Noor Anwar Email & Phone Number

Canada

- Led a high-impact marketing campaign for Outdoor Snow Show 2023, including overseeing the development of a 5-wall tradeshow booth design, a 20-email sequence spanning 16 weeks, and organizing a public-facing speaking session with a 54% attendance rate.- Led communication of timelines, status updates, and risks with with freelancers (copywriters, designers, video agencies) to deliver and execute campaigns in a variety of formats (video, email, social media, eBooks etc.)- Coordinated with field and digital team stakeholders to test tactics and messaging in order to maximize event and campaign ROI, including increasing email open rate by 15% over tenure.

- Oversaw and led implementation of SEO strategy to publish over 150+ Wordpress blogs, thus increasing DR rating, garnering over 40,000 pageviews, and accelerating yearly revenue by 30%.- ​​Ideating, creation, testing and management of FB & Google ads to achieve a monthly 500% ROAS.- Developed and executed a UGC content strategy by leading a team of 3 Content Ambassadors to create organic video content 12 times a month, thus increasing social media engagement by 40% across all platforms. - Collaborated with Product to build ActiveCampaign and Salesmsg automations to market the GrantMe Referrals Program, resulting in an increase of revenue of approximately 28%.- Collaborated with Product, Design, and Development to redesign blog webpage for the objective of including SEO link structure, and improving user experience design. - Oversaw scheduling and management of 15 webinars/workshops per month with over 150 attendees.

Vancouver International Airport

- Conducted leadership duties such as training new hires about best YVR practices, specific role duties, and YVR policy.- Provided direction and assistance to a diverse passenger group by assisting and facilitating passenger flow in the terminal buildings.- Expertly communicated with non-english speakers through simple language, and non-verbal cues at the Vancouver International Airport.