Nitish is a strategy & brand consultant with over 20 years of diverse experience, having helped address growth challenges for the government of India on brand India, large corporates and new ventures across industries.His interventions help organisations address key strategic questions like:+ IDENTITY: Who are we? (Purpose, Values, Capabilities)+ OPPORTUNITY: Where are we headed? (Strategic segments, Market evolution, Strategic Goal)+ STRATEGY: How will our brand win? (choice design/culture/resources/partnerships)+ PERSUASION: What will be our brand communication program? (message/creative strategy/media)+ SKILL: How will we develop our marketing expertise? (inhouse versus outsourced talent talent, org. structure)+ PERFORMANCE: What are our brand marketing milestones? (marketing KPIs, P&L design)He has experience in helping new ventures gain traction as well as accelerating growth in existing ventures. He has advised new ventures across pharma, beauty and wellness, education, sports, sustainability and agriculture; and also worked on established brands like ITC, Vedanta, DCM, Nikon, Pearl Academy, Delphi, Lancer, Reliance, TERI, Radio Today, Hitachi, Sony, among others.Nitish cut his teeth in branding & marketing through work with some of the most respected global names in strategic brand management. He is an alumnus of the Delhi School of Economics, St. Stephen's College, Delhi, and St. Joseph's Boys' High School, Bangalore.