate (2020 vs 2019).• In 2019, managed and led a project to redesign and restructure the Dealer Network Solution that resulted in improved UI and UX within the websites and the CMS. The company secured a 40% growth in the total retainer value as a result of successful completion of the project.• Led a team of developers to create a customised automated analytics platform using Google's Data Studio to accommodate client's reporting requirements which reduced reporting time and third-party platform costs, and improved reporting experience for the client.• Implemented project management platforms such as JIRA and Basecamp and introduced Scrum methodology to manage workflows and improve efficiency within the internal process.

eWave is an award-winning eCommerce agency, specialising in the Magento platform, providing end-to-end eCommerce and digital marketing solutions to global iconic brands.Key responsibilities• Develop and execute onsite and offsite digital commerce strategies for both clients and internal stakeholders across technical, sales and marketing verticals.• Leverage all digital channels to optimize user experience and brand relationship building for multi-channel retailers. • Manage, build and maintain accounts and client relationship across B2B and B2C businesses.Achievements• Developed a data-backed digital growth strategy for Kennards Hire which included marketing automation, website design updates, paid online ads and search engine optimisation.• Co-ordinated and successfully implemented a company-first ‘Product Recommender’ module for Samantha Wills, which increased their conversion rate for homepage and checkout page by 11.23% in the first three months.• Designed and implemented successful email marketing campaign for Canon’s Cashback Campaign, which generated a 9.59% conversion rate (Industry benchmark ≈ 4%)• Created an internal guide on Eloqua email campaign integration procedure that simplified email campaign process and reduced project delivery time significantly.• Created and successfully launched a company-first online customer survey to evaluate the performance of a newly launched client website.

Australian Leisure and Hospitality (ALH) Group operates over 300 licensed venues across Australia offering range of hospitality experiences.Key responsibilities:• Collate, prepare and analyse financial data and reports in an accurate, well presented and timely manner for the hotel management team and finance department• Maintain security over cash, stock and gaming by effective management practices which include an understanding of procedures for cash, stock and gaming control• Keep track of internal promotions, analyse outcomes and provide feedback to the manager• Administer payroll and stock control function of the hotel.Achievements:• Assisted the Administration Support team during acquisition of 30 venues in NSW in July 2012 which included tasks such as implementing compliance and policies, assisting IT team in setting up systems and data maintenance, and training and assisting new administration officers