Working with analytics and reporting software to connect the dots and provide recommendations for companies to improve their success in the ever-changing online sphere, is a strong interest of mine.Data from the interactions and engagements of current and potential customers throughout various online platforms, whether social med, paid ads, website content, email campaigns, etc. can tell a lot about how they view your company, and can provide insights into areas that need improvement.My tactical expertise includes over 5 years of experience growing brands online through social media marketing, search engine marketing (and SEO), content strategies, pay-per-click advertising, email newsletters and automation, and website optimization. I enjoy working with alongside company owners and CEOs of small-to-medium-sized companies to create a strategic brand and marketing plan that geared towards helping them reach their ideal customer. Continuously developing my knowledge and expertise in digital marketing strategies and tactics is another interest of mine. I frequently listen to industry leaders on podcasts and webinars, read marketing and business development books, and partake in workshops, lunch and learns, and meetups run by local industry influencers.
Listed skills include Social Media, Marketing, Advertising, Customer Service, and 32 others.