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I’ve been leading medium to large multi-national software engineering organizations (ranging from 75-150 engineers) delivering complex enterprise products since 2001.My career approach is summarized by: Leadership: - Listening. - Decisiveness. - Clear communication of key objectives, priorities, and success metrics. - Leading change.Execution: - Maximizing return on R&D investment with a focus on organization optimization for efficiency. - Dependable project delivery -- quality is a must in terms of performance, scalability, user experience,
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Chief Operating OfficerGreen IronyChapel Hill, Nc, Us -
Chief Delivery Officer - Software EngineeringGreen Irony Mar 2024 - PresentRaleigh, North Carolina, United States -
Vp Delivery - Software EngineeringGreen Irony Feb 2023 - Mar 2024Raleigh-Durham-Chapel Hill AreaLeading Green Irony's software engineering and services delivery organization. Responsible for operational management and strategy, successful services delivery, customer satisfaction, and financial performance of the organization. -
Software Engineering Leader (Senior Director)Acoustic Jul 2019 - Dec 2020Raleigh-Durham, North Carolina AreaAcoustic is a Private Equity Marketing Cloud Software Company. Teams that I ran include:• Content Management System Product Engineering Leader• Personalization Product Engineering Leader• Campaign Message Composer Engineering Leaderhttps://acoustic.com/#all-productsLate in 2018, IBM decided to spin off its Marketing Software cloud product portfolio into a brand new company (Acoustic) owned by private equity (Centerbridge). I jumped at the opportunity to become an executive leader in this small-sized growth company, where I was a leader in shaping the specifics of the engineering function, including organization, planning and execution. - Rehosted the Content Management System, which consisted of 100+ microservices and thousands of Customer tenants, to AWS over a 9 months period. - Refactored the Content Management System database from Cloudant to DocumentDB. This complex piece of engineering included developing the data migration software, developing the DB test validation software for all the various DBs, and migrating the thousands of individual system DBs that supported our customer base. - Lead the innovation and development of the Campaign Message Composer marketing email capability, which garnered rave Customer reviews. This major project required coordinated prioritization and development leadership across 2 product teams.- Key leader in building a new development lab in Gdansk, Poland, scaling to 125 engineers over 12 months.- Managed 3 major development partners.- Responsible for management of cloud infrastructure expenses -
Software Engineering Leader (Program Director)Ibm Oct 2001 - Jun 2019Raleigh-Durham, North Carolina Area2nd line & 3rd line Engineering Leader for:- Watson Content Hub Cloud CMS Offering- WebSphere Portal and Web Content Management System- Enterprise Software QA Organization- Engineering IT OrganizationI managed an organization of 150 engineers in 5 labs located across 4 countries. Our biggest enterprise customers came from key industries such as banks, insurance, health care, manufacturing, technology, logistics and government. Over the years, our customers went from requiring highly customized on-premise platforms under their control to cloud-based delivery managed by IBM. This required a fresh technology approach as well as new development processes.- We built the Digital Experience portfolio into a profit powerhouse generating over $300 million in yearly revenue.- Transformed development organization and processes while supporting $300M revenue stream.- Modernized offerings for multi-tenancy, high availability and scalability using microservice-based off-the-shelf services (Kafka, Graylog, Cloudant DB, New Relic Monitoring, Okta Identity, Akamai CDN, etc).- Adopted continuous integration/continuous delivery model (improved release cycle from quarterly to daily).- Built a highly automated delivery pipeline, including continual automated testing/monitoring/alerting.- Reduced support costs and customer critical situations.In 2017, IBM made a strategic decision to focus on cloud, and sold off on-premise products across the company, including the IBM Digital Experience Platform. I was responsible for the engineering organization deep dive disclosures with the buyer. As the liaison for IBM in this logistically complicated carve-out, I oversaw the transition period of the engineering team and systems while maintaining a high level of customer satisfaction. -
Software Engineering Manager & Software EngineerIbm Jun 1987 - Sep 2001Austin Tx. Boca Raton Fl. Poughkeepsie Ny.- Operating Systems Development Manager for various systems- Network Load Balancer Development Manager- Z System Virtual Machine Technology Development Engineer
Norm Shafa Skills
Norm Shafa Education Details
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Computer Engineering
Frequently Asked Questions about Norm Shafa
What company does Norm Shafa work for?
Norm Shafa works for Green Irony
What is Norm Shafa's role at the current company?
Norm Shafa's current role is Chief Operating Officer.
What is Norm Shafa's email address?
Norm Shafa's email address is ns****@****ail.com
What schools did Norm Shafa attend?
Norm Shafa attended Boston University.
What skills is Norm Shafa known for?
Norm Shafa has skills like Websphere Portal, Enterprise Architecture, Software Development, Solution Architecture, Web Content Management, Cloud Computing, Integration, Web Services, Enterprise Software, Agile Methodologies, Unix, Db2.
Who are Norm Shafa's colleagues?
Norm Shafa's colleagues are Tamar Wexler, Eric Schlicher, Seth Jackson, Thomas Pearson, Jeffrey Washington, Melissa Fisher, Tg Gebre.
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