• Strategically reported to the Senior Integrated Brand & Marketing Strategy Manager.• Spearheaded the localization of Disney Channels' (DC) key franchise campaigns, aligning with Global marketing strategies for B2C engagement.• Fostered collaborative relationships with local licensees, distributors, and Disney teams, ensuring a unified marketing approach for DC's flagship properties.• Championed DC's priority franchises within the region, driving brand consistency and visibility.• Facilitated the regional DC marketing team's access to local initiatives, optimizing the reach of campaigns across The Walt Disney Company Africa (TWDCA) owned media.• Maintained cutting-edge knowledge of media consumption trends and marketing best practices to ensure the success of localized campaigns in creative resonance and media placement.

• Spearheaded the coordination of media campaigns and promotional activities, liaising with both external agencies/vendors and internal teams, ensuring seamless integration of talent, clients, and stakeholders.• Managed the compilation and timely delivery of assets and specifications across multiple channels, including digital, TV, radio, print, outdoor, and experiential marketing.• Developed and oversaw comprehensive project documentation, including asset requests, deliverables charts, timelines, status reports, and production flowcharts.• Translated campaign objectives and strategies into clear communication materials, distributing them to essential stakeholders, including RFPs, marketing briefs, and PR recap decks.• Played a pivotal role in the project management and execution of live promotional events, fostering partnerships and driving experiential marketing initiatives.• Administered vendor setup, purchase order creation, invoice approval, and meticulous tracking of media and production expenditures within campaign budget constraints.• Diligently record meeting discussions and promptly distribute minutes.• Analyze campaign outcomes and ROI through meticulous tracking of results and metrics.• Keep abreast of TV industry trends and conduct competitive intelligence research.• Develop high-impact presentations to support brand initiatives.• Lead coordination and execution of special projects, including competitive analysis and guerrilla marketing tactics.• Oversee scheduling and provide comprehensive status reports for internal and external stakeholders.• Serve as the primary liaison for group marketing meetings, ensuring seamless distribution of materials and technical coordination for virtual conferences.

Ensure that the Nickelodeon brand and guidelines are understood and followed across all platformsEnsure that all new shows concepts and demographics are understoodEnsure that regular highlights updates are sent to Multichoice stakeholdersEnsure all marketing material is catalogued and saved on the sharedriveEnsure that all hrad copy marketing material is appropriately filed and stored.Ensure monthly changes are sent through to the Digital Media teamChecking the website each day and reporting any issuesChecking the mobisite each day and reporting any issuesEnsuring that any ad hoc changes for the website and mobi site are carried out timeouslyEnsuring monthly highlights and hi res pictures are sent to the press.Assisting with the writing of PR pieces as and when neededConduct research as required for Nickelodeon eventsManage guest list and event co-ordinationProvide assistance as required for all Nickelodeon eventsKeeping up to date on programme changes and new shows as per Int’lEnsure new programme information is catalogued & saved on the share driveEnsuring that DSTV receives footage to promote the shows on Nick on a monthly basisEnsuring that Nickelodeon Africa created promos- electronic files, tapes etc are correctly stored and catalogued.Accurately creating and ensuring that EPG schedule is sent to DStv 2 months priorEnsure Nickelodeon highlights information and hi res pics are sent to media and DSTV each monthResearch proposals for the sales and Nickelodeon team as requiredEnsure that the correct appropriate information is sent timeously to the relevant teamsFind synergies between brand and sponsorsResearch the market and changing trends in TV viewing, market demographics

Programming•Creating the EPG Affiliate and Commercial monthly schedule. Creating the Telemar grid for the sales team. Distributing highlights to media and DStv marketing and content teams. Requesting footage for DStv and internal promos. Creating programme show one pagers. Monitoring the channel and reporting any errors to OPTs and the South team. Finance•Looking for new and cost effective suppliers. Setting suppliers up on the payment system. Creating PO numbers. Collect and file quotations and invoices. Ensure payment to suppliers Marketing, events and public relations•Taking part in the approval of promo and magazine articles. Communicating with suppliers on branding material for channel and events. Compiling running order for events. Creating guest list. Putting up branding. Looking for and training students to help with events. Making sure event information is on the websites and communicated on the DStv website. Updating Media List. Sending invitations and calling guests to confirm attendance. Looking for venues and getting quotations. Making sure that stock is delivered on time. Packaging of gift bags and ensuring that they get to clients. Counting available stock. Budgeting for event. Drafting feedback reports.

Assisting marketing team with planning the MTV Africa Music Awards 2008 and 2008 SAMA Winners Party. Assisting programming team with transcription of footage. Booking voice overs. Assisting with reception. Assisting movie premiers. Setting up for events. Assisting with the launch of Nickelodeon in 2009 July. Doing Nickelodeon schedule. Planning and implementing Nickelodeon Calendar Competition. Assisting with MTV Base and the MTV Stay Alive Body Shop activation. Assisting with the launch of MTV Base street team in 2008 and managing the team. Updating the MTV TRL Radio show website and MTV Base Website. Running school campaigns like the Nickelodeon calendar for 2008 with School Yard Marketing. Assisting Marketing Consultant: Za from Moon Child. Collating client and celebrity data base for MTV Base