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Anika Punzalan is listed as Transformation Advocate • Culture & Engagement Champion at Binary Digital, a with 18 employees, based in Metro Manila, National Capital Region, Philippines. AeroLeads shows a work email signal at binary.digital and a matched LinkedIn profile for Anika Punzalan.
Anika Punzalan previously worked as Managing Director at Binary Digital and Head of Partnership Vitality at Bpi Aia Life Assurance Corp.. Anika Punzalan holds Digital Marketing Certificate Program (2020B), Marketing from Wharton Online.
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Filipina Creative~Competent, driven, and well rounded marketing communications professional with over 15 years of experience and success in business strategy and operations, team management and career development mapping, brand management, and integrated marketing communications. Led teams to win local and international awards for several marketing campaigns in various industries including real estate, telecommunications, tourism and hospitality, pharmaceutical and health, retail, and fast moving consumer goods.Strategic, analytic; Enabler, team player. Open for opportunities to collaborate!
Listed skills include Event Management, Marketing Communications, Public Relations, Media Relations, and 27 others.
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Pasig City, Philippines
Manages the overall business operations of Binary Digital, an award-winning digital marketing consultancy firm, and premiere digital arm of the Tagline Group. Led the agency amidst challenges of pandemic operations to realize highest income in three years.
Makati City, Philippines
Worked with cross-functional teams to ensure the integration of Vitality in the company’s operations which includes product bundling, corporate value and culture proposition, market positioning, and engagement programs. Designed strategic multi-channel marketing campaigns and launched a manual management information system enabling over 1,000 bancassurance sales executives nationwide to become Vitality Coaches which helped increased seller activation to, ANP penetration of Vitality-Integrated products to over, and client program engagement of over.AIA Vitality is a science-backed wellness program that uses lifestyles rewards to drive long-term health and wellness benefits.
Pasay City, Philippines
Led the brand marketing unit of the Resort Residences Group, SM Prime Holdings’ portfolio of leisure real estate projects – Hamilo Coast and Tagaytay Highlands. Supervised and mentored a team of five to deliver integrated and strategic campaigns for advertising, publicity, digital, and corporate sustainability.
Pasay City, Philippines
Designed and implemented strategic integrated marketing programs for brand promotion and health, as well as lead generation and conversion for Hamilo Coast — SM Prime's premier beach resort town in Nasugbu, Batangas.Was directly in-charge of the following programs:- Strategy development and budget planning- Above the line content and materials- Publicity covering press releases (writing and seeding), media relations, and events - Media planning and buying- Digital and social media marketing - Strategic brand partnerships- Sustainability programsManaged the launch and cascade of a 360 brand refresh campaign — Defining Coastal Living.
Makati City, Philippines
Laid the foundation for, and led the company's media services operations, covering media relations, events management, and PR operations.
Makati City, Philippines
Led a team of PR specialists in delivering meaningful, strategic, and high-impact campaigns across different industries such as real estate, pharmaceutical and health, tourism and hospitality, food & beverage, telecommunications, and retail.Accounts ManagedAyala Land: Ayala Land Premier, Alveo Land, Strategic Landbank Managament GroupSM Investments Corporation ASEAN 100Lopez Holdings IncorporatedBayan Telecommunications: Corporate Brand, DSL, Wireless LandlineEpson PhilippinesKraft Philippines: Toblerone, Tang Fruit TeazGlaxoSmithKline: VaccinesWyeth: AqivaReckitt Benckiser: LysolGreen Cross: Corporate Brand, Lewis & Pearl, Dell Fabric ConditionerFood and Hotel AsiaTerry S.A.: Havaianas, David & Goliath, TBoxDiamond Hotel (including stand-alone restaurants Cake Club and Astralis)Bluewater Resort Group: Maribago, SumilonAmorita ResortPhilippine Tour Operators Association SentosiaBlued
Other employees you can reach at binary.digital. View company contacts for 18 employees →
Drei Bustos
Colleague at Binary DigitalQuezon City, National Capital Region, Philippines
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Chrissie R. Martinez
Colleague at Binary DigitalCainta, Calabarzon, Philippines
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Javen Michael Naing
Colleague at Binary DigitalQuezon City, National Capital Region, Philippines
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Ivane Samson
Colleague at Binary DigitalMetro Manila, National Capital Region, Philippines
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Charmaine Garcia
Colleague at Binary DigitalMetro Manila, National Capital Region, Philippines
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JK
Jazzmen Keffler
Colleague at Binary DigitalAustin, Texas, United States
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Monique Sanvictores
Colleague at Binary DigitalMetro Manila, National Capital Region, Philippines
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Luis Antonio Mendez
Colleague at Binary DigitalMetro Manila, National Capital Region, Philippines
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Xandra Vir Gabrielle Canlas
Colleague at Binary DigitalCaloocan City, National Capital Region, Philippines
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Kim Bañas
Colleague at Binary DigitalMetro Manila, National Capital Region, Philippines
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Activities and Societies: (2007) Vice President for Advertising, CASA ADventure - The Official Advertising, PR and Marketing Organization.
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Anika Punzalan works for Binary Digital.
Anika Punzalan is listed as Transformation Advocate • Culture & Engagement Champion at Binary Digital.
AeroLeads has found 1 work email signal at @binary.digital for Anika Punzalan at Binary Digital.
Anika Punzalan is based in Metro Manila, National Capital Region, Philippines while working with Binary Digital.
Anika Punzalan has worked for Binary Digital, Bpi Aia Life Assurance Corp., Sm Prime Holdings, Inc., and Geisermaclang Marketing Communications Inc.
Anika Punzalan's colleagues at Binary Digital include Drei Bustos, Chrissie R. Martinez, Javen Michael Naing, Ivane Samson, and Charmaine Garcia.
You can use AeroLeads to view verified contact signals for Anika Punzalan at Binary Digital, including work email, phone, and LinkedIn data when available.
Anika Punzalan holds Digital Marketing Certificate Program (2020B), Marketing from Wharton Online.
Anika Punzalan is listed with skills including Event Management, Marketing Communications, Public Relations, Media Relations, Social Media Marketing, Influencer Marketing, Corporate Communications, and Business Development.
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