Nick Petrocci

Nick Petrocci Email and Phone Number

Restaurant Tech at Zaxbys | #UFMBA, ex-Grubhub @ Zaxby's Franchising LLC
Nick Petrocci's Location
Atlanta, Georgia, United States, United States
About Nick Petrocci

I grew up in restaurants - becoming more and more engrained in the technology built and the technology needed in a rapidly changing ecosystem. Product by trade, I lead a team that is focused on the in-store technology portfolio inclusive of the POS, the Kitchen Management Systems, Payments, Digital Signage, Drive-Thru Technology, Digital Ordering, and Network Infrastructure. My team is split into three disciplines: Support Services, Technical Product Management, and Systems Development. We support all aspects of technology for the growing Zaxbys restaurant portfolio - 1000 locations in over 19 states. Previously, I led the Digital Off Premise business unit at Zaxbys and previous to that I worked at Grubhub on the Technical Brand team, focused on a portfolio of brands in different verticals on their loyalty engagement, app development, and digital ordering businesses. My teams touch virtually every part of the Zaxbys business and are committed to delivering a mature, agile, and consultative Technology experience for every location. Our big rocks for 2025 are going to be all about: data-driven Digital Menu Board strategy, new ordering channels/platforms to extend our Digital reach, and upskilling our Support Services organization to support more complex environments and the need for Field Operations Support. Always open to chat with folks in the industry that are having fun solving unique/complex problems in a way that makes our team members and our guests' experience better.

Nick Petrocci's Current Company Details
Zaxby's Franchising LLC

Zaxby'S Franchising Llc

View
Restaurant Tech at Zaxbys | #UFMBA, ex-Grubhub
Nick Petrocci Work Experience Details
  • Zaxby'S Franchising Llc
    Senior Director, Restaurant Technology
    Zaxby'S Franchising Llc Feb 2024 - Present
    Atlanta, Georgia, Us
    Responsible for establishing and executing a scalable technology stack for Zaxbys franchises and company-owned stores across the operating units of Support Services, Systems Management, Restaurant Implementation, Innovation, and Administrative functions; to identify and deliver against strategic priorities across the brand, inclusive of accelerating the brand’s digital agenda. This includes ownership of the POS platform, e-commerce platform, kitchen fulfillment software, and infrastructure and connectivity components of the Zaxbys restaurant.
  • Zaxby'S Franchising Llc
    Director, Off Premise
    Zaxby'S Franchising Llc Sep 2021 - Feb 2024
    Atlanta, Georgia, Us
    Oversees the strategy, product management and execution of digital ordering platforms and delivery channels including website, app, and 3rd party delivery. Primarily responsible for channel growth through the implementation of system, process, program, and marketing standards across owned and 3rd party delivery touchpoints. Leads a cross-functional team of Guest Experience, Brand Management, IT, Operations, QA, Digital Payments, and FP&A as the business owner of the off premise sales platforms.
  • Grubhub
    Senior Technical Brand Manager
    Grubhub Aug 2020 - Sep 2021
    Chicago, Illinois, Us
    Primary point of contact for a portfolio of agency brands who leverage LevelUp’s Loyalty or SDK products. Acts as an internal project manager and SME on various products including campaigns engine, Grubhub Direct, and Delivery as a Service. Supports agency initiatives to drive business to the Grubhub ecosystem and works cross-functionally to meet goals related to time to market, orders per unit per day, and diner acquisition, retention, and engagement.
  • Grubhub
    Technical Brand Manager
    Grubhub Jan 2019 - Aug 2020
    Chicago, Illinois, Us
  • Zaxby'S Franchising Llc
    Associate Manager, Brand Marketing
    Zaxby'S Franchising Llc Jan 2017 - Dec 2018
    Atlanta, Georgia, Us
    Develop digital strategy marketing initiatives (social media, email marketing, SMS, display advertising) for 900 locations across 17 states in the southeastern US. Collaborate with IT, project management, legal, and HR, as well as external agency partners to address operational challenges.
  • Zax Llc
    Market Development Manager
    Zax Llc Mar 2016 - Jan 2017
    Watkinsville, Georgia, Us
    Crafted the marketing and communications strategy for the largest Zaxby’s Franchisee, Zax LLC. Created and executed marketing campaigns for 140 locations across 9 states.
  • Zax Llc
    Catering Sales Manager
    Zax Llc Jan 2014 - Mar 2016
    Watkinsville, Georgia, Us
    Advised 18 Zaxby’s ($2.5M average revenue) in the Greenville, SC DMA and executed projects focused on driving transactions and overall brand awareness. Sought clients for the Zaxby’s Catering program and increased same store average sales by $800K annually. Partnered with local charities and activists by hosting over 250 Fundraiser Nights and sponsoring over 60 events, with over half of the events including an on-site event activation.
  • Zax Llc
    General Manager
    Zax Llc Oct 2011 - Jan 2014
    Watkinsville, Georgia, Us
    Quickly promoted from hourly employee to manage a $2.5M operation, supervising 4 Assistant Managers and 45+ hourly team members. Trained 75+ managers as an Operations Training Manager. Consistently met or exceeded financial goals related to labor and cost of goods.
  • Appalachian Foods Dba Zaxby'S
    Assistant Manager
    Appalachian Foods Dba Zaxby'S Aug 2009 - May 2011
    Atlanta, Georgia, Us
  • Appalachian Foods Dba Zaxby'S
    Team Member
    Appalachian Foods Dba Zaxby'S Mar 2008 - Aug 2009
    Atlanta, Georgia, Us

Nick Petrocci Skills

Customer Service Inventory Management Event Management Marketing Sales Management Customer Engagement Brand Loyalty Brand Management Management Social Media Marketing Cash Management Operations Management Sales Customer Satisfaction Customer Retention Hospitality Time Management Inventory Planning Inventory Forecasting Product Marketing Human Resources Cash Flow Forecasting Risk Management Hands On Training Strategic Hiring Hazardous Materials Management Safety Auditing Incident Investigation Copy Editing Recruitment Advertising Support Management Crm Budgets Strategy Food Program Management Local Marketing Project Management Market Planning P&l New Restaurant Openings Multi Unit Profit Hiring Franchising Food Service Restaurant Management Restaurants Microsoft Crm Administration Catering

Nick Petrocci Education Details

  • University Of Florida - Warrington College Of Business
    University Of Florida - Warrington College Of Business
    Master Of Business Administration - Mba
  • Georgia Southern University
    Georgia Southern University
    Marketing

Frequently Asked Questions about Nick Petrocci

What company does Nick Petrocci work for?

Nick Petrocci works for Zaxby's Franchising Llc

What is Nick Petrocci's role at the current company?

Nick Petrocci's current role is Restaurant Tech at Zaxbys | #UFMBA, ex-Grubhub.

What is Nick Petrocci's email address?

Nick Petrocci's email address is np****@****hub.com

What is Nick Petrocci's direct phone number?

Nick Petrocci's direct phone number is +170633*****

What schools did Nick Petrocci attend?

Nick Petrocci attended University Of Florida - Warrington College Of Business, Georgia Southern University.

What are some of Nick Petrocci's interests?

Nick Petrocci has interest in Writing, Technology, Reading, Snowboarding, Fitness, Music, Human Rights, Movies, Civil Rights And Social Action, Risk Management.

What skills is Nick Petrocci known for?

Nick Petrocci has skills like Customer Service, Inventory Management, Event Management, Marketing, Sales Management, Customer Engagement, Brand Loyalty, Brand Management, Management, Social Media Marketing, Cash Management, Operations Management.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.