Nourhan Mahmoud

Nourhan Mahmoud Email and Phone Number

Associate Content Director - Dentsu Creative @ PG integrated
jeddah, makkah, saudi arabia
Nourhan Mahmoud's Location
Cairo, Egypt, Egypt
About Nourhan Mahmoud

Discovered my passion for Content & Copywriting & I'm never going back...

Nourhan Mahmoud's Current Company Details
PG integrated

Pg Integrated

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Associate Content Director - Dentsu Creative
jeddah, makkah, saudi arabia
Website:
pgintegrated.com
Employees:
74
Nourhan Mahmoud Work Experience Details
  • Pg Integrated
    Content Director
    Pg Integrated Oct 2023 - Present
    Job Description:Dynamic & results-oriented to drive engagement, growth & brand awareness across various platforms through developing & implementing comprehensive content strategies to meet client's objectives alongside leading cross-functional teams, overseeing content creation, and analyzing performance metrics to optimize campaigns and drive ROI.- Develop & execute innovative content & social media strategies to enhance brand visibility & engagement.- Lead a team of content creators, designers & strategists to produce high-quality, engaging content across multiple platforms.- Collaborate with marketing, PR & other teams to align content & social media efforts with overall business objectives.- Analyze social media metrics & KPIs to track performance, identify trends & make data-driven decisions.- Stay up-to-date with industry trends & best practices in content & social media marketing to drive continuous improvement.- Manage budgets, timelines & resources effectively to ensure timely delivery of campaigns.- Cultivate relationships with influencers & industry partners to amplify brand reach & engagement.- Drive community engagement & customer satisfaction through proactive interaction & response management.- Oversee the development of creative assets, including graphics, videos & written content, to maintain brand consistency & relevance.- Monitor social media channels for emerging issues and crisis management, implementing appropriate strategies to mitigate risks.
  • Pandora'S Box
    Content Creator - Screen Mix "Noumashe Elnoqrashi"
    Pandora'S Box Mar 2020 - Present
    Content Creator & Presenter at Screen Mix Youtube Channel
  • Dentsu Creative
    Associate Content Director
    Dentsu Creative Feb 2022 - Oct 2023
    Cairo, Egypt
    Job Description:Develop compelling stories for clients and activate multi-channel branded content programs in a role that bridges Creative and Media, known as a go-to person for content strategy and digital storytelling.- Translate client objectives into exceptional content strategies. - Assist in the creation and execution of talent-driven influencer strategies.- Find and develop stories to tell across all media like video, podcasts, articles, infographics.- Work with and manage creative/editorial resources to develop original content.- Ensure quality and performance of content created by outside partners/people.- Lead ideation sessions, manage partner production and execution of content.- Develop and nurture key content partnerships throughout the entire value chain of content. - Manage and/or oversee content program execution, from pitch process to activation to reporting.- Collaborate with Data & Analytics colleagues to interpret campaign results and highlight key learnings; translate those learnings into actionable recommendations that further improve upon the brand or campaign strategy.- Build trust with clients and further develop the business long-term. - Serve as a key leader on new business pitches across clients and categories.- Spark new content demand with existing lines of business and sell content offering- Develop and help lead content thought leadership sessions, Share your POVs and perspectives about content to the marketplace, news organizations, trade shows, etc.
  • Isobar Mena (Dentsu Creative)
    Associate Content Director
    Isobar Mena (Dentsu Creative) Mar 2022 - Jan 2023
    Cairo, Egypt
    Job Description:Develop compelling stories for clients and activate multi-channel branded content programs in a role that bridges Creative and Media, known as a go-to person for content strategy and digital storytelling.- Translate client objectives into exceptional content strategies. - Assist in the creation and execution of talent-driven influencer strategies.- Find and develop stories to tell across all media like video, podcasts, articles, infographics.- Work with and manage creative/editorial resources to develop original content.- Ensure quality and performance of content created by outside partners/people.- Lead ideation sessions, manage partner production and execution of content.- Develop and nurture key content partnerships throughout the entire value chain of content. - Manage and/or oversee content program execution, from pitch process to activation to reporting.- Collaborate with Data & Analytics colleagues to interpret campaign results and highlight key learnings; translate those learnings into actionable recommendations that further improve upon the brand or campaign strategy.- Build trust with clients and further develop the business long-term. - Serve as a key leader on new business pitches across clients and categories.- Spark new content demand with existing lines of business and sell content offering- Develop and help lead content thought leadership sessions, Share your POVs and perspectives about content to the marketplace, news organizations, trade shows, etc.
  • Media Republic
    Senior Creative
    Media Republic Nov 2021 - Mar 2022
    Cairo, Egypt
  • Know How
    Senior Creative Content Creator & Copy Writer
    Know How Dec 2020 - Dec 2021
    Cairo, Egypt
    Job Description:Write and publish various types of pieces for clients including and not limited producing marketing copy to advertise to products, writing blog posts about industry-related topics and promoting our content on social media, video ads, content scripts, articles, ebooks, social media posts, etc..- Research and gather data of client's products/services, client's brand and their competitors.- Write high-engagement social media content, campaigns, video scripts, ideas & presentations that are aligned with the strategy delivered by the Strategic Planner.- Brainstorm with teams to generate creative ideas and concepts to fulfill the client's needs and to come up with the best results in the requested deadlines.- Create content that is on-brand, consistent in terms of style, quality and tone of voice.- Carry out amendments to client specifications.- Produce content that adheres to the company’s style guidelines job requirements
  • Promomedia Advertising & Production
    Senior Creative Content Creator & Copy Writer
    Promomedia Advertising & Production Nov 2019 - Dec 2020
    Cairo, Egypt
    Job Description:Write and publish various types of pieces for clients including and not limited producing marketing copy to advertise to products, writing blog posts about industry-related topics and promoting our content on social media, video ads, content scripts, articles, ebooks, social media posts, etc..- Research and gather data of client's products/services, client's brand and their competitors.- Write high-engagement social media content, campaigns, video scripts, ideas & presentations that are aligned with the strategy delivered by the Strategic Planner.- Brainstorm with teams to generate creative ideas and concepts to fulfill the client's needs and to come up with the best results in the requested deadlines.- Create content that is on-brand, consistent in terms of style, quality and tone of voice.- Carry out amendments to client specifications.- Produce content that adheres to the company’s style guidelines job requirements
  • Kijamii
    Senior Account Manager - Netflix Mena Account
    Kijamii Jul 2019 - Nov 2019
    Cairo Governorate, Egypt
    Job Description:Responsible for the ongoing management, all communications, execution & reporting ofdigital media marketing strategies and activations on behalf of Netflix. Ensure digital calendar, activities and campaigns requirements are being executed and that overall brand goals are being met on a daily, weekly and monthly basis. Ensures trends and key insights are being escalated and reported in a timely manner throughout Netflix campaigns or programs.Handle all the day-to-day communications with the client.o Prepare digital & community building as well as Editorial strategies.o Provide day-to-day supervision & execution of Brand & Editorial content and title campaigns including –and not limited to- social media channels, community management, content creation, digital public relations, promotions, partnerships, blogging & online events.o Work closely with the team members to ensure tasks are on strategy, brand tone, agreed timeframe & targets.o Keep being updated with all the social trends & proactively plan for ongoing campaigns based on the social mood – and moderate brainstorming sessions if needed.o Ongoing account monitoring, preparation of reports & feedback sessions.o Offer key insights for improving strategies to enhance results.
  • Iflix
    Regional Social Media/Digital Marketing Manager
    Iflix Jul 2017 - Jun 2019
    Cairo Governorate, Egypt
    Job Description: Individual contributor role managing iflix Egypt, Sudan, Kuwait, Bahrain, Saudi Arabia, Jordan, Iraq, Lebanon's social media channels & digital marketing channels, creating compelling and personalized year-round value for company members and potential members, as well as the industry.  o Building and executing social media & digital marketing strategy through competitive and audience research; Development of brand awareness and online reputation.  o Utilizing social media tools in a professional environment
  • Transsion
    Regional Digital Marketing/Social Media Team Leader
    Transsion Sep 2014 - Jul 2017
    Egypt Office: 35B, Corniche El-Maadi, Cairo / Head Office:Hong Kong
    Job Description:To attract and interact with targeted virtual communities and networks users. The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.o Manage Transsion's social media platforms.o Create daily content for multiple social media platforms.o Measure and optimize content based on analytics.o Develop social media program initiatives to improve community size and engagement.o Communicate internally with the Marketing Dept. in new offerings of the company's products.o Find and implement new social strategies, tools and tactics as they develop.o Fill out bi-monthly and monthly reports based on existing campaigns and overall community growth.o Become fully immersed in the Transsion's brand and cultureo Assist in the digital marketing agency handling
  • Transistor Band
    Band Manager
    Transistor Band Apr 2015 - Feb 2017
    Cairo Governorate, Egypt
    A band manager represents a music group in business-related matters within the music industry. This can involve numerous tasks, such as making travel arrangements, offering advice about business decisions, and negotiating a record deal.Guide the artists' careers, provide advice and act as a liaison between the band and others in the music business.
  • Waves N' Woods
    Free Hand Artist
    Waves N' Woods Nov 2013 - Dec 2016
    Pencils, brushes, lots of colors .. Give me your ideas and I will bring them colorful! You'll always see a colors within my art.
  • Kidzania Cairo
    Artistic Supervisor
    Kidzania Cairo Feb 2013 - Dec 2014
    Cairo Festival City - The 5Th Settlment
    Job Description:Provide support to the Artistic Manager in operations and daily activities.o Guide and assist children in performing arts activities.o Maintenance of the artistic area and equipment.o Creative use of mind set and exposure to new arts/fine arts.o Maintain the work equipment clean and functioning correctly.o Insure the safekeeping of the equipment and area elements at the end of daily activities.
  • Scarf Home
    Branding / Fashion Coordinator
    Scarf Home Apr 2014 - Sep 2014
    Egypt Office: 54, Mussadak St, El-Dokki / Head Office: 233 Broadway - New York
    Branding assistant must possess fashion flair, an awareness of fashion trends and marketing survey. Branding assistant line-up outfits for fashion events including runway shows, model shoots, and fashion promotions. Accessorizing these outfits is part of the job. Fashion shows and magazines both showcase the work of fashion coordinator. Doing daily analysis for product moving and sales.o Watching the product moving and sales on daily bases through the ERP.o Devise efficient fashion design plans and foster new fashion concepts.o Properly coordinate advertising as well marketing activities.o Attend runway or fashion shows to acquire new fashion ideas.o Visit major manufacturers and merchandise markets to get new information on the latest fashion trends.o Regularly monitor fashion publications and set meetings with designers to keep up with the changing trend.o Evaluate the potential success of a certain scarves line.o Coordinate with salespeople, designers and manufacturers.o Select scarves and accessories that will be used for promotional marketing.o Share fashion insights and analysis with buyers to help them choose the appropriate inventory purchases.o Make reports about competitors’ products, pricing, colors and designs, and new trends local and global.o Determine Weak point in our products, and suggest how to improve it.
  • German University In Cairo
    Jr. Accountant
    German University In Cairo Apr 2013 - Mar 2014
    Provide financial information to management by researching and analyzing accounting data; preparing reports through direct contact with Students or Parents.o Document financial transactions by entering account information.o Recommend financial actions by analyzing accounting options.o Substantiate financial transactions by auditing documents.o Maintain accounting controls by preparing and recommending policies and procedures.o Secure financial information by completing data base backups.o Maintain financial security by following internal controls.o Prepare payments by verifying documentation, and requesting disbursements.o Prepare special financial reports by collecting, analyzing, and summarizing account information and trends.o Maintain customer confidence and protects operations by keeping financial information confidential.o Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.o Accomplish the result by performing the duty.o Contribute to team effort by accomplishing related results as needed.
  • Amcham Egypt
    Account Executive
    Amcham Egypt Oct 2012 - Feb 2013
    33, Soliman Abaza St, Al-Muhandessein
    To recruit clients for classes, seminars, technical support and any additional services for the growth and advancement of the company.o Develop and maintain close relations with local business community in order to fulfil client’s needs more effectively.o Promote services through conventions, trade shows, public relations, etc.o Be familiar with all seminars, services, applications, and instructors in order to discuss and explain materials to prospective clients.o Telemarketing services to potential clients and assist in coordination and implementation of telemarketing activities by contracting companies.o Visit potential clients and explain our services.o Observe trainers to become familiar with each personality to provide adequate discussion with and feedback to clients.o Work with marketing to develop new leave-behind product(s), newsletter, advertising materials, etc.o Close sales.o Assist in the screening of potential instructors.
  • Vodafone Uk
    Customer Service Adviser - Vis Accounts
    Vodafone Uk Jun 2012 - Aug 2012
    Sixth Horizon Bldg, 65/3 G Central Axis Road, 6Th Of October / Smart Campus
    To interact directly with potential, new and existing clients. To provide quality customer service, while increasing the company’s revenues involving high demand situations and constant job stressors.o Handling inquirieso Answering incoming callso Offering customers products and serviceso Performing administrative functionso Updating client accountso Processing customer correspondence.
  • Teen Stuff Magazine
    Writer
    Teen Stuff Magazine Aug 2011 - Jan 2012
    o Selecting subject matter based on personal or public interest, or by a publisher or agent; developing the technical skills of writing and maintaining originality.o Using literary skills to develop themes and story-lines, while making characters and plots believable.o Working to tight deadlines, especially for theater, screen and radio; undertaking research, including plot-lines, places, themes and characters.o Conducting interviews with people either face-to-face, over the telephone or by email.o Appearing at public readings and book signings, schools, libraries, colleges and literary festivals.o List of activities:- Harley Davidson Egypt breakfast coverage (Published)- What do you think of TeenStuff (Script for a short-movie)- Dina El-Wedidi’s concert coverage (Unpublished)- A cup of tea would be lovely (Unpublished)- Marionette (Unpublished)- When NORMS rule (Unpublished)- Holi; Cairo University (Unpublished) - Vampirism nowadays (Unpublished)- On the Redsea (Short story – unpublished)- The dance machine prison (Short story – unpublished)

Nourhan Mahmoud Skills

Written And Oral Presentation Skills Leadership Critical Thinking Negotiation Creativity Close Attention To Detail Analytical Skills Adobe Design Programs Microsoft Office Prezi After Effects Logic Pro Marketing Time Management Advertising Social Media Powerpoint Social Media Marketing Market Research Microsoft Excel Team Leadership Teamwork Communication Public Relations

Nourhan Mahmoud Education Details

  • Cairo University; The Faculty Of Commerce - English Section
    Cairo University; The Faculty Of Commerce - English Section
    Good
  • Mokatam Language School
    Mokatam Language School
    Literature

Frequently Asked Questions about Nourhan Mahmoud

What company does Nourhan Mahmoud work for?

Nourhan Mahmoud works for Pg Integrated

What is Nourhan Mahmoud's role at the current company?

Nourhan Mahmoud's current role is Associate Content Director - Dentsu Creative.

What schools did Nourhan Mahmoud attend?

Nourhan Mahmoud attended Cairo University; The Faculty Of Commerce - English Section, Mokatam Language School.

What are some of Nourhan Mahmoud's interests?

Nourhan Mahmoud has interest in Inline Speed Skating, Social Media, Fashion Designing, Health, Children, Creative Industry, Education, Environment, Photography, Content Creation.

What skills is Nourhan Mahmoud known for?

Nourhan Mahmoud has skills like Written And Oral Presentation Skills, Leadership, Critical Thinking, Negotiation, Creativity, Close Attention To Detail, Analytical Skills, Adobe Design Programs, Microsoft Office, Prezi, After Effects, Logic Pro.

Who are Nourhan Mahmoud's colleagues?

Nourhan Mahmoud's colleagues are Florida Ghunther, Nada Elassal, Hatem Elewa Hamed, Abdulrahman Aleisawi, Edgar Akkad, Iman Ibrahim, 张路军.

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