Natalie Goldstein Email & Phone Number

New York, New York, United States

Account: Revlon

New York, New York, United States

Client: Benjamin Moore & Co

New York, New York, United States

Client: Benjamin Moore & Co

Greater New York City Area

Client: Tim Hortons, Boar’s Head

New York, New York

Client: Popeyes Louisiana Kitchen

New York, New York

• Utilized and maintained contact with 4A's for secondary research• Laid out Keynote strategy decks• Spearheaded research on entering an international lifestyle brand into the U.S. market by conducting interviews, surveying competitive brands in-person• Cultivated, laid out, and recorded results of user-generated content for Instagram pages• Analyzed and tracked impressions and reach of ads on Facebook Business Manager• Pinpointed potential spokespeople and presented findings to client• Assisted in creating user flow of new website• Assisted interviews and helped create an interview guide to analyze new campaign results

Syracuse, New York Area

• Created new blog posts, photos, events for Facebook, Instagram, WordPress to increase number of applicants for recruitment• Number of applicants increased by 85.7%• Increased reach of Facebook posts by an average of 62.7%• Increased frequency of weekly Instagram posts by 75.6% and average likes per post by 24.8% in 10 weeks• Updated WordPress website with new content, gaining 32.8% more visitors and 7.6% more views than same two months in previous year

Syracuse, New York Area

• Worked on strategy team of four to increase leasing in new, luxury student housing, #BLVD404• Organized SWOT analysis of brand’s current positioning• Conducted primary research with focus groups, interviews, surveys Compiled research in communications brief to present to client• Resulted in new name, U Point, from recommendations and findings

Syracuse, New York Area

• Assigned photos and concepts to three staff photographers • Assessed articles to create coordinating photo concepts • Photographed local Syracuse areas featured in articles• Edited images with Adobe Photoshop and Lightroom for publication

Farmington, Ct

• Collaborated with Editor-in-Chief to create new article ideas• Wrote lifestyle articles on local neighborhood for monthly magazine • Photographed and edited yards, pets, landscapes and shot cover photos

Bachelor Of Science (B.S.), Advertising

Activities and Societies: TNH Advertising Agency, Global Ambassador, Phi Sigma Pi National Honors FraternityBS: Advertising, emphasis.

High School Diploma