Nicole Whitewood Email & Phone Number

Burlington, Ontario, Canada

• Lead the client and internal marketing departments to effectively plan, strategize and execute digital initiatives across multiple platforms. • Seek out areas of improvement for client services and maintain strong, proactive client programs to maintain long-lasting win-win-win relationships. • Create and maintain processes for website development, including building and managing multiple websites. • Manage teams for effective design, build and launch of SEO-ready and… Show more • Lead the client and internal marketing departments to effectively plan, strategize and execute digital initiatives across multiple platforms. • Seek out areas of improvement for client services and maintain strong, proactive client programs to maintain long-lasting win-win-win relationships. • Create and maintain processes for website development, including building and managing multiple websites. • Manage teams for effective design, build and launch of SEO-ready and mobile-responsive websites, including coordinating and executing change requests. • Work with Sims' leadership team to look for areas of internal improvement for efficiencies and operational growth• Above all else, strive for collaborative teamwork and posivite company culture - always. Show less

Burlington, Ontario, Canada

• Create effective digital marketing strategies, plans and proposals for new and existing clients that carefully target their needs and goals.• Execute and manage complex digital marketing campaigns and initiatives for both B2B and B2C clients, primarily in the Home Improvement and Home Appliance Industries. • Provide clients and internal programs with SEO Best Practices, Social Media, Content Planning & Development, Google Ads, Facebook Posts & Ads.

Hamilton, Ontario

- Working with small companies to grow their online presence through strategic marketing planning and managing the execution tactics.- Over doubled the revenue for an e-commerce client in less than 3-months through strategic paid advertising (including careful testing). Continues to show growth of revenue from combined efforts of paid ads and organic marketing tactics.- Carefully researching current market environments, ideal customer profiles, and keywords to increase the resonance of… Show more - Working with small companies to grow their online presence through strategic marketing planning and managing the execution tactics.- Over doubled the revenue for an e-commerce client in less than 3-months through strategic paid advertising (including careful testing). Continues to show growth of revenue from combined efforts of paid ads and organic marketing tactics.- Carefully researching current market environments, ideal customer profiles, and keywords to increase the resonance of marketing messages through various online platforms (ie. social posts, email campaigns, etc). - Increasing knowledge and expertise in developing clear branding/business and marketing strategy documents, content strategy and managing the execution of tactics. - My focus is always on creating and cultivating a positive work environment and leading the marketing team and colleagues to personal and professional growth and success. Show less

Mississauga Ontario Canada

Managed the digital marketing initiative for the two divisions of Genuit Inc, Fivel and Promys. Created and implemented key digital marketing tactics for Fivel, a B2B microlearning company. Managed communications and email broadcasts for Promys, a professional automation solution for IT solution providers.• Launched the marketing automation process and strategy, researching the best and most effective sequences and messages to increase online conversions and lead… Show more Managed the digital marketing initiative for the two divisions of Genuit Inc, Fivel and Promys. Created and implemented key digital marketing tactics for Fivel, a B2B microlearning company. Managed communications and email broadcasts for Promys, a professional automation solution for IT solution providers.• Launched the marketing automation process and strategy, researching the best and most effective sequences and messages to increase online conversions and lead generation.• Responsible for the growth and development of lead nurture programs including lead scoring, sales notifications / tasks, and customer funnels for over 16,000 contacts• Driving the content development process, writing monthly blogs and creating downloadable content with the goal of nurturing connections, turning suspects to prospects.• Redesigned the marketing website to encourage lead generation and increase downloads of Lead Magnets, converting Suspects to Prospects and initiating follow-up sequences for lead nurture. • Creating and presenting monthly reports on marketing initiatives, including Website traffic, Form submissions and recommendations for the following month. • Managed social media sites such as Twitter, LinkedIn, and Facebook creating engaging content to drive website visits.• Continuous research and implementation of new trends and tactics that support the growth of the company and leads such as SEO keywords, Google AdWords, Google Analytics. Show less

Mississauga Ontario Canada

Promys provides complete business software for technology solution providers that is comprehensive, affordable and easy to learn & use. Promys completely eliminates re-keying, quote revisions update the forecast and automatically become sales orders, project labor estimates are compared to actuals in real time, items under service contract are visible in the service tickets. Watch the video at www.promys.com to find out more.PROMYS software modules:CRM & Quoting || Project… Show more Promys provides complete business software for technology solution providers that is comprehensive, affordable and easy to learn & use. Promys completely eliminates re-keying, quote revisions update the forecast and automatically become sales orders, project labor estimates are compared to actuals in real time, items under service contract are visible in the service tickets. Watch the video at www.promys.com to find out more.PROMYS software modules:CRM & Quoting || Project Management || Time, expense & billing || Help Desk || Service contracts || Customer asset tracking & inventory || Procurement || e-mail and calendar integration || Customer || self service portal || Enterprise mobile Show less

Burlington, On

• Successfully managed the communications with well over 100 national and international accounts including the onboarding of new clients, ensuring quick payment and complete understanding of terms and conditions.• Quoted new projects and repairs to customers, working alongside the sales team to ensure the information is accurate and profitable.• Assisted in the planning and onboarding of new programs, manually managing the various steps of the development, production, and delivery… Show more • Successfully managed the communications with well over 100 national and international accounts including the onboarding of new clients, ensuring quick payment and complete understanding of terms and conditions.• Quoted new projects and repairs to customers, working alongside the sales team to ensure the information is accurate and profitable.• Assisted in the planning and onboarding of new programs, manually managing the various steps of the development, production, and delivery process, including post-shipping inquiries and billing.• Worked with production and operations management to ensure the products ordered by all accounts are on-time and on a budget. • Worked closely with QA team and shipping / receiving to ensure that any discrepancies are handled quickly, with all efforts made to completing complaints with a win-win result. Show less

Tasks and Outcomes:• Trusted to help manage key accounts alongside the B2B CMO and owner of the company, with the purpose to grow client relations and expedite our clients’ success.• Assisted with the management of over five customer accounts, including Twitter engagement, WordPress design, and project plan calendars.• Managed the monthly reporting for the major clients, reporting on B2B interactions, comments, like and followers.• Participated in customer site visits, creating… Show more Tasks and Outcomes:• Trusted to help manage key accounts alongside the B2B CMO and owner of the company, with the purpose to grow client relations and expedite our clients’ success.• Assisted with the management of over five customer accounts, including Twitter engagement, WordPress design, and project plan calendars.• Managed the monthly reporting for the major clients, reporting on B2B interactions, comments, like and followers.• Participated in customer site visits, creating positive customer relationship building trust and growing the customer brand as a collaborative team.About Mi6 Agency:Similar to the British Mi6, we gather information to aid in the economic and social growth of our clients on both a national and international scale, focusing on Tech companies within the B2B market segment.We create content and programs for our clients that focus on encouraging organic lead generation within community and influencer networks to drive growth within the Tech Industry. "Killing" the competition through the development and execution of innovative New-Age Marketing tactics that focus on our tech-industry expertise.As a Marketing Intelligence Agent at Mi6, I have expertise in gathering and engaging clients and prospects through innovative and aggressive social marketing tactics.With a passion for tech and local communities, Mi6 founder, Chris Herbert (alongside colleague Rick Stomphorst), has worked to create both the Silicon Halton and Silicon Peel member-run communities. Through collaborative meetups, peer2peer, and workshop events, members share ideas, strengths and skills to help each other grow their tech ideas into viable, industry-leading businesses. Show less

1430 Trafalgar Road, Oakville, Ontario L6H 2L1

College-run program to aid students with career and employment counselingSocial Media• Successfully lead online social media initiative through Twitter, targeting students within Sheridan College to engage with their local Career Education Center, Increasing follower count by 26% over the three (3) month period.• Ran advertisements and campaigns surrounding topics such as: Job Search, Career Fairs, Up Coming Events, and General Tips.---Promotional Materials•… Show more College-run program to aid students with career and employment counselingSocial Media• Successfully lead online social media initiative through Twitter, targeting students within Sheridan College to engage with their local Career Education Center, Increasing follower count by 26% over the three (3) month period.• Ran advertisements and campaigns surrounding topics such as: Job Search, Career Fairs, Up Coming Events, and General Tips.---Promotional Materials• Successfully created a variety of flyers, hand-outs and promotional materials currently used to promote the Career Education Centre and it's services.• Created a two (2) page handout for current students and grads that outlines key points to consider when creating a successful Linkedin Profile---Job Fairs• Actively participated in the execution and management of Career Fair events, including conducting follow-up calls for registrants, welcoming companies, and guiding students.---Target Audience Engagement• Actively participated in the presentation of in-class workshops and information sessions with students in various programs/backgrounds• Successfully developed, initiated and lead hall-way activities to help promote the Career Education Centre services to the student body.• Worked one-on-one with students to further develop their resume, job search, and/or interview skills. Show less

Georgetown, On

Electrical contracting company founded in 2004, looking to expand their current market, taking on new initiatives and expanding further into the residential sector• Designed and produced marketing media through the use of Adobe InDesign (such as brochures, coupon cards, flyer inserts, etc), that successfully targets the residential market. • Worked with company owners to manage and coordinate a trade show event, including trade show posters and audience involvement initiatives… Show more Electrical contracting company founded in 2004, looking to expand their current market, taking on new initiatives and expanding further into the residential sector• Designed and produced marketing media through the use of Adobe InDesign (such as brochures, coupon cards, flyer inserts, etc), that successfully targets the residential market. • Worked with company owners to manage and coordinate a trade show event, including trade show posters and audience involvement initiatives, resulting in positive feed back and an increase of over 200 contacts. • Managed Social Media Initiatives through Facebook and Twitter Show less

Advanced Diploma, Marketing

Activities and Societies: Peer Mentor - Career Centre Successfully completed 3-year Advanced Marketing Diploma with 3.98 GPA. Worked.

Esthetics, Marketing, Advanced Diploma

Activities and Societies: Touch of Esthetics Student Manager