Nora Verdier Email & Phone Number

Boston, Massachusetts, United States

Clients: Mattel (Barbie, Fisher-Price, Hot Wheels, UNO), Kellanova (Cheez-It, Pringles, Eggo, RXBAR), and Danone (OIKOS, Silk, Light + Fit)

Boston, Massachusetts, United States

Boston, Massachusetts, United States

• Conducted daily media and client monitoring to share relevant lifestyle news and trends with team and media placements with current clients
• Collaborated with manager to draft agency’s social media calendar and created 2 original static posts per week for an Instagram of 2.3K followers and Twitter of 3.8K followers
• Created targeted media lists for food and travel personalities, including Andrew Zimmern and Samantha Brown, to secure publicity and media coverage
• Uploaded client… Show more
• Uploaded client placements to website to increase awareness of agency’s client mix and top-tier media outreach Show less

• Led 45-minute tutoring sessions with college students to improve essay structure, organization, sentence clarity, grammar, and proper formatting and citation
• Utilized specialized teaching techniques to facilitate communication with ELL (English Language Learner) students

• Executed Instagram story takeovers to promote the BU CAS Writing Center as a welcoming and accessible resource, increasing account engagement by 35% within 30 days
• Designed 2 Canva graphics per week that provided useful writing tips for BU students to post on the Writing Center’s Instagram with more than 1.7K followers

• Composed 10 media lists for multiple CPG clients to conduct media outreach supporting their PR strategies
• Wrote 28 pitches and corresponded with journalists at top-tier publications to increase clients’ online media coverage
• Conducted research on CPG trends and drafted blog posts optimized for SEO to be posted on client’s website
• Pulled coverage lists with 150+ articles for client reporting

• Managed 3-month project timeline and led weekly internal team meetings to ensure on-schedule execution of advertising campaign for Dunkin’s frozen coffee line
• Drafted Gantt Chart and Google Calendar to organize deliverables and keep team on track of project deadlines
• Composed meeting agendas and status reports to facilitate team communication and report project updates to VPs

Grand Rapids, Michigan, United States

• Collaborated with project coordinator to produce a photoshoot of 5 unique recipes for The Cloud Bread Company’s Instagram account of 3K+ followers and TikTok account of 1.1K+ followers
• Researched trends and developed copy to create B2B design guides and social media content for $2B global client
• Drafted webpage copy for Michigan’s largest healthcare system to promote LGBTQIA+ community resources

• Managed client relationship with CommCreative to develop an Instagram campaign for Flooring America with an account of 5K+ followers, receiving department award for Account Management
• Led client presentations to facilitate discussion of client vision and to communicate agency insights to client
• Drafted weekly status reports, agendas, and recap emails to organize project details for account directors and client

Boston, Massachusetts, United States

• Chaired marketing committee
• Served on executive board, cabinet, and risk management team
• Organized apparel
• Communicated regularly with marketing advisor and Theta Foundation staff
• Monitored members' social media accounts for social media contract violations

• Crafted weekly photographic and written content on personal Instagram to highlight Sperry’s Moc-Sider shoe and its role within a college student's lifestyle, reaching 4K+ accounts
• Reported social media analytics on a weekly basis to help drive leads and engagement
• Planned and implemented 2 new experiential marketing events on campus to grow brand awareness and promote Sperry's values of inclusion and embracing the outdoors

• Drafted daily analytic reports to track Facebook ad spending for Steak ‘n Shake
• Collaborated with social media team to compose social media calendar for Steak ‘n Shake with an Instagram account of 246K followers and Facebook account of 3.7M followers
• Compiled spreadsheet of 1K+ Instagram influencers for future collaboration with clients

• Published monthly articles to report news covering Boston University's Department of Mass Communication, Advertising, and Public Relations

Boston, Massachusetts, United States

• Writer
• Publish 2-3 food-related articles per month on Spoon University website
• Collaborate with photographers to include presentable photos with articlesSocial Media Contributor
• Develop Instagram stories illustrating recipe preparation to increase follower engagement

• Prepare weekly lesson plans to improve grammar skills
• Facilitate discussion on assigned readings to expand reading cognition
• Evaluate student's performance through reading and writing activities

Lake Leelanau, Michigan, United States

• Served pastries and cafe items during peak season using customer service skills
• Operated cash register
• Packaged and organized wholesale bakery items

Lake Leelanau, Michigan, United States

• Published 1-3 feature articles per week
• Interviewed sources weekly to quote in articles
• Researched and corresponded with sources for photos to accompany articles

Boston, Massachusetts, United States

• Social Media Manager
• Managed social media outreach strategy
• Administered weekly Instagram, Twitter, and Facebook posts to promote podcast episodes
• Visualized content aestheticsProducer
• Directed technical components of podcast episodes, including recording and audio production
• Coordinated communication between podcast hosts and WTBU Radio managers

Northport, MI

• Instructed craft, art, cooking, and nature sessions for campers between ages 5 and 14
• Directed tennis program to improve campers’ tennis skills
• Led activities during free time

Bachelor Of Science - Bs, Advertising

Activities and Societies: AdLab, Kappa Alpha Theta, Spoon University, Outing Club, Environmental Student Organization, College Democrats.

Education record

Activities and Societies: National Honor Society co-president, Environmental Club co-president, multi-media manager and staff writer for.

Education record

Activities and Societies: Reading volunteer at Deep Creek Elementary School, permaculture research and presentation, half-marathon, 3-day.