Content creation, brand management, content calendars, oversaw major professional sport leagues’ social media channels. Paid Media Senior Strategist for Betr Media. (IG/TikTok/YouTube/Shorts/TW/FB.)Consistently touched non-profit, e-commerce, personal branding, with expertise in sports media including a sports betting platform, a UFC adjacent professional fighting league and the Association of Volleyball Professionals. Video Production Oversight - Graphic Design Oversight - E-Commerce - Copywriting - Email Marketing.

Acquired and expanded accounts for a B2C ordering platform in the restaurant tech industry. Led marketing and branding efforts, led sales team, built company culture/community, managed over 50 accounts, developed menus, and operated training sessions. Go-to resource for analytics, account services, budgets, and overall operations.Grew company accounts 8x within six months of being in a Sales role. Become a Partner within 2 months of working with the company.

Founded a streetwear company featuring on-trend apparel with a relaxed style. Conceptualized the business, led all branding efforts, defined demographic and target markets, purchased garments at wholesale, and drove sales. Several pieces from the line were featured in a popularly viewed music video by Drake and Justin Bieber (“Pop Star”).

Launched a pay-by-phone restaurant using efficient Order for Me technology. Led sales, created strategic plan, and built menus for all accounts. Directed social media outreach on Instagram and Twitter. Leveraged contactless ordering technology into cross-marketing partnerships, including Coco Bot.

Styled for movies and music videos. Managed personalities on set, chose wardrobes, and performed research to determine trends of various time periods. Marketed the business and posted video clips to social media, including captions and hashtags, to build a community.