- Overseeing the complete product development lifecycle , from ideation to commercialization, harnessing the skills of a diverse team comprising designers, software developers, and marketing professionals.- Developed collaborations with stakeholders to ensure our blockchain solutions align with market needs and create meaningful impact.- Founded and lead Cardax, a blockchain technology startup focused on pioneering innovative solutions in the fintech industry.

- Focused on Growth Marketing strategy and User Acquisition execution.- Managing 30 campaigns in 12 different countries in EMEA, North America, LATAM and APAC. - Building & managing Paid Ads campaigns on Search. - Managing & optimizing Performance Marketing campaigns in USA, UK, Ireland, Germany, Sweden, Norway, Finland, Denmark, Brazil, Mexico, Argentina, Colombia, APAC, Belgium and The Netherlands.

- Setup and managed paid ads campaigns for clients- Google ads, display, YouTube, Facebook, Instagram and LinkedIn- Remarketing campaigns using built audiences.- B2B and e-commerce campaigns

- Designed and executed the demand generation strategy . Worked in coordination with marketing and sales teams in Europe, Asia, Latam and the U.S.- Performed A/B testing and Conversion Rate Optimization of company’s website and landing pages.- Setup and managed the marketing automation process to attract and grade prospects. - Reporting to Head of Marketing.

- Designing and implementing an online strategy for the company consisting in: Content Creation, Conversion Rate Optimization, Email Marketing campaigns. - Content creation and distribution (e-books, landing pages, reports, webinars) for lead generation.- Distributing content through Social Media, Paid Search (PPC) and online niche publications.- Optimizing content for SEO using MOZ and Raven.- Doing 15 A/B tests per week using Optimizely, Crazy Egg and Hubspot.

- Identifying opportunities to increase traffic to the website. Content creation and distribution (e-books, landing pages, reports, webinars) for lead generation.- Acquire, activate and retain customers of the company's SaaS product. Optimizing content for SEO using MOZ and Raven.- Doing 15 A/B tests per week using Optimizely, Crazy Egg and Hubspot.- Define and drive the strategy for the website in order to achieve sales objectives.- Driving growth and conversion through all online marketing channels such as Search (both PPC and Organic), Social Media (LinkedIn and Facebook)and Email marketing (Copernica).- Daily, weekly and monthly reporting on the analysis of site performance, email campaigns, site traffic, conversion analysis, register user growth and behaviour measureable by ROI.- Creating content using Wordpress- Optimizing existing content for SEO using MOZ- Manage the online budget.

* Sales* SaaS* Social Intranets

* Business Development* Sales* Business Inteligence* SaaSResponsible for selling business intelligence information and custom research solutions companies in more than 10 countries in South America. Developing a strong network of clients and connections within state and private entities.