Marketing Director/Casting Manager
OVERVIEW: Led marketing for an entertainment company that specializes in interactive theater comedy shows. I produced the hit Off-Broadway comedy "The Housewives of Secaucus: What a Drag!" at The Actors Temple Theatre in New York City. Promoted and marketed the company through events, including Luncheon Theater Shows. Managed casting and auditions operations for shows. Oversaw marketing, including writing and placing ads, trade show attendance, and fundraising. SELECT HIGHLIGHTS:-Developed key relationships with senior networking groups, including Senior Resource Group, Senior Assistance Network, Professionals in Aging Network (PAN), Southern Westchester Geriatric Committee, and the Greater NJ Motor Coach Association and American Bus Association -Increased average event attendance by 65%-Oversaw social media and increased online presence by 50%-Managed and streamlined casting for niche market of senior citizen shows-Conducted hundreds of auditions for varied and diverse interactive shows-Produced Off-Broadway interactive lip synching musical comedy Housewives of Secaucus-Recognized as the second show to open Off Broadway in a pandemic “The Housewives of Secaucus is the rebirth of NYC theater”-Casted show in a pandemic; many actors were still out of town-Hosted The Ladies Room Comedy Festival at the Broadway Comedy Club, 2021 - One of the only all-female and female identifying festivals in the world