– Selected to edit book for President and Founder of Horizons International, including content structure, thematic development, and line editing. – Achieved high client satisfaction feedback for aesthetic/design editing on print and digital promotional deliverables.

– Collaborated with leadership and board members to serve long-term organizational goals in external and internal communications. – Trained managers to own workflows, and to make changes when onboarding and training new hires. – Solidified communications and content-gathering relationships with 25+ international staff members to diversify and augment relevant content.

– Team and process optimization: managed a 7-person hybrid communications team across international time zones, using process mapping and constant workflow improvement to reach optimal team efficiency. Developed a strong culture of welcoming input and feedback. – Comprehensive end-of-year fundraising campaigns: increased campaign revenue by at least 20% YOY for 3 years running. Cross-channel campaigns included print media, social media, website optimization, donor calling plans, blogs, and newsletters. – Bi-monthly digital and print newsletter: managed a 5-person team comprising writers, designers, and content creators to publish on-brand content in line with organizational values. Newsletters averaged 8 pages, but included annual 32-page editions. – Ownership of brand and sub-brand collateral: supervised content management and creation across 8 websites and 4 social media channels, preserving distinct brand identities and interrelationships.

– Designed, built, and optimized website structure and content, and generated relevant SEO and SEM deliverables that include blog, video, and interactive content. – Implemented and maintained a structured social media strategy to increase audience and engagement. – Initiated collection and analysis of digital data to optimize communications strategies and initiatives. – Copywrote, edited, proofread, and assisted in design of all consumer-facing marketing content, including email campaigns, newsletters, direct mailings, and pamphlets. – Gathered content from global sources and create workflows/pipelines to improve process efficiency.

– Collaborated with Marketing Manager developing editorial calendar and content strategy to improve sales pipeline. – Created branded SEO copy for company blog and website, posting blog weekly according to quarterly calendar. – Engaged with third-party digital agencies on behalf of HOPE to optimize copy based on SEO keyword placement. – Organized provocative and relevant content surrounding keywords to increase organic and SEO traffic to company website, Instagram and Twitter pages. – Coordinated with creative content providers to develop supporting photography and design elements for marketing deliverables.

– Edited written sermon documents for publication into topical study books.– Extensively formatted and revised documents in every respect—titles, table of contents, body and chapters, page design, charts and illustrations—while adhering to tone and intent of author.

– Built 95% customer satisfaction rates and consistent client success through setting timelines to achieving desired goals. – Coordinated with physical therapy offices and counseling offices to implement plans for clients with rehabilitative plans and eating disorders. – Managed multiple concurrent client exercise and progress plans. – Generated consistently full enrollment as instructor of Boot Camp and Functional Movement classes.

– Authored articles and news copy within tight print industry deadlines.– Edited weekly newspaper news, entertainment, and opinions articles.

– Promoted from Contributing Author to Opinions Editor after 1 year, then concurrently to Managing Copy Editor after 6 months. – Designed and created attractive full-page layouts using Adobe InDesign, Illustrator, and Photoshop.– Led 8-person student content creation team to build artistic content strategy. – Edited over 30 short-form and long-form articles per week, while writing an average of 4 articles per week. – Achieved outstanding record of meeting and exceeding demanding deadlines. – Awarded 2005 Outstanding Volunteer Award from California State University Associated Student Media.