Nora Danilatou Email & Phone Number

Greece

Media and Events Coordinator at 'Golden Hall Athens'– Strategic Planning of the Annual Marketing Plan, in cooperation with the Center Manager– Implementation of the Marketing Plan and monitoring monthly performance (e.g., based on turnoverand footfall data). Leading a team of two Assistants; reporting to the Center Manager– Event Coordinator: from conception to implementation and assessment– Overseeing the social media strategy, developing, implementing and managing digital marketing campaigns,engaging viral content to build social media audience including videos, bloggers, etc.– Managing the redesign of the company website– Marketing budget control, execution and reporting (conception, forecast, implementation, cost control,expenses authorization process, etc.)– Secondary Analysis of stores’ Turnover Reports on a monthly/quarterly basis and variation analysis (e.g.based on turnover per sq.m. and effort ratio)– Public Relations: press releases, collating and analyzing media coverage, organizing events, etc.– Liaising, negotiating and coordinating with third party suppliers (such as event planning companies,advertising companies and external providers) regarding promotions, sponsorship and partnerships– Editorial Consultant of the “Golden Hall Magazine” (editing in-house magazine, 2008-2011)

Center Management Assistant at 'The Mall Athens'– Active participation within a team of three in the Strategic Planning of the Annual Marketing Plan – Implementation of the Annual Marketing Plan; reporting to the Center Manager– Project Manager for events held within the center– In-House Public Relations responsibilities– Responsible for feeding updates of the content of the official website to the web-design company– Identifying and liaising with third party companies regarding promotional events, sponsorship and partnerships– Locating and negotiating with potential sponsors or promotional companies– Processing Invoices: examine and analyze accounting records, financial statements, and other financial reports to assess accuracy, completeness, and conformance to reporting and procedural standards– Rotating Duty Manager

Responsible for the portfolio of "Athenian Brewery S.A." (a major client)– Active participation in planning, coordinating and executing all Media Relations and Corporate events for 'Athenian Brewery S.A.'– PR crisis monitoring (e.g., the case of beer cartels in the Greek media)– Researching, writing and distributing Press Releases– Organizing events including press conferences, exhibitions, open days and press tours (e.g. beer tasting seminars, exclusive concerts, etc.)– BTL activation & marketing communication (e.g. brand activation, contests, sponsorship, branding etc.) – Responsible for monthly/annual publicity reports (based on newspaper articles, web feeds, and TV mentions)

Professional Diploma In Digital Marketing, Digital And Social Marketing

Bsc Business Administration, Double Major: Marketing Management And Management & International Business