1. Develop a comprehensive branding strategy based on market research and competitor analysis.2. Create and manage a marketing plan focused on building brand awareness.3. Ensure brand consistency across all company communication channels.4. Manage advertising and promotional campaigns to enhance brand image and identity.5. Oversee the production of marketing materials, including print, digital, and audiovisual ads.6. Analyze marketing campaign performance and report results to management.7. Collaborate with internal creative teams and external agencies to develop effective promotional materials.8. Maintain relationships with media and relevant stakeholders to increase brand exposure.9. Manage the marketing budget and ensure its effective utilization.

- Build brand activation and take care of all social media content- Develop Brand Stories & Strategies for Humblezing- Conducting research on Outdoor Fashion's current marketing strategies, customer profile, and market share to develop a strong sense of strengths, weaknesses, and opportunities to improve brand positioning.- Gather and assess a wide array of data, ranging from customer feedback to surveys measuring brand recognition and engagement.- Frequently write copy to develop a Humblezing voice and brand story, and being able to consistently write in this voice is key to developing a consistent brand story. Also create brand strategy documents, providing guidelines to various departments to ensure consistency.- Responsible for the collaboration, sponsorship, partnership & endorsement- Maintaining visual & communication of Brand Humblezing- Build creative/strategic input for the campaign development- Participate in the evaluation and analysis of the campaign and brand launches- Responsible for the day-to-day management of the Marketing budget

Experience:- Maintaining visual & communication of Brand Portee- Build brand activation and taking care of all social media content and advertisement- Develop Brand Stories & Strategies for Portee- Conducting research on Shoe’ current marketing strategies, customer profile, and market share to develop a strong sense of strengths, weaknesses, and opportunities to improve brand positioning.- Gather and assess a wide array of data, ranging from customer feedback to surveys measuring brand recognition and engagement.- Frequently write copy to develop a Portee voice and brand story, and being able to consistently write in this voice is key to developing a consistent brand story. Also create brand strategy documents, providing guidelines to various departments to ensure consistency.- Responsible for the collaboration, sponsorship, partnership & endorsement- Build creative/strategic input for the campaign development- Participate in the evaluation and analysis of the campaign and brand launches- Responsible for the day-to-day management of the brand communication budget- Managing & art directing lookbook & editorial shoots for PorteeProject Done:- Being a Leader for Campaign Product Launch “Pebble”, Online and Offline Activation on Portee Platform. Thinking a strategy for communicating in this campaign, analyzing making activation brand voices on key opinion leaders to make this campaign more viral, and analyzing a media digital in Indonesia who can help us make a noise in this campaign so that can be heard by all Indonesians. And the results is we make our Product Launch “Pebble” sold out with 1000 pairs only 1 Week after a product release in this campaign.- Lead and initiate the #JanganBeliPortee campaign, involving Key Opinion Leaders (KOLs) from various professions and diverse backgrounds. The key message will boldly state, "JANGAN BELI PORTEE." This campaign will be featured in all offline activations conducted by PORTEE.

Experience:- Develop Brand Stories & Strategies - Conducting research on clients’ current marketing strategies, customer profile, and market share to develop a strong sense of strengths, weaknesses, and opportunities to improve brand positioning.- Gather and assess a wide array of data, ranging from customer feedback to surveys measuring brand recognition and engagement.- Frequently write copy to develop a client’s voice and brand story, and being able to consistently write in this voice is key to developing a consistent brand story. Also create brand strategy documents, providing guidelines to various departments to ensure consistency.- Collaborate with creative teams that can include web and graphic designers, copywriters, and video production crews. Directs, oversees, and signs off on creative elements to ensure that materials adhere to client guidelines and are in line with the current brand strategy.

Campaign Ramadhan 3SecondsCampaign Umbrella: "Katanya Anak Daerah Fesyennya Ga Update?"Objective Online Campaign: 3SECOND offers options for everyone, including those outside of Indonesia's major cities, with fashion choices that are trendy and competitive with international brands in terms of quality. This transformation aims to provide a new choice for people in rural areas to stay stylish just like those in big cities in Indonesia.Strength Point 3Second: The main strength of 3SECOND is its up-to-date visuals, with the perspective of being a high fashion brand accessible to everyone in Indonesia. This is enhanced with strong visual copy and unique perspectives, attracting many comments through our visual copy or storytelling.Results Campaign: 16,890,492 (Total Impressions) & 23,145,865 (Total Views)Umbrella Offline Activation: "Dapatkan 3.333 Baju Gratis di 3Second Store"Objective Campaign: 3SECOND wants to distribute 3,333 products in 33 cities across Indonesia over 2 days, giving 101 products to each city.How To Join This Campaign: By exchanging a local brand t-shirt you own, you can get a new collection "Not So Old School" from 3SECOND.Credits:Copywriter: Gevin Atria KOL Specialist: Syavira Nurhafni

Experience:- Maintaining visual brand of Brand 3Second Group- Build brand activation and taking care of all social media content and advertisement- Responsible for the collaboration, sponsorship, partnership & endorsement- Build creative/strategic input for the campaign development- Participate in the evaluation and analysis of the campaign and brand launches- Responsible for the day-to-day management of the brand communication budget- Managing & art directing lookbook & editorial shoots for 3Second GroupProject Done:- Being a Project lead for 3Second Activation on Agenda Show 2022. Thinking a strategy for communicate in this campaign, analyzing for make activation brand voices on key opinion leader to make this camping more viral, & analyze a media digital in Indonesia who can help us for can make a noise in this campaign so can be hearing to all indonesia.- Being a Project lead for Tiktok. Make a strategy for content on tiktok and make sure for brand image of 3Second. Collaborated with a team to make a program segment on Tiktok Live Streaming, like training host live streaming, how to analytic product on dashboard tiktok for host live stream, & make a tiktok 3Second more entertaining like a Tv program. On December, 2022 we achieve our target for the best month on revenue & exposure.- Being a Project lead for Event Localfest 2022. Collaborated with a team for inviting key opinion leader to come and visit our booth activation, collaborated with a several national media for make a news about our activation on Localfest 2022, coordinate with store leader, visual merchandising, warehouse for make activation works as a plan.- Work with a Promotion Team & Danjyo Hyoji Team to make activation on JF3 2022 for make this activation viral, we inviting Bonge as a secret guest for this event. And that idea for our activation viral and we make a strategy to make that momentum more viral and we be collaborated with a several digital media for highlights this news.

Experience:- Develop Brand Stories & Strategies for Voted Socks- Conducting research on socks’ current marketing strategies, customer profile, and market share to develop a strong sense of strengths, weaknesses, and opportunities to improve brand positioning.- Gather and assess a wide array of data, ranging from customer feedback to surveys measuring brand recognition and engagement.- Frequently write copy to develop a Voted voice and brand story, and being able to consistently write in this voice is key to developing a consistent brand story. Also create brand strategy documents, providing guidelines to various departments to ensure consistency.- Collaborate with creative teams that can include web and graphic designers, copywriters, and video production crews. Directs, oversees, and signs off on creative elements to ensure that materials adhere to Voted guidelines and are in line with the current brand strategy.- Managing and art directing lookbook and editorial shoots, web development, brand identity and marketing content generation and output on a national scale.

Experience:- Doing business development with management - Conduct research to identify new customers and potential new markets - Plan and supervise marketing development - Plan online business strategies according to the trends of the times - Develop marketing and sales strategies for the team and ensure they are met- Develop new sales areas and increase sales through various methods- Finding and doing brand partnerships to grow the company- Collaborate and monitor B2B and B2C sales teams to ensure business plans are met, such as marketing targets, sales numbers, and profit goals- Train sales staff to increase sales goals and meet expectations- To keep the business competitive with a strong understanding of the company's products or services as well as business position and competition - Make the need for marketing proposal & sales- Prepare deck, and sales display - Train personnel and help team members develop skills- Maintain current client relationships and identify areas for potential clients

Experience:- Leading project planning and implementation- Define the scope of the project, its purpose, and delivery- Organize and coordinate with creative staff- Manage project resource budgets and allocations- Project planning and scheduling- Provide direction and support for the creative team- Continuously monitor and report project progress to all stakeholders- Create reports that contain project progress, problems, and solutions- Implement and manage project changes and intervene to achieve project outcomes- Evaluate and assess results

Experience:- Maintaining Smith's visual brand- Build brand activation and taking care of social media content and advertisement- Responsible for the collaboration, sponsorship, partnership & endorsement- Handling the event & vendor- Build creative/strategic input for the campaign development- Participate in the evaluation and analysis of the campaign and brand launches- Responsible for the day-to-day management of the brand communication budgetProject Done:1. Created storyline & Ideas for Choco Loco Digital campaign strategy and developed the concept of Digital Campaign strategy for product launching Choco Loco in February 2020 with the target of 100 Product Limited Edition with Exclusive Packages.2. Created #ExploreTheChemistry hashtag for the Video Campaign product Ocean Dust & Refresh Wipes and also created the storyline, ideas, and concepts for the video campaign product Ocean Dust & Refresh wipes.3. Became a Lead project of Collaboration Smith Men Supply with Kopi Kenangan. This collaboration created a campaign that described both being one in #KenanganSmith and the project is still in progress.4. Become a Lead project collaboration of Smith Men Supply with Team E-Sport NXL by creating product Limited edition Ocean Dust Exclusive Design Team NXL > and Created a shared campaign for this collaboration product with a target of 100 products achieved and sold out within 1 month on the market.5. Create Storyline, ideas, and concepts for the new Campaign Launching Product video that is Dashing Slick and also involved in shooting for video and photos in the Product. And involved in what strategy will be adopted in the pre-launching of Dashing Slick product up to the launching.6. Creating storyline, ideas, and concepts for video #HowToUseOceaDust and #HowToUseRefreshWipes7. Become a Lead project collaboration of Smith Men Supply with Ninja Express by creating a Video Collaboration that discusses the history of SMITH & Seto Mulyadi as the host.

Experience :- To think and conceptualize ideas campaign marketing in the digital area as a whole- Conceptualize and design content marketing on social media- Maintain and improve engagement through the delivery of content in social media- Create content for social media HARVEST GORONTALO INDONESIAProject Done :1. Make a tagline for the campaign PT Harvest Gorontalo Indonesia product named #SomanBisaApa2. involved in making commercial videos of the products of PT Harvest Gorontalo Indonesia named Palma "Stress Akibat Banyak Tugas"3. involved in making commercial videos of the product of PT Harvest Gorontalo Indonesia named Soman for the Ramadhan campaign "Moment Lebaran Keluarga Soman"4. Make a tagline for the campaign new product PT Harvest Gorontalo Indonesia named Palma #AromaDanKhasiatnya5. Make an idea, and storyline for video campaign Soman "Aktifitas Padat Sering Mengganggu, Kalau Soman Selalu Di Saku"6. Make storyline, ideas, and concepts for the video Speak Up "Diabetes Menurut Mereka" which is one of the campaigns created to establish brand awareness of Soman products.7. Make storyline, ideas, and concepts for video campaign Soman "Mulai Stop Merokok, dan Lindungi Kesehatan Jantungmu"8. Involved in developing ideas and concepts for video campaigns from #SomanBisaApa and engaging in shooting from the video campaign.

Experience :- See perceptions of consumers about a product- Evaluating the perception of consumers about a product- Determine promotion strategies and media that will be used- Make a concept, innovation or modification of a product- Inform the community about a product/serviceProject Done :1. Make a tagline for the campaign PT Harvest Gorontalo Indonesia product named #SomanBisaApa2. Make a tagline for the campaign PT Harvest Gorontalo Indonesia new product named Fitavest #SolusiFitKeluargaGesit