Nichapat Ratanapraphat

Nichapat Ratanapraphat Email and Phone Number

Managing Director at LO-CARB. Business Solution in Sustainability @ LO-CARB
Nichapat Ratanapraphat's Location
Bangkok, Bangkok City, Thailand, Thailand
About Nichapat Ratanapraphat

An MBA-Digital Evangelist and Creative Business Solution Consultant with diverse experience in digital creative advertising and branding, working for both global and local brands in Bangkok, Thailand such as Netflix, Apple, Mastercard, Virgin Active, Garnier, P&G, Unilever—Axe, Lux, Magnum, and Vaseline Men, L’Oreal Paris, Chevrolet, Wacoal and Bangkok Airways, has given me the opportunities to be a part of various success, including new business winnings, company’s revenue growth, clients’ sales increase and also advertising awards.A DIGITAL EVANGELIST: Worked closely with both global and local clients across industries to define business challenges and provide strategic analysis and direction as solutions through digital engagements. Led a strategic planning team of 3 and a social media planning team of 3 in successfully designing integrated digital experiences. AN INSIGHTS EXTRACTOR: Identified, conducted and analyzed qualitative and quantitative research activities to define insights regarding business challenges and consumer behaviors, transforming them into business opportunities. A STORYTELLER: Persuasively and confidently delivered 200+ presentations for both retaining accounts and new business pitches to clients from entry level up to VP and C-levels.

Nichapat Ratanapraphat's Current Company Details
LO-CARB

Lo-Carb

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Managing Director at LO-CARB. Business Solution in Sustainability
Nichapat Ratanapraphat Work Experience Details
  • Lo-Carb
    Managing Director
    Lo-Carb Nov 2021 - Present
    Bangkok City, Thailand
  • Cj Worx Co.,Ltd
    Head Of Planning Strategists And Business Consulting Director - Non-Auto Lead
    Cj Worx Co.,Ltd Sep 2021 - Jul 2022
  • Cj Worx Co.,Ltd
    Business Consultant Director
    Cj Worx Co.,Ltd Jan 2020 - Sep 2021
    Current Accounts in Responsibility: Netflix, Apple, Mastercard, Garnier, Dutch Mill
  • Cj Worx Co.,Ltd
    Director Of Strategic Planning
    Cj Worx Co.,Ltd Jan 2019 - Jan 2020
    Bangkok Metropolitan Area, Thailand
  • Cj Worx Co.,Ltd
    Associate Director Of Strategy
    Cj Worx Co.,Ltd Jan 2017 - Dec 2018
    Current Accounts in Responsibility: Netflix, Garnier, P&G Downy, AP
  • Cj Worx Co.,Ltd
    Digital Strategic Planning Manager
    Cj Worx Co.,Ltd Aug 2012 - Jun 2014
    - Developing digital strategic communication year plan for Unilever Thailand--Magnum, Lux, Axe, and Vaseline Men on an ongoing basis as well as promotional campaigns- In charge of main business pitchings and winnings, including Coca-Cola, Thailand, Wacoal and Bangkok Airways, covering digital and social media marketing, branding and viral marketing- Securing the ten million views of viral clip for Wacoal, a well-known Japanese lingerie company, which instantly becomes the highest… Show more - Developing digital strategic communication year plan for Unilever Thailand--Magnum, Lux, Axe, and Vaseline Men on an ongoing basis as well as promotional campaigns- In charge of main business pitchings and winnings, including Coca-Cola, Thailand, Wacoal and Bangkok Airways, covering digital and social media marketing, branding and viral marketing- Securing the ten million views of viral clip for Wacoal, a well-known Japanese lingerie company, which instantly becomes the highest viewing rate of viral advertising in Thailand. I was responsible for communication strategy, regarding strategic direction, key message and media wise. The campaign was mentioned in the local and international news, for example Daily Mail Online (UK) by Martha De Lacey on August 6, 2013. The campaign success has built up Wacoal client’s confidence to invest more in digital advertising. Show less
  • Mrm//Mccann
    Digital Strategic Planner
    Mrm//Mccann May 2010 - Jul 2012
    Bangkok Metropolitan Area, Thailand
    - In charge of L'Oreal Paris Thailand and GM for digital strategic communication year plan and other promotional campaigns- Contributed the digital strategy and worked closely with other departments under McCaan Worldgroup for main integrated business winnings, including, Nikon, and Drypers.
  • Mccann
    Consumer Insights Executives
    Mccann Jan 2010 - Apr 2010
    Bangkok Metropolitan Area, Thailand
  • Mrm//Mccann
    Account Executive
    Mrm//Mccann Jul 2009 - Dec 2009
    Bangkok Metropolitan Area, Thailand
    In charge of L'Oreal Paris and Nestle Thailand to deliver digital action plans including CRM management and maintain good relationship with clients.
  • Lowe And Partners Worldwide
    Public Relations Internship
    Lowe And Partners Worldwide Apr 2008 - May 2008
    Bangkok Metropolitan Area, Thailand

Nichapat Ratanapraphat Skills

Social Media Marketing Online Advertising Digital Strategy Marketing Strategy Advertising Management Strategic Planning Marketing Business Strategy Powerpoint Leadership Microsoft Office Digital Marketing Strategy Public Speaking Research Marketing Communications Customer Service Microsoft Word Integrated Marketing Social Media Adobe Creative Suite Photoshop Illustrator Indesign Strategic Communications

Nichapat Ratanapraphat Education Details

Frequently Asked Questions about Nichapat Ratanapraphat

What company does Nichapat Ratanapraphat work for?

Nichapat Ratanapraphat works for Lo-Carb

What is Nichapat Ratanapraphat's role at the current company?

Nichapat Ratanapraphat's current role is Managing Director at LO-CARB. Business Solution in Sustainability.

What schools did Nichapat Ratanapraphat attend?

Nichapat Ratanapraphat attended Hult International Business School, The University Of Queensland, Chulalongkorn University.

What skills is Nichapat Ratanapraphat known for?

Nichapat Ratanapraphat has skills like Social Media Marketing, Online Advertising, Digital Strategy, Marketing Strategy, Advertising, Management, Strategic Planning, Marketing, Business Strategy, Powerpoint, Leadership, Microsoft Office.

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