Nizam Uddin

Nizam Uddin Email and Phone Number

Director of Marketing | Growth Marketing & SEO Consultant @ Clever Digital Marketing
Nizam Uddin's Location
Toronto, Ontario, Canada, Canada
About Nizam Uddin

• 13+ years of experience in marketing across various industries• 8 years of leadership experience building, coaching and mentoring direct reports• 4 years of experience serving in the executive leadership team• 8 years of B2B experience in various industries• Proven track record of developing marketing strategies and delivering exceptional results through various marketing channels, including SEO, PPC, display, email marketing, retargeting, partnership, events and social media• Managed multi-million dollar marketing budget, ensuring the maximum ROI is achieved• Implemented the EOS (Entrepreneurial Operating System) for 18+ months, consistently meeting quarterly objectives• Excel in collaborating with leadership and investor groups, frequently presenting strategic plans and outcomes to internal and external stakeholders on both a quarterly and annual basis• Proven experience in motivating teams to deliver peak performance, improving efficiency, and effectivenessCOMPETENCIES:Leadershipo Managing Vision and Purposeo Setting Strategic Goalso Problem Solvingo Process ManagementPeopleo Building Effective Teamso Caring about Direct Reportso Mentor and train Team MembersCharactero Integrity and Trusto Intellectual Horsepowero Managerial Courageo Drive for Resultso Strategic AgilityTechnical skillso SEO (On-page, Off-page, Technical and Local SEO)o PPC, Display, Retargeting Advertisement and Budget Scalingo Social and Email Marketingo Marketing Automation and Personalizationo User Journey and Conversion Rate Optimizationo Analytics, Project Management, CRM and CMS Platformso HubSpot, Salesforce and Workfront Power User

Nizam Uddin's Current Company Details
Clever Digital Marketing

Clever Digital Marketing

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Director of Marketing | Growth Marketing & SEO Consultant
Nizam Uddin Work Experience Details
  • Clever Digital Marketing
    Director Of Marketing
    Clever Digital Marketing Jan 2024 - Present
    Vaughan, Ontario, Ca
  • Crowd Content
    Head Of Growth And Demand Generation
    Crowd Content Nov 2021 - Dec 2023
    Victoria, Bc, Ca
    • Served in the executive leadership team to set corporate financial goals, budgets, and key drivers for organizational performance• Reversed a declining trend in organic traffic, achieving an 86% increase in the last 12 months compared to the previous period• Increased enterprise leads by 288% and SQL by 426%• Developed an audience of 26K and organized a large number of webinars/fireside chats with digital & AI industry experts• Transformed the digital footprint of the company from very little online visibility to a thought leader in the industry• Improved existing marketing channels and created new marketing channels (Co-marketing, webinars, influencer marketing, and thought leadership content)• Collaborated with industry experts, as well as Microsoft and Google representatives, to co-host multiple impactful webinars• Build, managed and coached a high-performing marketing team
  • Leonardo Worldwide Corporation
    Director Of Marketing Agency Division
    Leonardo Worldwide Corporation Jan 2020 - Nov 2021
    Toronto, Ontario, Ca
    • Played a vital role as a member of the executive leadership team• Led, mentored, and developed a diverse team of 20, including SEO specialists, PPC experts, content writers, and customer success managers• Maintained a low attrition rate under 10% even during the COVID-19 pandemic• Increased the division’s profitability by 20% quarter-over-quarter• Created multiple upsells and cross-sales products in collaboration with affiliated companies• Led the Quarterly Strategic Review (QSR) and presented quarterly financials, department’s growth, achievements and shortcomings to the leadership team & investors
  • Leonardo Worldwide Corporation
    Search Marketing Manager
    Leonardo Worldwide Corporation May 2017 - Jan 2020
    Toronto, Ontario, Ca
    • Built the marketing agency division and acquired over 150 clients within 1.5 years, specializing in SaaS websites, SEO, PPC and content marketing services• Recruited, onboarded, and trained a team of 10, including SEO specialists and content writers• Achieved a 40% reduction in project delivery costs by streamlining the customer onboarding process• Created PPC, Display, Retargeting and Metasearch Ads products to increase revenue from upsell• Collaborated with the development team to enhance the proprietary CMS, resulting in a leading CMS tailored for the hotel industry
  • Oktra
    Digital Marketing Manager
    Oktra Feb 2016 - Mar 2017
    London, London, City Of, Gb
    Digital Strategy & Implementation• Provides leadership for the team to come up with new marketing strategies (digital or offline) that are aligned with the business goals• Plan and execute all web, SEO, SEM, email, social media, PPC and display advertising campaigns• Measure and report performance of all digital marketing campaigns against the company goals (ROI and KPIs)• Identify trends and insights, and optimize spend and performance based on the insights• Plan, execute and measure experimental conversion rate optimization tactics• Work with the internal team and external vendors to achieve yearly marketing targets• Evaluate and improve the end-to-end customer journey across multiple channels and customer touchpoints• Implement conversion points and optimize user funnels• Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate• Track conversion rates and make strategic improvements to the websites.• Responsibility for planning and budgetary control of all digital marketing activities• Automate marketing activities where possible through web-based apps or offline windows/mac softwareWebsite Management• Manage the website, future developments and new website developments, including working with in-house departments and external web agencies.• Improving the usability, design, content and conversion of the company websites• Design, develop and execute user journey• Manage external web agencies for web development projects• Identify and implement latest web technology to group’s websites
  • Zhero Cybersecurity & It Support
    Marketing & Digital Agency Services Team Lead
    Zhero Cybersecurity & It Support Mar 2015 - Feb 2016
    162 Farringdon Rd, London, Ec1R 3As, Gb
    • Manage PPC, Display, SEO & retargeting advertisement campaigns on various ad platforms for the company and the clients• Plan and executive SEO campaigns for the company, including keywords research, on-page SEO, technical SEO, Off-page SEO and local SEO optimization• Plan and execute paid search campaign strategy, including development, implementation, launch, monitoring and optimizing the campaigns through Google Ads and Bing • Provide leadership in solidifying client growth by ensuring goals and objectives are reached • Evaluate and improve the customer journey, engagement and performance of the company and clients’ websites• Develop and implement marketing strategies according to the company’s goals and objectives • Design and present proposals for the prospective clients • Manage and support the digital agency clients• Lead the internal marketing team
  • Blake Hall College Ltd
    Marketing Executive
    Blake Hall College Ltd Nov 2013 - Mar 2015
    London, Gb
    • Develop and implement marketing plans and strategies for the company, including managing the marketing budget• Work closely with a range of stakeholders, including customers, colleagues, suppliers and partner organizations• Manage the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and videos• Evaluate and analyze customer research, market conditions and competitor data• Monitor the performance of marketing activities through various analytical tools (i.e. Google Analytics, Facebook Insights, Twitter analytics, Hootsuite Analytics, Crazy Egg heatmap analytics, Piwik analytics)• Devising strategies to drive online traffic to the company website• Plan and executive SEO strategy for the company, including keywords research, on-page, technical SEO, Off-page and local SEO optimization• Manage PPC, Display & retargeting advertisements campaign on various ad platforms (i.e., Facebook, Google, Adroll, AdEspresso)• Improve the usability, structure, design and conversion of the company website• Develop and oversee the social media strategy for the company• Work very closely with B2B & B2C sales teams to develop promotional plans to achieve sales targets• Develop in-house marketing automation platform• Develop email marketing automation strategies & overseeing execution• Working alongside graphics designer & software development team to develop optimized and responsive company website
  • Blake Hall College Ltd
    Marketing & Admission Officer
    Blake Hall College Ltd Nov 2011 - Oct 2013
    London, Gb
    Marketing (Online & Offline)• Plan and executive SEO strategy for the company, including keywords research, on-page SEO, technical SEO, Off-page SEO and local SEO optimization• Run PPC & Display advertisements on Facebook and Google• Track all leads and generate weekly reports through an in-house system• Monitor and improve the user journey of the college website to increase conversions• Manage & update the website and social media platforms • Advertise & manage courses on online platforms such as Hotcourses, Whatuni, etc.• Design marketing materials – prospectus, course brochures, presentation slides, e-newsletter, motion design advertisements• Develop and run surveys and use feedback as testimonials for marketing purposesAdmissions• Recruit local and international students• Liaise and maintain relationships with representatives and agents• Promote Blake Hall College locally and internationally• Check & verify students documents against UKBA and university requirements using UK NARIC, UKBA policies & requirements• Interview students & help them with their initial visa application process and renewalsInduction, Open Days, Conference Manager• Plan, prepare and promote events• Manage entire event, keeping it on schedule, which included supervising team members
  • Blake Hall College Ltd
    President And Academic Officer
    Blake Hall College Ltd Mar 2011 - Mar 2012
    London, Gb
    • Responsible for the Students’ Union Officers• Leadership skills employed to inspire and lead the student body• Work on own initiative, employing creative and innovative strategies and initiatives• Help to solve student enquiries and problems• Liaise between awarding bodies and the college• Ensure the regulations of the Students’ Union are adhered to• Represent students’ views and issues to the academic board• Chair Students’ Union meetings
  • Blake Hall College Ltd
    Communication Officer
    Blake Hall College Ltd Mar 2010 - Mar 2011
    London, Gb
    • Create and maintain communication links between the student body and college staff• Deal with student enquiries and problems• Respond to national and international phone and email queries • Produce monthly Student’s Union newsletter• Maintain and update Students’ Union website• Create and maintain contacts with local and international media• Assist in the organisation of cultural and sporting events

Nizam Uddin Education Details

  • University Of Greenwich
    University Of Greenwich
    General

Frequently Asked Questions about Nizam Uddin

What company does Nizam Uddin work for?

Nizam Uddin works for Clever Digital Marketing

What is Nizam Uddin's role at the current company?

Nizam Uddin's current role is Director of Marketing | Growth Marketing & SEO Consultant.

What schools did Nizam Uddin attend?

Nizam Uddin attended University Of Greenwich.

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