Nemat Mufti Email & Phone Number

United Arab Emirates

Dubai, United Arab Emirates

- Execute digital marketing activities such as sequence emails, blog posts, digital campaigns, and webinars to ensure a steady supply of leads at a low CAC seo/sem- Manage clients’ relationship to increase average client spend by 25% per year- Responsible for customer communication providing performance analysis (quarterly analysis, customer meeting/training) to ensure 100% renewal rate - Develop training material such as FAQs, training videos, written documentation to ensure 100% usage of every feature- Arabized & launched the new UI

Dubai, United Arab Emirates

- Digital Marketing Consultant, Saudi German Hospital (Dec 2018 – Feb 2019)- Digital Marketing Consultant, City Points (Nov & Dec 2018)- Digital Marketing Management, PureBorn, (May – Nov 2017)- Digital & Social Media Consltant, DuAdVent (A Subsidiary of Mohammad Bin Rashid Foundation for Knowledge) (Nov 2016 – March 2017)- Social Media Strategy, Joelle Mardinian (Dec 2015 – Feb 2016)

Dubai, United Arab Emirates

- Create overall digital marketing strategy with the objective of customer subscription (CPA) - Develop and execute the action plan taking into account digital advertising platforms such as Google & Facebook, affiliate networks, and direct partners - Track customer journey to determine weak and strong points- Report and analyze conversion rate, cost per download, cost per acquisition, cost by subscription, revenue generate by user, lifetime value of user and optimize based on these reports- Manage and operate A/B testing campaign operations, budgets, and optimizations across all channels, user acquisition and retention campaigns; optimize based on CPI & CPA- App Store Optimization to ensure top ranking across all relevant categories and keywords- Use tools such as adjust for attribution, audience building, etc…

Dubai, United Arab Emirates

- Oversee strategy for MBRF_News account during Knowledge Summit (KS) 2016 - Manage on ground Digital & Social Media agency during the KS - Setup strategy for social media accounts after the KS - Develop and manage digital marketing and social media campaigns & strategies for current and potential clients - Oversee planning and execution of all web, SEO/SEM, and social media advertising, and digital advertising campaigns

Dubai, United Arab Emirates

Social Media Strategy, Joelle Mardinian- Create social media strategy for Joelle’s person account, La Maison De Joelle, and Joelle Paris- Assess the current situation of the accounts, highlight the cons and pros, benchmark against latest trends and other celebrity accounts- Breakdown account content into clear content pillars, highlight best posting times, analyze content & images to get the best performing pillars and language, create a content calendar based on findings

Amman, Jordan

Manage Umniah’s social media presence - Create annual strategy and implement it after management approval- Revisit the strategy quarterly - Manage budget and spend - Set the KPIs for the division and the team - Manage a digital team of 3 people Manage website - Create strategy to drive traffic to website- Optimize website through SEO/SEM campaigns - Create campaigns to drive traffic to the ecommerce section of the website - Enhance the website by researching the latest trends- Make sure the website is up-to-date with all the latest offerings Manage online media spend- Manage media plans; follow up on agency, edit the plans as required by the target market of that campaign - Manage campaign; follow up on artwork, optimize it, make sure the campaign delivers based on the objectives - Manage relationship with portal managers

- Customize an online marketing strategy - Implement and drive strategies to grow revenue - Manage Online Marketing Department team- Create business plan & forecast, and manage department budget- Manage department finances in cooperation with Finance Dept.

Develop, maintain, and extend client relationships Analyze client performance and provide reportsResearch competition, competitive issues, products, and industry trendsExecute online marketing campaigns for each clientManage Online Marketing Department teamPrepare pitches & proposals

Present and sell company products and services to current and potential clientsFollow up on new leads and referrals resulting from field activityIdentify sales prospects and contact these and other accounts as assignedPrepare presentations, proposals, and sales contractsEstablish and maintain current client and potential client relationshipsManage account services through quality checks and other follow upIdentify and resolve client concernsPrepare a variety of status reports, including activity, closings, follow-up, and adherence to goals

Set standards, procedures, and methodologies for the Project Management DepartmentSupervise the work of coordinators teamReport all projects to the General Manager. Solve any existing problems, delegate tasks, and pass important guidelines to other coordinatorsDevelop project plans and timelines, for clients and internal use, and update them as required Manage work between coordinators and development teams to ensure highest quality of work, in minimum time, and within budgetSteering ongoing projects and scheduling all tasks that come into the queue in a way that ensures that the goals of the department and customer satisfaction are both met

Bachelors Of Science, Computer Science

Activities and Societies: Part of the committee of the Palestinian Cultural Club Fund, under the umbrella of AUB, which raises funds.

Education record