Nuppu Gävert

Nuppu Gävert Email and Phone Number

Senior Strategist at Pentagon Design @ Pentagon Design
helsinki, uusimaa, finland
Nuppu Gävert's Location
Helsinki, Uusimaa, Finland, Finland
About Nuppu Gävert

With a background in social sciences, foresight work and strategic design, I have over 14 years of experience helping private and public sector organizations to develop more purpose-driven and impact-oriented strategies, operational models, services, and communication through participatory co-design processes that build multistakeholder co-operation. I’m passionate about advancing the social, cultural, economic, and ecological responsibility of organizations with the aim of creating more equal, sustainable, and resilient societies.I’m specialized in strategic and systemic design, civic design, development of co-creation tools, societal research, and foresight work. I work currently mainly with the Government, Cities, Municipalities and Creative sector.Selected project references:-City of Turku: Co-creating and producing The Turku City Events Strategy, 2024-City of Oulu: Co-creating and producing the new Operational Model of Integration Services for the City of Oulu, 2024-City of Helsinki: Conducting and co-creating a Current State Review of Creative Industries in the Helsinki Metropolitan Area, 2024-NCC, OP, SOK, Lähitapiola: Co-creating and producing the initial residence, business, and service concept for the new city center block in Salo, 2024-Business Finland: Co-creating and producing The Creative Economy Strategy Tool for political decision makers, 2023 (https://mediabank.businessfinland.fi/l/FPSW2HdQQz9p/f/ghBC)-Business Finland: Developing the Sustainable Growth Radar, a tool for increasing sustainability in the creative sector, 2023 (https://mediabank.businessfinland.fi/l/FPSW2HdQQz9p/f/tqzd)-Business Finland: Business Finland: The Design Manual for Building Creative Hubs, 2023 (https://mediabank.businessfinland.fi/l/FPSW2HdQQz9p/f/7WB- )-City of Tampere: Co-creating The Creative Industries Ecosystem Project in Pirkanmaa, 2023OYS, Oulu University Hospital: Co-creating and producing the 2030 Future Hospital concept, 2019-2020-City of Tampere: Co-creating and producing the draft of The Tampere City Cultural Strategy 2030, 2019 linkki-Helsinki Art Museum: The customer experience concept for HAM Biennale, 2020-City of Helsinki: Co-creating and developing the concept and process of Oma Stadi, Helsinki’s way of implementing participatory budgeting, 2019

Nuppu Gävert's Current Company Details
Pentagon Design

Pentagon Design

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Senior Strategist at Pentagon Design
helsinki, uusimaa, finland
Website:
pentagondesign.fi
Employees:
27
Nuppu Gävert Work Experience Details
  • Pentagon Design
    Senior Strategist
    Pentagon Design Sep 2018 - Present
    Helsinki
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  • Hellon
    Senior Service Designer
    Hellon Feb 2018 - Aug 2018
    Helsinki
  • Wevolve
    Insight & Impact Director, Partner
    Wevolve Oct 2010 - Jan 2018
    www.wevolve.us Wevolve is a strategic research and design agency helping businesses and organisations create exponential growth and impact amidst the big shifts of 21st Century. We design value-creative businesses, purpose-driven brands and inspiring movements inside and outside the organisation.How do we do this:> Based on thorough but agile societal research we help organisations identify future opportunities from the cross section of cultural and technological change. > We bring together stakeholders inside and outside the organisation to define a common strategic purpose for steering future growth and value creation through open co-design processes. > We translate purpose strategy into platform business models; new service concepts; organisational practices and transformative movements that are ignited through stakeholder communication and events.We have worked on research and innovation projects on five continents over a decade and with top-tier clients, such as Suunto, KONE, Nokia, iittala, Unicef, Slush, YLE, EU, Sitra – The Finnish Innovation Fund, Tekes, Finpro, EK, ProAgria, Museovirasto, Designmuseum of Finland, The Finnish Museum of Photography, Digital Democracy, Design Forum Finland, Music Finland, Favex – Finnish Film & Audiovisual Export and Finnish Cultural Institute in New York.Our work is based on an open and collaborative model and a global network of experts. Most of our projects involve contributions from a stellar international cast of creatives, technologists, academics, business developers, hackers and entrepreneurs.Wevolve was founded in New York in 2010 and is currently based in Helsinki with an outpost in New York.
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  • Lovely Day
    Consulting Socio-Cultural Researcher & Strategist
    Lovely Day Mar 2010 - Jul 2010
    www.change-connections.comConsulting Lovely Day/The Feast, a social innovation incubator, and Nokia in a collaboration project aiming to find solutions to some of the most pressing issues in developing countries by supporting bottom-up societal change with help of social innovation and communication technologies. Consulting in the overall structuring of the research process; providing theoretical frameworks and analysis tools; planning the expert interviews as well as conducting global socio-cultural trend analysis on value, attitude and behavioral changes; and facilitating stakeholder workshops and co-creation processes.
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  • Talentum Media
    Writer
    Talentum Media Aug 2009 - Feb 2010
    www.marmai.fi/blogit/iloveWriting for Markkinointi & Mainonta, the biggest advertising and marketing publication in Finland, about socio-cultural phenomena and future tendencies affecting the landscape of advertising and design business.
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  • 358
    Consulting Researcher & Strategist
    358 Oct 2009 - Dec 2009
    Consulting advertising and concept agency 358 (www.358.fi) and their Client, Finland's leading Internet service provider, in a future opportunity identification project. Mapping an opportunity landscape for digital services and brand strategy by 1) identifying and specifying significant socio-cultural shifts, 2) analyzing how these trends shape customer expectations, needs and behaviours in different digitally enhanced life contexts and 3) translating discovered insights to innovative guidelines for the client.
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  • Voices
    Consulting Social Media Strategist
    Voices Apr 2009 - Jun 2009
    http://www.voicesrepublic.usConsulting in the concepting of a retail website with a crowd sourcing element and ethical twist.
  • Psfk
    Consulting Strategist & Socio-Cultural Researcher
    Psfk Nov 2008 - Apr 2009
    http://www.psfk.comConsulting PSFK and occasionally Anomaly in trend research projects, including topics such as emerging technologies, future of retail and future of wellbeing, and participating in the reconcepting and building of the Purple List expert network.
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  • Miltton
    Freelance Researcher
    Miltton Sep 2008 - Oct 2008
    http://www.miltton.fiConducting an ethnographic case study and facilitating a focus group for Miltton, a strategic communication and PR agency. The study focused on understanding cutting edge New Yorkers' attitudes towards flying and the future of air traveling. The study contributed to the 85th anniversary publication of Finnair, the Finnish airline company, and also provided input for their technology and service innovations.
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  • Happi Mindshare Oy
    Strategic Planner
    Happi Mindshare Oy Jun 2007 - Aug 2008
    http://www.happimindshare.fiAs a part of account teams planning communication strategies and being responsible for designing, executing and budgeting innovative media campaigns for international clients such as Unilever, LG, IBM, Mattel and for Finnish clients like Atria, Etera, Kärkimedia, Risicum Capital and Maranello. Consulting and providing qualitative consumer research information for brand development projects and for new business clients.
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  • University Of Helsinki / Vivago Oy
    Design Researcher
    University Of Helsinki / Vivago Oy Sep 2006 - Jun 2008
    http://www.istsec.fiConducting an ethnographic study by observing and doing in-depth interviews with senior residents living in assisted housing and using monitoring healthcare technology called Vivago™. The study aimed to increase understanding of social context of use, in this case aging related identity and lifestyle changes, everyday practices, relevance of social support networks, cultural meanings of assistive technologies and the importance of all these factors to seniors´ willingness and possibilities to use Vivago WristCare™ devices. Discovered key insights contributed to the improvement of the devices as well as pointed out significant challenges in senior services and communication structures between care staff and residents.
  • Euro Rscg
    Freelance Researcher
    Euro Rscg Mar 2007 - May 2007
    http://www.eurorscg.fiDesigning and executing a consumer research study aimed to provide in-depth information about the lifestyles, cultural meanings and media usage of middle-aged and elderly people. Results of the study were used for consulting clients in fields of traveling, medical industry and mobile operator services.
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  • National Consumer Research Center
    Freelance Researcher
    National Consumer Research Center Sep 2006 - Jan 2007
    http://www.kuluttajatutkimuskeskus.fiStudying leading user research agencies and usability experts in a research project delivered by the National Consumer Research Center in collaboration with Tekes (The Finnish Funding Agency for Technology and Innovation). The study Users as Product Developers was published in June 2007.
  • Music Television Finland / A World Beyond
    Research Assistant
    Music Television Finland / A World Beyond May 2005 - Jun 2005
    www.awb.se Facilitating focus groups, analyzing qualitative research data and delivering insights in a consumer research study for developing the local brand and content strategies for Music Television Finland.
  • Isea2004
    Conference Coordinator
    Isea2004 Jun 2004 - Sep 2004
    www.isea-web.org Planning and organizing ISEA 2004, the International Conference for Electronic Arts and Science, held in Helsinki at the University of Art and Design. Being responsible of communications between exhibitors, artists, speakers and organizers, planning workshops, program line-ups and contributing to the editorial content of website and publications.
  • University Of Helsinki
    Research Assistant
    University Of Helsinki May 2004 - Sep 2004
    www.helsinki.fi/university Conducting an ethnographic study and several interviews to gain perspective of the meanings of everyday life and living spaces of elderly people in the city of Lahti. The study was part of a regional demographic research program aimed to provide information to governmental authorities.
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Nuppu Gävert Skills

Ethnography Strategy Qualitative Research Strategic Communications Strategic Design User Research Design Thinking Social Theory Strategic Consulting Research Interaction Design Experience Design Design Research Advertising Brand Development Strategy Brand Architecture Content Strategy Brand Development Concept Development Futures Research Innovation Facilitation Social Movements Cultural History Social Media Marketing Social Media Creative Direction Innovation Strategy Urban Research Social Studies Of Technology Contemporary History Participatory Development Participatory Design

Nuppu Gävert Education Details

Frequently Asked Questions about Nuppu Gävert

What company does Nuppu Gävert work for?

Nuppu Gävert works for Pentagon Design

What is Nuppu Gävert's role at the current company?

Nuppu Gävert's current role is Senior Strategist at Pentagon Design.

What schools did Nuppu Gävert attend?

Nuppu Gävert attended University Of Helsinki, University Of Helsinki, Universitat Pompeu Fabra, University Of Turku.

What are some of Nuppu Gävert's interests?

Nuppu Gävert has interest in Civil Rights And Social Action.

What skills is Nuppu Gävert known for?

Nuppu Gävert has skills like Ethnography, Strategy, Qualitative Research, Strategic Communications, Strategic Design, User Research, Design Thinking, Social Theory, Strategic Consulting, Research, Interaction Design, Experience Design.

Who are Nuppu Gävert's colleagues?

Nuppu Gävert's colleagues are Pia Thurman, Katja Koivisto, Niina Virkkala, Veli-Pekka Niska, Anna Hoskonen, Laura Hieto, Rasmus Lönnqvist.

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