Content Creation and Management:• Develop and curate engaging content for various social media platforms and digital channels, including blogs, websites, and newsletters.• Design and implement a content calendar to manage content and plan specific, timely marketing campaigns.Social Media Strategy:• Develop, implement, and manage social media strategies to increase brand awareness, engagement, and traffic across all digital platforms (i.e Instagram, Facebook, TikTok, Twitter, LinkedIn and YouTube)• Stay up-to-date with the latest social media best practices and technologies.Community Engagement:• Monitor, listen, and respond to users in a “social” way while cultivating leads and sales.• Actively engage with the audience through social media posts and respond to comments and messages to foster a positive community and add value to the user’s experience.Analytics and Reporting:• Track and analyze analytics reports to gain insight into traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.• Compile reports for management showing results (ROI) of campaigns and social media engagement.Advertising:• Support the plan of digital advertising campaigns on platforms like Google AdWords, Facebook, Instagram including budget management.• Optimize ads for maximum engagement and conversion rates.Collaboration and Coordination:• Collaborate with other departments (customer service, product sales department, business developments, trainer) to manage reputation, identify key players, and coordinate actions.• Work with nano to mega KOL and influencers, local and national publishers, other partners or third parties for content creation or cross-promotion.

• Implement new and innovative marketing campaigns and improve market share through digital• Manage and execute sales promotions and joint-promotions activities with offline and online marketing• Proactively commerciallize new product developments and market segments in digital• Work closely with Merchandising and Operations team on new product launches and nationwide promotions• Work closely with appointed advertising agencies and other suppliers on all above and below-the-line advertising campaigns whilst ensuring cost-effectiveness at all time

• Ensure the follow-up of all online orders from beginning to end • Be the key contact point between sales teams and logistics partners • Provide day-to-day support to operation / sales team • Organize and follow up on exceptional delivery services • Driving company product in third party online marketplaces as well as in-house online store • Assist the sales team in delivering a unique and outstanding customer service within the online store • Track, control, answer, raise complaints in time • Share important insights and requests • Ensure solutions are in place for the customers• Ensure a flawless follow up of all return and exchanges• Responsible as the gate keeper of e-commerce policies and procedures • Implement new procedures and follow-up on them • Ensure E-commerce procedures are up to date and consistent with the e-com roadmap • Identify and set up process improvements to optimize the sales operations efficiency and offer a successful client experience • Support and contribute to major operations efficiency optimization projects • Responsible to a positive and productive working environment by leveraging both personal and team qualities to create a highly collaborative network at all times

• Develop plan and execute all SEM (Search Engine Marketing), marketing database, email marketing, mobile applications, social media and display advertising campaigns.• Track, measure and report performance of all digital marketing campaigns and assess against goals such as site engagement metrics, sources of traffic, campaign performance measurement (i.e. lead generation – CPM, CPC, CTR, CPA), landing page conversion rates, social engagement rates and organic searches. Analyze campaigns, recommend solutions to line manager and help translate into plans as well as actions for ongoing campaign improvement.• Work with stakeholders to help design, build, plan and maintain a high quality and relevant social media calendar/content across category products to cover key platforms including Facebook, Instagram, Twitter, and YouTube with agreed objectives and KPIs. Help amplify events/activities and campaigns online.• Ongoing exploration of concept and content development across digital platforms – i.e new formats (gif’s/meme’s), video content, articles, blog content.• Ensure high brand awareness and brand compliance for all online assets created/developed.• Collaborate, support and work closely with immediate Regional Marketing Team (eg. Marketing Manager for marketing campaigns) and Operational Management team (Product Marketing, Sales) to ensure meeting of business objectives and KPIs.• Keen understanding of mobile applications and how to market them effectively.• Identify trends and insights, and optimize spend and performance based on the insights.• Collaborate with Regional Marketing team on other projects/platforms/systems or initiatives when required to meet overall marketing and business objectives and KPIs.• Evaluate end-to-end customer experience across multiple channels and customer touch points.• Collaborate with digital, creative and media agencies and work with external vendors and effectively manage ROI to ensure cost effectiveness for the business.

• Creating in-line social media contents i.e Facebook, Twitter, and Instagram. • Responsible for social media activation and to maintain the relationship that has been built within the community of beer enthusiast in Indonesia.

• Develop, plan and implement Tanamera Coffee Digital Marketing Strategy throughout its various category products. • Conduct marketing research that focus on coffee industry.• Plan and update current Tanamera Coffee's Website and Social Media Channels to deliver the right key message.• Manage Digital Ads, media placement, KOL, Buzzers, Influencer and strengthen the relationship to parties and related communities.• Weekly to monthly reporting on Digital Media, website and social media channels.