Marketing Account Manager
Valencia Area, Spain
I had a double role position as Marketing Account Manager and Social Media Strategist at the Marketing agency Pinchaaqui.I was responsible of designing and implementing Online Marketing Plans and also managing all Marketing customers’ needs from beginning to end. I also led a team of Social Media Managers reporting directly to me.Specific tasks as Content & Social Media Strategist included:- Develop and execute Online Marketing Plans: including Brand Audits, Competition Benchmark, Market Analysis, Content Strategies, Social media plan, Editorial schedule and complimentary SEM/PPC Campaigns.- Provide Marketing consultancy: pre and post Marketing plan consulting, redefinition of Strategies for current customers, Yearly Marketing Planning (Paid/Organic).- Define Content Strategy & Editorial plans: develop Monthly editorial plans according to SEO Strategies, Social Media Opportunities and Sales objectives.Specific tasks as Marketing Account Manager:- Marketing Manager for all customers’ needs within the Agency (Marketing, Web or Design related).- Create and deliver monthly Marketing Reports to customers: Data Analysis, KPI results reports, brand monitoring.- Presentation of Marketing Strategies: monthly/yearly planning’s, day-to-day communications, etc.