TGM's mission is to create remarkable campaigns for our clients by delivering measurable results through confidence-inspiring project management and comprehensive game marketing strategies.Our game marketing framework is unique in the industry and ensures maximum impact across all markets while taking into account cultural nuances and regional variations when engaging with international audiences. Our team consists of experts from around the world with an eye for detail, knowledge of gaming trends, and contacts within the PR and influencer communities that are vital for achieving success in this field.

Recognized a significant gap in the esports market, where creators lacked independent tools to collaborate with brands outside of restrictive esports organization contractsDeveloped a solution realigning incentives by driving direct brand-creator relationships for measurable ROI through awareness, transparency and actionable insightsCrafted authentic community engagement strategies such as custom content creation, giveaways, and sponsored posts across various creator platformsInnovated revenue models including CPA, CPM, and bespoke enterprise packages tailored to meet the specific needs of partnering brandsIntroduced new interactive marketing channels for brands to connect with gaming/streamer communitieswww.theofflinegroup.com

Joined the team as the Operations Manager and quickly amassed multiple career wins to earn a promotion to Vice President of Operations (Jan 2022)Target Fortune 500 companies, government agencies, and healthcare institutions, growing the client portfolio through professional networking, cold-calling, and conversions of warm leadsDevelop and implement competitive sales strategies and marketing campaigns to increase the sales volume across new and existing accountsCoordinate and monitor customer service, order management, purchasing, billing, and freight logistics to ensure positive customer and partner experience across all functional areas Successfully sold over 600M gloves to major hospital systems nationwide while solidifying the company's brand recognition and market presence Adapted to increasing demand, recruiting, interviewing, and hiring additional team members to handle sales development, SEO, analytics, eCommerce, and customer support Engaged legal advisors and 3PL companies to successfully expand existing operations into Canada

Demonstrated a consistent ability to generate new business opportunities and drive revenue growth through effective prospecting, lead qualification, and relationship buildingConducted thorough market research and analysis to identify potential key target markets, customer segments, and leadsCreated and delivered compelling sales presentations and product demonstrations to educate prospects on the value proposition and benefits of our products/servicesCollaborated with cross-functional teams, including marketing and product developmentCultivated strong relationships with key stakeholders, including C-level executives, and decision-makers. Reported directly to the COOBuilt and managed a robust sales pipeline by proactively identifying and qualifying leads through various channels, including cold calling, email campaigns, and attending virtual conferencesProvided valuable market feedback and insights to inform product development, pricing strategies, and marketing initiatives

Oath Gaming (formerly known as Riot Squad Esports)Brought the organization into a sustainable profit operation and regional gaming leader, distinguishing it from competitors that incurred lossesOversaw player scouting and recruitment to build and maintain a strong team of professional gamers and streamers, consistently winning various eSports titlesSecured lucrative sponsorship deals with prominent brands including RXBar, GrubHub, and FourLoko, generating revenue streams and enhancing the team’s visibility within the esports communityConducted regular one-on-one communications and weekly meetings with the entire team of 15+ using Google Teams and Discord

Engaged in the world of professional gaming, participating in major invite-only eSports events to vie for industry recognition and high-value prize poolsStreamed gameplay on Twitch, growing an impressive following with each win to further promote the brandRelied on successful gameplay and industry relationships to facilitate sponsorship opportunities for the brand

Serviced both on and off-premise accounts throughout the Chicagoland area.Earned multiple certifications within the wine and spirits industry, serving as a subject matter expert and reliable business partner for numerous high-volume and high-profile accounts Planned and executed competitive sales strategies to achieve sales goals, frequently presenting best practices and sales presentations at large sales meetings

Consistently exceeded sales quotas, receiving a promotion to Independent Spirits Executive within the Pernod Ricard divisionPlayed an integral role in multiple celebrity-driven events, including 50 Cent for EFFEN vodka and Bethany Frankel for Skinny Girl, additionally providing event support for the 250th Moët Hennessy anniversary cruise

Provided daily operational support to the Comptroller, utilizing advanced skills in Microsoft Excel and other software applications to perform general accounting tasks Frequently interacted with the President and Vice President of the Union, gaining valuable insight into Union operations, labor relations, and negotiations Exhibited resourcefulness and forward-thinking in identifying areas for improvement and presenting new ideas for operational enhancements and member experience initiatives