Olivier Couderc Email and Phone Number
* +15 years experience, 4 years spent abroad (USA, Brazil, Morocco)* Marketing B2B : full Go2market, project management, strategy, service quality improvment, communication, change management, training, events.* Knowledges & intrests : green mobility & energy transition solutions, aftersales, service quality improvment, technical products.* Skills : versatility, project management, analysis, training, communication.* Languages : French (native), English (fluent) ; Portuguese, German (advanced) ; Italian, Spanish (beginner)* Business School (ESSCA) Master 2 degree, specialty "Automotive Network Management"
Fraikin France
View- Website:
- fraikin.fr
- Employees:
- 1440
-
Manager Marketing Du Pôle Transition Énergétique And Autres ServicesFraikin FranceParis, Fr -
Energy Transition & Services Marketing ManagerFraikin France Mar 2022 - PresentColombesFRAIKIN = premium rental company of LCVs, HCVs, semitrailer and their dedicated services. European sector leader with a fleet of 60000 vehicles.Built expertise on : alternative drive (electricity, NGV, hydrogen, biofuels), cyclo logistique, electric charge market and other means to the reduce fleets carbon footprint.- FRAIKIN Alternative Drives white paper creation- Energy transition/alternative drives marketing specialist (market, products, business environment...)- Last mile & low carbon business partnerships setup & development- Design & launch of green/last mile new services : vehicles, energy (electricity, NGV, hydrogen, biofuels), cargo bikes and other means to reduce fleets carbon footprint - Salesteams support (trainings, pedagogic & commercial tools, dedicated offers, customer meetings...)- Design of market performance survey + follow-up (global registrations, FRAIKIN results, alternative drives...) -
Products & Services Marketing ManagerFraikin France Nov 2018 - Mar 2022Colombes, Île-De-France, France- Team management of 3 collaborators - Energy transition/alternative drives marketing specialist (market, products, business environment...)- Design & launch of new services, incl. 100% digital ones (telematics, route management, B2B2C offer, carbon offset…) - ISO certification (2021) : design and formalize Go to market process - Salesteams support with focus on alternative drives (trainings, pedagogic & commercial tools, dedicated offers, customer meetings...)- Support to design the commercial product strategy: which brands to put forward depending on GVW/body/internal business & operational FRAIKIN indicators.- Design of market performance survey + follow-up (global registrations, FRAIKIN results, alternative drives...) -
Vehicle Product ManagerFraikin France Feb 2018 - Oct 2018Colombes, Île-De-France, France- Salesteams support with focus on alternative drives (trainings, pedagocal & commercial tools, dedicated offers, customer meetings...)- Support to design the commercial product strategy: which brands to put forward depending on GVW/body/internal business & operational FRAIKIN indicators.- Design of market performance survey + follow-up (global registrations, FRAIKIN results, alternative drives...) -
Product Manager - Service, Coach & BusMan Truck & Bus France Jan 2015 - Jan 2018Evry, FranceMAN Truck & Bus France = transport solutions designer (truck, bus & coach, after-sales)- Launch of new products (vehicles/services)- Events organization (professional trade fairs, MAN after-sales network regional conventions, PR-trips, open-house days, road tours...)- External communication (press releases, press conferences)- Design of external communication tools for the MAN after-sales network- Design and update of competition survey (bus & coach, after-sales) - Customer aftersales satsifaction animationAchievement exemple : - App. PSG Wake-up Call + social media movie MAN Intercity/PSG -
After-Sales Business DevelopperMan Truck & Bus France Mar 2011 - Dec 2014Evry, FranceMAN Truck & Bus France = transport solution designer (truck, bus & coach, after-sales)- After-sales customer satisfaction : * Design, animation (out and on field), follow-up of a French after-sales customer satisfaction index (CSI) * Development of after-sales reports * Change management (trainings, internal and external communication - movies, mailings, posters, national and regional conventions...)- Service Core Process : set-up of the blueprint, linked with CSI, for after-sales standards to improve service quality within MAN after-sales network (communication, trainings, audit, incentive policies...)- PMO, MAN Truck & Bus France growth program 2012/2015- Internal coordination (communication, process improvement, project management, incentive policies etc.)- Improvement of afters-sales key indicators follow-up system- ISO representative for after-sales division- Support to field after-sales representatives (tools development, on field intervention...) -
Marketing AssistantMotul Usa Nov 2008 - May 2010Los Angeles, Ca (Usa)MOTUL = high-end lubricants manufacturer company.- Market & sales analysis- Sales promotion- Sales, pricing & positioning- Sponsoring- External & internal communication- Design & launch of new products- Marketing tools construction (distributor’s evaluation, geomarketing, cost analysis etc.)- Training- Trade shows (i.e. Dealer Expo, Performance Racing Industry, Indianapolis MotoGP, Long Beach GP, Monterey Historics misc. auto shows...). -
Junior ConsultantStragis Jun 2007 - Jul 2008Paris, France ; Rabat, Casablanca (Morocco)STRAGIS = IT & organization consulting firm.2008 - Rabat, Casablanca : project management, change management, marketing strategy, communication, recruitment.2007 - Paris : software validation tests. -
Junior ConsultantRolim Consult Feb 2006 - Nov 2006São Paulo, BrésilROLIM CONSULT = brazilian consulting agency specialized in marketing, training & sales in the automotive sector.- Become the Ethanol biofuel specialist- Launch of a new brand on the Brazilian automobile market- Market analysis- Trainings- Training’s monitoring- Translations -
International Marketing AssistantRenault Trucks Jun 2003 - Jul 2003VélizyRENAULT TRUCKS = truck manufacturer- Analysis of RENAULT TRUCKS targeted markets : registrations, market shares, product positioning -
International Marketing AssistantRenault Trucks Jul 2002 - Aug 2002Vélizy, FranceRENAULT TRUCKS = truck manufacturer- Creation of country overlook files (political, geographical & demographical situations, infrastructures etc.) concerning Middle Eastern, Asian & Latin America markets. -
Methods & Organization Dpt. AssistantDaimler Chrysler France Jan 2002 - Mar 2002Rocquencourt, FranceDAIMLER CHRYSLER = automobile manufacturer- ISO9001 standard implantation : support of the MERCEDES agents in their auditing missions.Gather & look for information, organization meetings (in German most of the time), computing support.
Olivier Couderc Skills
Olivier Couderc Education Details
-
Management Des Réseaux Automobiles -
Marketing - Management - Finance
Frequently Asked Questions about Olivier Couderc
What company does Olivier Couderc work for?
Olivier Couderc works for Fraikin France
What is Olivier Couderc's role at the current company?
Olivier Couderc's current role is Manager marketing du pôle transition énergétique and autres services.
What schools did Olivier Couderc attend?
Olivier Couderc attended Ecole Supérieure Des Sciences Commerciales D'angers, Wright State University.
What skills is Olivier Couderc known for?
Olivier Couderc has skills like Adobe Acrobat, Adobe Livecycle, Excel, Word, Powerpoint, Publisher.
Who are Olivier Couderc's colleagues?
Olivier Couderc's colleagues are Namira Mountabih, Jamel J., Lionel Coudert, Nathalie Duchene, Franck Veber, Giroux Georges, Arthur Hyde.
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Olivier Couderc
Greater Paris Metropolitan Region -
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Olivier Couderc
Greater Paris Metropolitan Region2gmail.com, ge.com -
Olivier COUDERC
Directeur Activité Ito Et Référent Expertise Cloud Infrastructure Chez AkkodisCourbevoie3modisfrance.fr, numericable.fr, modis.com
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