Digital Marketing Specialist
Current- Support marketing projects through digital marketing channels related to email, advertising, public relations, trade shows, webinars, and websites- Support the implementation and tracking of marketing campaigns through Pardot, Salesforce, and other connected systems and applications- Support the management of technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads and ROI- Ensure large sets of data are interpreted proficiently for complex general business analysis with the ability to summarize and present findings