Nonso Okolo Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

• Completed over 1000 mentorship minutes, with 35 mentees across 10 countries• Top 1% of Mentors in April 2022

Toronto, Ontario, Canada

• Led the development and execution of comprehensive marketing and communications strategies, driving brand awareness and engagement across digital platforms, including social media, newsletters, and blog content.• Collaborated with internal teams and external stakeholders to develop tailored communications for Startup Canada's flagship programs, ensuring consistent brand messaging and driving audience engagement from Coast to Coast to Coast.• Utilized data-driven insights to optimize marketing campaigns and email marketing efforts, achieving key performance indicators related to audience growth, retention, and engagement.

Toronto, Ontario, Canada

• Developed and implemented strategies for customer retention, growth, and new business acquisition, aiming to increase revenue through targeted account management and client service engagements.• Enhanced internal processes, achieving an improvement in efficiency by optimizing workflow and resource allocation.

Toronto, Ontario, Canada

• Led whiteboard brainstorming sessions with a team of 6 to generate new concepts; developed a prioritization framework to rank concepts from the customer and business perspectives and further developed the top concepts• Created wireframe prototypes of top 3 concepts for user testing; Developed high fidelity prototypes as proof of concept for presentation to upper-level management and development team• Carried out over 25 user-testing interview sessions to obtain key insights from the target customers• Ensured alignment with company’s strategic objectives, core capabilities and target customers by using the Desirability, Viability, & Feasibility (DVF) Framework

Lagos, Nigeria

• Led launch of first joint savings account product, from idea conception to implementation launch; Pitched idea to CEO, aligned internal teams and delivered final product on budget and on time, increasing AUM by $40K in first 10 months• Received IMPACT AWARD for Innovative Execution after leading a project launch; Second person in history of company to receive award • Created innovative content for YouTube, Instagram, and Twitter, directly contributing to 150% growth in firm’s communication channel subscribers• Led creative direction on digital marketing campaigns with combined ad spend of $200,000 USD, about 80% of total annual advertising budget• Trained two employees for re-assignment to design team, resulting in +200% increase in design capacity as measured by creative output per unit time• Decentralized design system, enabling employees to contribute ideas and creative materials to social media channels

Lagos, Nigeria

• Provided consultative design services to internal organization and external clients, contributing to an improvement in creative output• Reduced outsourcing costs by acquiring new skills in video production and motion graphic design through self-learning; Praised by leadership for proactiveness and efficiency• Secured three new corporate clients with total yearly revenue $120K+ USD by developing innovative sales pitches

Lagos

• Developed company’s brand guide, outlined design systems and creative guidelines, leading to a 50% increase in efficiency, speed, and alignment across communication materials • Partnered with the marketing team to increase brand awareness by 25% as measured by an independent research company by designing brand collateral to support campaigns and communications across channels

Lagos

Lagos

I handled and oversaw the organisations branding and communication across different national entities. I was also in charge of creating and running promotional campaigns

Master Of Business Administration - Mba

Activities and Societies: BCG Empower Workshop Participant, Rotman Marketing Association (VP Communications), Management Consulting.

Bachelor Of Science (Bsc), Electrical And Electronics Engineering

Activities and Societies: AIESEC, SEES (Society of Electrical and Computer Engineering Students) Executive, Unilag Energy Club, Unilag.

Education record

Activities and Societies: Student Parliament, Speech & Debate, BasketballCompleted with 9 out of 9 distinctions in The West African Senior.