+ Currently working on omnichannel digital media strategy across Optune Gio and Optune Lua as a part of Novocure's US digital team.

+ Built and executed social media corporate communications strategy and content plan which increased client engagement and lead to an increase from 700 to over 1600+ followers on LinkedIn+ Created and lead digital media engagement and analytics strategies across six therapeutic areas+ Created hundreds of social media posts utilizing the Creative Adobe Suite, Canva, and HubSpot for LinkedIn, Twitter, and YouTube+ Produced creative print marketing collateral including brochures, business cards, print mailers, and posters which lead to increased brand awareness and sales+ Created all materials for conferences and trade show events which lead to drastically increased foot traffic and overall brand awareness+ Produced and led multiple CPC ad campaigns on LinkedIn that reached thousands of key decision makers in multiple pharmaceutical markets+ Acted as a liaison and creative director for vendors and agency partners+ Performed daily website optimization edits with the use of WordPress and Google Analytics+ Organized and produced video recordings of notable pharmaceutical KOLs

+ Used social media planning tools to produce hundreds of posts on multiple social platforms+ Grew Instagram following from 200 to over 1,500 followers+ Grew LinkedIn Business Page following from 1,100 to over 2,300 followers+ Tripled monthly web traffic with the use of SEO strategies, blogging, and Google Analytics+ Performed daily website edits with the use of Squarespace+ Created digital marketing funnels and landing pages to drive hundreds of leads+ Formed a cohesive brand strategy through rigorous market research+ Ran sponsored CPC ads on Facebook and Instagram that reached tens of thousands+ Designed various collateral for web and print marketing campaigns+ Assisted with recruitment and screening of potential candidates to qualify leads

+ Created professional marketing collateral under tight deadlines+ Took and edited thousands of studio quality photos+ Developed an asset library and photography storage infrastructure+ Assisted with daily tasks such as print ordering and office organization

+ Lead team of researchers on various topics of typography+ Produced articles for RIT’s Test Targets publication under deadlines+ Had writing viewed by hundreds of RIT alumni

+ Recorded, edited, and archived terabytes of video+ Set up professional audio and video recording equipment+ Developed an efficient workflow under tight deadlines