Nora Verdier Email & Phone Number

Boston, Massachusetts, United States

Clients: Mattel (Barbie, Fisher-Price, Hot Wheels, UNO), Kellanova (Cheez-It, Pringles, Eggo, RXBAR), and Danone (OIKOS, Silk, Light + Fit)

Boston, Massachusetts, United States

Boston, Massachusetts, United States

• Conducted daily media and client monitoring to share relevant lifestyle news and trends with team and media placements with current clients• Collaborated with manager to draft agency’s social media calendar and created 2 original static posts per week for an Instagram of 2.3K followers and Twitter of 3.8K followers• Created targeted media lists for food and travel personalities, including Andrew Zimmern and Samantha Brown, to secure publicity and media coverage• Uploaded client… Show more • Conducted daily media and client monitoring to share relevant lifestyle news and trends with team and media placements with current clients• Collaborated with manager to draft agency’s social media calendar and created 2 original static posts per week for an Instagram of 2.3K followers and Twitter of 3.8K followers• Created targeted media lists for food and travel personalities, including Andrew Zimmern and Samantha Brown, to secure publicity and media coverage• Uploaded client placements to website to increase awareness of agency’s client mix and top-tier media outreach Show less

• Led 45-minute tutoring sessions with college students to improve essay structure, organization, sentence clarity, grammar, and proper formatting and citation• Utilized specialized teaching techniques to facilitate communication with ELL (English Language Learner) students

• Executed Instagram story takeovers to promote the BU CAS Writing Center as a welcoming and accessible resource, increasing account engagement by 35% within 30 days• Designed 2 Canva graphics per week that provided useful writing tips for BU students to post on the Writing Center’s Instagram with more than 1.7K followers

• Composed 10 media lists for multiple CPG clients to conduct media outreach supporting their PR strategies• Wrote 28 pitches and corresponded with journalists at top-tier publications to increase clients’ online media coverage• Conducted research on CPG trends and drafted blog posts optimized for SEO to be posted on client’s website• Pulled coverage lists with 150+ articles for client reporting

• Managed 3-month project timeline and led weekly internal team meetings to ensure on-schedule execution of advertising campaign for Dunkin’s frozen coffee line• Drafted Gantt Chart and Google Calendar to organize deliverables and keep team on track of project deadlines• Composed meeting agendas and status reports to facilitate team communication and report project updates to VPs

Grand Rapids, Michigan, United States

• Collaborated with project coordinator to produce a photoshoot of 5 unique recipes for The Cloud Bread Company’s Instagram account of 3K+ followers and TikTok account of 1.1K+ followers• Researched trends and developed copy to create B2B design guides and social media content for $2B global client• Drafted webpage copy for Michigan’s largest healthcare system to promote LGBTQIA+ community resources

• Managed client relationship with CommCreative to develop an Instagram campaign for Flooring America with an account of 5K+ followers, receiving department award for Account Management• Led client presentations to facilitate discussion of client vision and to communicate agency insights to client• Drafted weekly status reports, agendas, and recap emails to organize project details for account directors and client

Boston, Massachusetts, United States

• Chaired marketing committee• Served on executive board, cabinet, and risk management team• Organized apparel• Communicated regularly with marketing advisor and Theta Foundation staff• Monitored members' social media accounts for social media contract violations

• Crafted weekly photographic and written content on personal Instagram to highlight Sperry’s Moc-Sider shoe and its role within a college student's lifestyle, reaching 4K+ accounts• Reported social media analytics on a weekly basis to help drive leads and engagement• Planned and implemented 2 new experiential marketing events on campus to grow brand awareness and promote Sperry's values of inclusion and embracing the outdoors

• Drafted daily analytic reports to track Facebook ad spending for Steak ‘n Shake• Collaborated with social media team to compose social media calendar for Steak ‘n Shake with an Instagram account of 246K followers and Facebook account of 3.7M followers• Compiled spreadsheet of 1K+ Instagram influencers for future collaboration with clients

• Published monthly articles to report news covering Boston University's Department of Mass Communication, Advertising, and Public Relations

Boston, Massachusetts, United States

Writer• Publish 2-3 food-related articles per month on Spoon University website• Collaborate with photographers to include presentable photos with articlesSocial Media Contributor• Develop Instagram stories illustrating recipe preparation to increase follower engagement

• Prepare weekly lesson plans to improve grammar skills• Facilitate discussion on assigned readings to expand reading cognition• Evaluate student's performance through reading and writing activities

Lake Leelanau, Michigan, United States

• Served pastries and cafe items during peak season using customer service skills• Operated cash register• Packaged and organized wholesale bakery items

Lake Leelanau, Michigan, United States

• Published 1-3 feature articles per week• Interviewed sources weekly to quote in articles• Researched and corresponded with sources for photos to accompany articles

Boston, Massachusetts, United States

Social Media Manager• Managed social media outreach strategy• Administered weekly Instagram, Twitter, and Facebook posts to promote podcast episodes• Visualized content aestheticsProducer• Directed technical components of podcast episodes, including recording and audio production• Coordinated communication between podcast hosts and WTBU Radio managers• Published episodes onto Anchor with written descriptions to ensure episodes were easily accessible

Northport, Mi

• Instructed craft, art, cooking, and nature sessions for campers between ages 5 and 14• Directed tennis program to improve campers’ tennis skills• Led activities during free time

Bachelor Of Science - Bs, Advertising

Activities and Societies: AdLab, Kappa Alpha Theta, Spoon University, Outing Club, Environmental Student Organization, College Democrats.

Education record

Activities and Societies: National Honor Society co-president, Environmental Club co-president, multi-media manager and staff writer.

Education record

Activities and Societies: Reading volunteer at Deep Creek Elementary School, permaculture research and presentation, half-marathon, 3-day.