Natalie Raines

Natalie Raines Email and Phone Number

Vice President Marketing @ Replenium
Kirkland, WA, US
Natalie Raines's Location
Greater Seattle Area, United States, United States
Natalie Raines's Contact Details
About Natalie Raines

Accelerating growth and revenue by guiding and executing business strategies and corporate communications: I specialize in branding and data-driven marketing strategies to positively affect industry awareness and buyer conversion. In the aerospace manufacturing and service sector, my strategies contributed to 80 - 100% revenue growth YoY spanning five years. I was also pivotal in forging media, analyst, and partner mindshare for Concur before its IPO. Successful track record creating strategies, building internal and external teams, and executing campaigns to drive awareness and conversion across multiple industries including e-commerce, aerospace, and SaaS. Generating widespread positive awareness for new products and organizations entering new industry categories, particularly those in purpose-driven sectors, has proven to be particularly rewarding. My strategic initiatives are based on 20+ years of corporate marketing experience, strong media relationships, team building, cross-team collaboration, deep dives into industry research and networks, as well as action-based analytics. Specialties: branding, marketing strategy, corporate communication, analysis and planning, strategic market expansion, media relations, customer relations, team leadership, cross-functional team collaboration, product marketing & GTM, lead generation

Natalie Raines's Current Company Details
Replenium

Replenium

View
Vice President Marketing
Kirkland, WA, US
Website:
replenium.com
Employees:
11
Natalie Raines Work Experience Details
  • Replenium
    Vice President Marketing
    Replenium
    Kirkland, Wa, Us
  • Planted Materials
    Strategic Marketing Advisor
    Planted Materials Aug 2023 - Present
    Seattle, Washington, Us
    Through the characterization and processing of organic waste, we are pioneering the creation of renewable alternatives to petroleum-based materials. Our goal is to supply eco-friendly materials to sustainable manufacturers around the world. In support of our earth preservation mission, the Green Water Labs entity of Planted Materials repurposes plant waste into algaecides and other eco-conscious alternatives to commercial and residential cleaning products.
  • Replenium
    Vice President Marketing
    Replenium Oct 2020 - Present
    Seattle, Washington, Us
  • Replenium
    Senior Director Of Marketing
    Replenium Oct 2020 - Nov 2021
    Seattle, Washington, Us
  • Raines Strategy
    Founder & Lead Strategist
    Raines Strategy Jan 2003 - Present
  • Raines Strategy
    Founder
    Raines Strategy Dec 2003 - Jun 2013
    Comprehensive strategic communications guidance and marketing campaign implementation for companies in start-up or growth stages. Clients included: Insight e-Tools, Dancin Dogg Golf, OSI Consulting, Concur Technologies, Pay Plus Benefits, Swaye for Music
  • Ideoclick Inc.
    Director Of Strategy
    Ideoclick Inc. Apr 2019 - Oct 2020
    Other, Zw
  • Vpt, Inc.
    Senior Marketing Communications Manager
    Vpt, Inc. Jun 2013 - Aug 2018
    Blacksburg, Va, Us
    Global marketing communications manager for this leading electronics manufacturer providing high-reliability power conversion products to military and aerospace programs. Re-branded and launched the company's radiation laboratory and services division, VPT Rad, as well as its components division, VPT Components.
  • Concur Technologies
    Marketing Communications Manager
    Concur Technologies Jul 1996 - Jun 1999
    Bellevue, Wa, Us
    Developed and implemented the global media plan for the company's entry into the enterprise market. Forged and managed key national media and analyst relationships. Instrumental in renaming the company (from Portable Software) and marketing the name globally. Ran the marketing and PR elements of the company's initial partnership with American Express, acquisitions of early complementary companies, and IPO. Created key customer relationships through the creation and media placement of customer case studies. Eventually hired and managed the company's PR firm and event staff.
  • Microsoft
    International Pr Manager
    Microsoft Feb 1996 - Jan 1997
    Redmond, Washington, Us
    Managed media relations for European and Canadian subsidiaries including high profile media interviews with Redmond-based company executives.

Natalie Raines Skills

Strategy Marketing Communications Public Relations Marketing Media Relations Copywriting Advertising Customer Service Strategic Communications Management Editing Start Ups Social Marketing Press Releases Integrated Marketing Marketing Strategy Online Advertising Corporate Branding Social Media Marketing Email Marketing Strategic Partnerships Online Marketing Digital Marketing Strategic Planning Lead Generation Business Development New Business Development Leadership Media Skills Training Product Naming Cross Functional Team Leadership Rebranding

Natalie Raines Education Details

  • Washington State University
    Washington State University
    Edward R. Murrow School Of Communications
  • Philanthropy University, Berekely Haas School Of Business
    Philanthropy University, Berekely Haas School Of Business
    Entrepreneurship/Entrepreneurial Studies

Frequently Asked Questions about Natalie Raines

What company does Natalie Raines work for?

Natalie Raines works for Replenium

What is Natalie Raines's role at the current company?

Natalie Raines's current role is Vice President Marketing.

What is Natalie Raines's email address?

Natalie Raines's email address is na****@****ick.com

What is Natalie Raines's direct phone number?

Natalie Raines's direct phone number is +142535*****

What schools did Natalie Raines attend?

Natalie Raines attended Washington State University, Philanthropy University, Berekely Haas School Of Business.

What are some of Natalie Raines's interests?

Natalie Raines has interest in Social Services, Children, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.

What skills is Natalie Raines known for?

Natalie Raines has skills like Strategy, Marketing Communications, Public Relations, Marketing, Media Relations, Copywriting, Advertising, Customer Service, Strategic Communications, Management, Editing, Start Ups.

Who are Natalie Raines's colleagues?

Natalie Raines's colleagues are Mahnoor Moazzam, Anastasiia B..

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