Kate & Oscar , BangaloreJune 2022 – July 2023(https://kateoscar.com)* Working for Kate & Oscar , a kids wear premium retail clothing brand as Senior Design Manager. The brand is part of DPS Reddy group that was established in 1951. DPS Reddy group had diversified its business across Electronics, Hospitality, Real Estate and Textile sectors. * Work responsibilities include ideating design directions to Create techpacks for designs across different categories in both Boys and Girls aged from 3-16 years for knits & woven categories. Other responsibilities are Fabric selection and development, PP and final Design approval.* The company owns exclusive brand outlets in Palladium mall (Chennai) and Brunton Road (Bangalore). Also projecting to expand its presence through large format stores across Mall of Asia (Bangalore), Orion Mall (Bangalore), Ambience (Gurgaon & Vasant Kunj) and also few locations in other cities. The merchandise of this label is also available across through offline outlets like ShoppersStop, Firstcry, Lifestyle etc and is available on online channels like Myntra, Flipkart, Ajio, Nykaa, Tata cliq etc.

Brands : Gini & Jony, EKAM Designs September 2020 - May 2022(www.myntra.com/gini-and-jony)* Directly co-ordinating with VP- Ecommerce (Boyswear), Mr. Sailesh Lakhani for implementing and rebranding the Kidswear (Boyswear) segment. * Managing the design team in creating tech packs and Developing Boyswear designs - Tee's, Bermuda's and Tracks to make the styles a more luxurious product in the same price range.Ekam Designs - Responsible for design design conceptualisation to final product for a Hong-Kong based women's wear clothing brand* Developed and executed all set agendas by leading the entire team including production vendors, quality control, graphic and fabric sourcing.* Successfully launched company website and focused on analyzing the percentage of the visitors to the site.

Pearl Global Private Limited, HaryanaMarch 2020 – August 2020 (www.pearlglobal.com)Brands Handled: Women's Wear - M&S,GAP, MACY's, TARGET AUSTRALIA, KOHLS, Kids - BENETTON* Analyze daily working schedule and give required guidelines to team consisting of 2 Senior Designer, 3 Junior Designers and lead them to meet deadlines & goals.* Travelled across for meetings with Buyers or buying house to improve company visibility in design & innovation to ensure maximum design orders.* Create tech packs and also innovate new fabrics & prints with the Fabric Innovation Cell, CAD team respectively to offer customers with the latest trends.

Shahi Exports Private Limited, HaryanaJanuary 2016 – February 2020 (www.shahi.co.in)Brands Handled: Women's Wear - H&M (Divided), TARGET AUSTRALIA, HOLLISTER, GAP,A&F, ZaraKids - ZARA , H&M * Initiating design development with extensive research and providing required guidelines to other team members in developing a exclusive collection as per trend. * Responsible for competitive analysis and researching global markets to identify new trends, fabrics, techniques, and product initiatives.* Analyze daily working schedule and give required guidelines to a 4 members team and lead them to meet deadlines and goals.* Travelled across for meetings with Buyers (Spain/Korea/China) among specific categories to improve company visibility in design & innovation to ensure maximum design orders.* Involved in direct communication and meeting with buyers/clients to understand their aesthetics of the brand and liaising with design team to develop the finest range to achieve the best profit margin.

Aspiration Clothing ,Noida (U.P) March 2013 – December 2015 Brands Handled: Women's Wear - Sfera (Spain), Volcom (USA), Roxy (USA), Billabong (USA), Lovers + Friends (USA), Tularosa(USA), Lucky (USA), Femenino.Ref:- http://www.sfera.eu/ , http://www.volcom.com/ , http://www.luckybrand.com/ etcDomestic Women's Wear Brand - Feminino • Apparel Designing and product Development for Women’s wear international brands namely Lucky, Sfera, Volcom, Lovers + Friends, Tularosa, Roxy etc. Also worked for in-house online retail label ‘Femenino’.* Reports directly to the director of the company, responsibilities include product design, styling for photo catalogue shoot and corporate brand management.* Managed the stratergic design process to improve company visibility in design with a team of 2 members to innovate and ensure maximum design orders. * Exploring and Developing Design options by co-ordinating with suppliers.* Derivation of Style-Trend-Mood-Color direction for upcoming seasons.* Market sourcing for updated record of Fabrics, Trims, Prints, Treatment and Enhancements.* Designing Stylized hand illustration and CAD based Technical Drawings with specification for better archiving of the styles produced.* Formulating and developing prototypes, designs and concepts with continuous innovation by using new materials and techniques with constant understanding of the market and identifying commercial value of the fashion apparel.* Coordinating with Pattern masters, Tailors and Craftsmen for Design implementation.* Extended product development on buyer stipulation.* Reviewed, Designed and Coordinated Sampling also for International High street fashion brands/ buyers including Choice and Riva (Middle East).

* Responsible for designing both Men’s wear and Women’s wear collections for Ahmedabad-based Organic Retail Clothing Brand, ‘BHUSATTVA’.* Merchandise of this label is widely distributed through Designer-stores in Asia, Europe, Australia, and USA.