• Established the marketing department from scratch, recruited a team, and planned marketing strategies in media, digital, design, production, and content.• Developed a comprehensive marketing strategy and annual budget, managed a B2B sales improvement model, and established a B2C sales model.• Implemented and executed the annual marketing plan, including media management and ATL/BTL campaigns, sponsorships, promotions, and events.• Managed the company's eCommerce… Show more • Established the marketing department from scratch, recruited a team, and planned marketing strategies in media, digital, design, production, and content.• Developed a comprehensive marketing strategy and annual budget, managed a B2B sales improvement model, and established a B2C sales model.• Implemented and executed the annual marketing plan, including media management and ATL/BTL campaigns, sponsorships, promotions, and events.• Managed the company's eCommerce site.• In-depth knowledge of digital marketing, campaigns, social media, and reading and analyzing reports using Google Analytics.• Setting monthly sales targets and aligning with sales strategies, discounts, and promotions.• Led business development: analyzing international markets, defining target audiences and target markets, identifying business opportunities.• Established connections in international markets and developed marketing channels: identifying and appointing agents, representatives, marketers, and partnerships. Created a new and successful revenue stream for a B2C market. Led reorganization and drove innovative and up-to-date marketing strategies, automation, resulting in significant increases in B2B sales. Initiated and led a strategic move to sponsor New York Fashion Week, leading to extensive PR coverage. Show less

Branding and content company providing services to clients in Israel and abroad.• Client Services Manager (CSM) for small, medium, and leading strategic businesses.• Needs assessment, building marketing strategies, managing internal and external teams, and working with senior executives.• Developed marketing strategies in line with a company budget of approximately 1 million NIS, providing ROI-aligned consulting.• Managed creative and branding aspects and led the marketing… Show more Branding and content company providing services to clients in Israel and abroad.• Client Services Manager (CSM) for small, medium, and leading strategic businesses.• Needs assessment, building marketing strategies, managing internal and external teams, and working with senior executives.• Developed marketing strategies in line with a company budget of approximately 1 million NIS, providing ROI-aligned consulting.• Managed creative and branding aspects and led the marketing function of the company for managing social media networks and promoting sponsored content.• Presented output and achievement reports on semi-annual results to the companies' marketing vice presidents. Led to double-digit growth across all parameters for the company's clients. Established a platform for brands adhering to an eco-friendly philosophy – a multi-brand platform for green brands. Drove the growth of companies that started from scratch within a few months. Show less

Attorney of Commercial Litigation & Lawsuits: Overall responsibility for managing client portfolios amounting to NIS million and leading complex legal proceedings in commercial litigation and lawsuits.

Overall responsibility for managing client portfolios amounting to NIS million and leading complex legal proceedings in commercial litigation and lawsuits.• Legal representation ranging from careful planning including formulating strategies, and legal tactics tailored to client's needs, drafting statements of claim, managing contact with the defendants' attorneys, and accompanying clients with ongoing legal advice.• Representation and appearance in civil cases at all levels of… Show more Overall responsibility for managing client portfolios amounting to NIS million and leading complex legal proceedings in commercial litigation and lawsuits.• Legal representation ranging from careful planning including formulating strategies, and legal tactics tailored to client's needs, drafting statements of claim, managing contact with the defendants' attorneys, and accompanying clients with ongoing legal advice.• Representation and appearance in civil cases at all levels of judicial and appeal.• Prepared witnesses for hearings and investigations (clients and experts from various fields).• Conducted negotiations in millions of NIS, drafting agreements & contracts.• Represented clients in business disputes proceedings and conducted arbitration and mediation proceedings.• Recruited, trained, supervised, and managed interns.𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀/𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝗖𝗹𝗶𝗲𝗻𝘁𝘀:• Managed the litigation cases of Keshet Media Group and makoTV in intellectual property, slander, and copyright.• Provided legal advice and daily guidance to prominent and leading companies, e.g., Coca-Cola.• Pro-bono representation to "Alot" association-ongoing legal advice and representation in civil & high courts. Show less

• Performed legal work on various issues, active participation in all aspects of cases and business transactions.• Participated in meetings with customers, drafted agreements, statements of claim, etc.• Worked on large and complex cases.