Lead the development of new products and strategies leveraging data and technology in a converged / cross-platform manner to support rapid growth of new, high yield revenue streams beyond endemic TV advertising.

I lead strategy, product, marketing, sales and service for 605. 605 is a next-generation TV viewership, attribution and measurement company backed by Dolan Family Ventures and acquired by iSpot in Sept 2023.

Lead the next-generation Television and Streaming advertising business for Fox Networks Group TV properties (Fox Broadcasting, FX Networks, Fox Sports and National Geographic) focusing on audience based selling and programmatic. Responsibilities include product and technology strategy, market positioning, sales, operations and general management.Responsibilities also include representing Fox in the OpenAP consortium from inception as well as driving data and ad measurement initiatives.

Responsible for the Adobe Video Solutions’ TV/video publisher monetization offerings, including ad insertion, ad serving and programmatic, including product management and marketing, partner strategy, market messaging and sales - globally. Extensive experience working with customers including: Comcast, NBCU, Turner, Globo (Brazil), Sony, Time Warner Cable, DirecTV, MLBAM, Disney, Yahoo! Japan, RTL, and others.

Acquired by Adobe in Oct 2011, Auditude provided a leading video ad serving platform for content owners and video distributors. Managed the post-sales, global customer experience teams including account management, services, sales engineering, implementation/consulting, and customer support teams.

Managed the overall Google business relationship with Disney, Sony, Viacom, Advance Publications, and other companies.

Managed the ad serving business relationships with AOL, Turner, Time, Time Warner Cable, and other Time Warner business units. Google acquired DoubleClick in March 2008.

Co-founder of Business Intelligence software company focusing on account management, product management, marketing, partner sales channel management and professional services

Lead the SFA, CRM, and Business Intelligence technology strategy and implementation for internal use.