I have 17+ years of experience in creating marketing strategies and delivering go-to-market plans for various industries, such as SaaS, FMCG, Business Communications, Management Consultancies, Oil & Gas, Travel, Healthcare, and more. I am a certified strategic marketer, with a BA in Mass Communication and Al-Alsun from Misr International University (MIU).As a Product Marketer, I help businesses with their market research, product development, go-to-market, and customer retention efforts, through:• Developing an authentic brand identity that promotes value and meets business goals.• Building a product-market-fit based on tangible insights and customer needs.• Introducing the product to global markets through organic and paid efforts.• Driving awareness about the product and generating more demand.• Enabling the marketing and sales teams with their GTM efforts.• Retaining customers and turning them into evangelists.• Analyzing the product performance and building an iteration plan accordingly.I can work cross-functionally with different departments in one entity, as I have vertical and horizontal experience in the fields of B2B Marketing, Brand Management, Product Management, Performance Marketing, and more.In addition to my project management skills, I have the professional perseverance to achieve any given objectives. I'm a results-oriented caliber, who can lead a team and offer any needed mentorship. I’m also available on freelance or project-based projects.I am also a bilingual creative and a human-centric content designer. Using my passion, creativity, and communication skills, I help businesses become authentic and connect with their customers. I love details, exploring personalities, making new friends, and blueberry cheesecake. I appreciate deep, meaningful conversations and constantly yearn for inspiration.Book me for a free consultation session 👉🏼 https://adplist.org/mentors/noha-abdel-tawab?session=16413-free-consultation-session