Erich Hellstrom Email & Phone Number

Spearheaded the brand's voice and narrativeOrchestrated marketing and content calendarsCrafted compelling communications and messaging blueprintsSteered communication through PR crises

Austin, Texas, Us

Built and implemented testing strategy leading to 2x growth in core email KPIsIncreased SMS revenue by 150% through acquisition funnel and campaign optimizationsCrafted copy for email+SMS, ads, web, and packaging across two brandsPlanned, managed, and executed all campaigns across email+SMS channelsBuilt, analyzed, and acted on weekly and monthly reports

Austin, Tx, Us

Planned, developed, implemented, and managed retention marketing strategyManaged all email, SMS, and loyalty retention marketing effortsPartnered cross-functionally to turn ideas into compelling email/SMS/web/ads copyEstablished KPIs to achieve targets and tracked weekly, quarterly, and yearlyCreated and analyzed performance reports and took action on learnings

Austin, Tx, Us

Crafted copy for social, email, product, and eventsConducted and analyzed all A/B email testsConceptualized and lead audience segmentationWorked cross-functionally to create informative and effective email and flow campaignsCurated and created social media postsIdeated and executed inbox experience material

Austin, Tx, Us

Developed and implemented store manager and weekender training handbooksConducted in-person training sessions with weekenders and store managersDetermined training and improvement paths for individuals and teamsCrafted copy for social, email, product, event, and training contentIdeated, scripted, and coordinated training and culture videosConducted and analyzed A/B email testsWorked cross-functionally to create informative and effective email and flow campaignsAssisted in social media content curation and creation

Austin, Tx, Us

Recruited, hired, and lead a lethal staff of shorts associatesContributed sporadic dabs of copywriting to marketing teamConducted event planning and executionOffered top-tier customer service

New York, Ny, Us

Coordinated efficient flow of communication between the frontlines team and internal staffFound creative solutions for both students and staff membersManaged facility operations, including facility maintenance and upkeepProvided A/V and technical support for on-site campus equipment

Atlanta, Ga, Us

Planned and coordinated in-store eventsAssisted guests in the penultimate search for their ideal shoe (and experience)Stoked the primordial fire for trail runningLed a team of 8 Guest Advocates

Managed and trained workers/volunteers with developmental disabilities and mental health challengesMaintained high level of customer serviceWorked cash register and maintained daily reportsRepaired bicycles

Helena, Mt, Us

Recruited and managed volunteersSuccessfully coordinated Public Lands Rally with a turnout of ~500 supportersConducted grassroots outreach

Missoula, Montana, Us

Developed freshmen year retention strategiesIdentified, implemented, and analyzed transition programming for low-income studentsMaintained Alumni databaseCreated social media strategy

Planned and executed special eventsRecruited employees for recreation activitiesCreated positive work environment/experience for employees

Greenwood Village, Co, Us

Provided high level of customer serviceWorked cash register and ticket systemWorked collaboratively with Park Service, Dispatchers and other Agents

Charleston, Sc, Us

Presided impartially over Student SenateTrained new senatorsOrganized weekly docketPlanned and executed events

Helena, Mt, Us

Engaged 300+ college students for pledge campaignRegistered votersEducated college students about Montana's Wilderness

Charleston, Sc, Us

Stakeholder in the creation of Diversity Advocates programTrained and carried out facilitation of intergroup dialogueAssited in planning and execution of inaugural Diversity Conference