Nick Robinson Email & Phone Number

London, England, United Kingdom

London, United Kingdom

London, United Kingdom

Crafting the new core digital team at Edelman Deportivo, helping to equip and facilitate Social best practice across the agency and clients, in London and Europe.Leading Social Strategy development for Bose, ASICS, Unilever (Knorr and Lipton Hot / Ice), City of London and AMD, including channel & tool strategy with best practice recommendations.Supporting Social Strategy work across HP, UPS and PayPal. Leading project based Paid Campaigns for HP across key calendar events such as GamesCom and Cannes.Managing Social / Dev projects, including building user journey and copy for Ralph, the LEGO Gifting chatbot.

London, United Kingdom

Worked within the IAT on Knorr's Love at First Taste Campaign, including initialresearch, Flavour Profile development, and managing UX / UI for the FlavourProfiler microsite. Campaign resulted in over 2 billion impressions, global coverage andnominations for internal awards across Unilever, and winner of Best Strategy (DCAs), Best FMCG Campaign (Drum Content Awards), Best Integrated Campaign (Drum Social Buzz Awards).Continued account and client relationship management for PayPal, Boseand Knorr.

Planned and launched PayPal's first ever influencer campaign, Pole to Pole, whichdrove over 1.9 million brand engagements. Winner of Influencer Endorsements &Paid / Unpaid Product Placement Category at the In2 SABRE Awards 2016.Worked within the IAT that planned and launched Knorr’s first ever digtal brandcampaign (Flavour of Home) across 17 markets globally, resulting in over 120 millionvideo views on YouTube and Facebook. Winner of Food and Beverage Category atthe European Excellence Awards 2015.Developed and deployed Paid Media schedules for Bose across 8 EMEA markets,managing their seasonal product launches.Oversaw content production and planning on 4 social channels for Symantec andNorton within 10 EMEA marketsRan crisis and response management across Social channels for PayPal in EMEAOversaw detailed research reports for the evolution of social within both Africa andAsiaAccount and client relationship management for PayPal, Bose and Knorr

Responsible for planning Social Hub content for 11 EMEA markets on HP andNorton, using SMMTs such as Sprinklr, Hootsuite, and Percolate.Strategic Social Planning and Global Campaign management on Knorr, Unilever’sbiggest grossing brand.Running Unilever Social Lab calls to help reinforce best practice and analyseopportunities for improvement across 12 key markets within 5 regions globally.Quarterly, fortnightly and monthly reporting across all brands, analysing social outputand producing recommendations for development of the brand’s social strategy.Paid Twitter campaigns with record levels of engagement for Xbox and World GoldCouncil.

London

Responsible for planning, scheduling and day-to-day client management for NationalPress and Radio within the Central Planning TeamKey clientsOlympic Delivery Authority - responsible for Press planning & buying with the aimof changing commuter habits throughout the Olympic & Paralympic Games. Resultedin a third less tube journeys at peak times and helped facilitate a widely acclaimedGames period. Winner of CIM Marketing Excellence Awards 2012: Marketing Teamof the Year, IPA Gold Effectiveness Award & The Channon Prize for Best New Learning 2014Dixons Retail - Responsible for day to day planning and buying across NationalPress, with twice weekly competitive reporting through Ebiquity and weekly statusmeetings with the client. 7% total rise in sales across Christmas 2012Included Graduate scheme (Aug 2011 - September 2012) Participation in the IPAFoundation Award (Pass), one month experience of Online Digital Display Planning(Barclaycard), three months experience of PPC and Social (Weetabix, One&OnlyHotels, Dixons Retail)

Temporary position working across planning for WPC to ensure smooth delivery for Execs attending the event.

Responsible for: • Producing, developing and designing key UK websites underneath MSCOM (Microsoft.com)• Helping implement new SEO policy which saw natural search traffic rise 111% over 5 months.• Designing graphics for major launches such as Windows 7, Office 2010 and Windows Phone 7 • Pulling and analysing metrics from Webtrends and Omniture for sites across the UK sub, including MSDN and Technet • Liaising with agencies to ensure correct rights and permissions were in place to access Microsoft resources, critical for the efficient delivery of projects throughout CMG.Outside the role: • Assisted with graduate recruitment across Universities in the UK • Produced and edited videos for the Managing Director • Covered Internal Comms for long periods, including internal event management, design and distribution of mailings, and liaison with the MD’s office and other Execs. • Designed a laptop skin which was deployed across 500 laptops within EMEA • Assisted in planning and running of the Open Day and Induction Week for new Interns • Helped at Techdays and Project Challenge events

Set up whilst at school, this one man web and graphic design outfit enjoyed making and maintaining sites for small businesses and bands around Oxfordshire.

First Class Hons Bsc, Business Management

Aab