Olivier Couderc

Olivier Couderc Email and Phone Number

Manager marketing du pôle transition énergétique and autres services @ FRAIKIN France
Paris, FR
Olivier Couderc's Location
Paris, Île-de-France, France, France
About Olivier Couderc

* +15 years experience, 4 years spent abroad (USA, Brazil, Morocco)* Marketing B2B : full Go2market, project management, strategy, service quality improvment, communication, change management, training, events.* Knowledges & intrests : green mobility & energy transition solutions, aftersales, service quality improvment, technical products.* Skills : versatility, project management, analysis, training, communication.* Languages : French (native), English (fluent) ; Portuguese, German (advanced) ; Italian, Spanish (beginner)* Business School (ESSCA) Master 2 degree, specialty "Automotive Network Management"

Olivier Couderc's Current Company Details
FRAIKIN France

Fraikin France

View
Manager marketing du pôle transition énergétique and autres services
Paris, FR
Website:
fraikin.fr
Employees:
1440
Olivier Couderc Work Experience Details
  • Fraikin France
    Manager Marketing Du Pôle Transition Énergétique And Autres Services
    Fraikin France
    Paris, Fr
  • Fraikin France
    Energy Transition & Services Marketing Manager
    Fraikin France Mar 2022 - Present
    Colombes
    FRAIKIN = premium rental company of LCVs, HCVs, semitrailer and their dedicated services. European sector leader with a fleet of 60000 vehicles.Built expertise on : alternative drive (electricity, NGV, hydrogen, biofuels), cyclo logistique, electric charge market and other means to the reduce fleets carbon footprint.- FRAIKIN Alternative Drives white paper creation- Energy transition/alternative drives marketing specialist (market, products, business environment...)- Last mile & low carbon business partnerships setup & development- Design & launch of green/last mile new services : vehicles, energy (electricity, NGV, hydrogen, biofuels), cargo bikes and other means to reduce fleets carbon footprint - Salesteams support (trainings, pedagogic & commercial tools, dedicated offers, customer meetings...)- Design of market performance survey + follow-up (global registrations, FRAIKIN results, alternative drives...)
  • Fraikin France
    Products & Services Marketing Manager
    Fraikin France Nov 2018 - Mar 2022
    Colombes, Île-De-France, France
    - Team management of 3 collaborators - Energy transition/alternative drives marketing specialist (market, products, business environment...)- Design & launch of new services, incl. 100% digital ones (telematics, route management, B2B2C offer, carbon offset…) - ISO certification (2021) : design and formalize Go to market process - Salesteams support with focus on alternative drives (trainings, pedagogic & commercial tools, dedicated offers, customer meetings...)- Support to design the commercial product strategy: which brands to put forward depending on GVW/body/internal business & operational FRAIKIN indicators.- Design of market performance survey + follow-up (global registrations, FRAIKIN results, alternative drives...)
  • Fraikin France
    Vehicle Product Manager
    Fraikin France Feb 2018 - Oct 2018
    Colombes, Île-De-France, France
    - Salesteams support with focus on alternative drives (trainings, pedagocal & commercial tools, dedicated offers, customer meetings...)- Support to design the commercial product strategy: which brands to put forward depending on GVW/body/internal business & operational FRAIKIN indicators.- Design of market performance survey + follow-up (global registrations, FRAIKIN results, alternative drives...)
  • Man Truck & Bus France
    Product Manager - Service, Coach & Bus
    Man Truck & Bus France Jan 2015 - Jan 2018
    Evry, France
    MAN Truck & Bus France = transport solutions designer (truck, bus & coach, after-sales)- Launch of new products (vehicles/services)- Events organization (professional trade fairs, MAN after-sales network regional conventions, PR-trips, open-house days, road tours...)- External communication (press releases, press conferences)- Design of external communication tools for the MAN after-sales network- Design and update of competition survey (bus & coach, after-sales) - Customer aftersales satsifaction animationAchievement exemple : - App. PSG Wake-up Call + social media movie MAN Intercity/PSG
  • Man Truck & Bus France
    After-Sales Business Developper
    Man Truck & Bus France Mar 2011 - Dec 2014
    Evry, France
    MAN Truck & Bus France = transport solution designer (truck, bus & coach, after-sales)- After-sales customer satisfaction : * Design, animation (out and on field), follow-up of a French after-sales customer satisfaction index (CSI) * Development of after-sales reports * Change management (trainings, internal and external communication - movies, mailings, posters, national and regional conventions...)- Service Core Process : set-up of the blueprint, linked with CSI, for after-sales standards to improve service quality within MAN after-sales network (communication, trainings, audit, incentive policies...)- PMO, MAN Truck & Bus France growth program 2012/2015- Internal coordination (communication, process improvement, project management, incentive policies etc.)- Improvement of afters-sales key indicators follow-up system- ISO representative for after-sales division- Support to field after-sales representatives (tools development, on field intervention...)
  • Motul Usa
    Marketing Assistant
    Motul Usa Nov 2008 - May 2010
    Los Angeles, Ca (Usa)
    MOTUL = high-end lubricants manufacturer company.- Market & sales analysis- Sales promotion- Sales, pricing & positioning- Sponsoring- External & internal communication- Design & launch of new products- Marketing tools construction (distributor’s evaluation, geomarketing, cost analysis etc.)- Training- Trade shows (i.e. Dealer Expo, Performance Racing Industry, Indianapolis MotoGP, Long Beach GP, Monterey Historics misc. auto shows...).
  • Stragis
    Junior Consultant
    Stragis Jun 2007 - Jul 2008
    Paris, France ; Rabat, Casablanca (Morocco)
    STRAGIS = IT & organization consulting firm.2008 - Rabat, Casablanca : project management, change management, marketing strategy, communication, recruitment.2007 - Paris : software validation tests.
  • Rolim Consult
    Junior Consultant
    Rolim Consult Feb 2006 - Nov 2006
    São Paulo, Brésil
    ROLIM CONSULT = brazilian consulting agency specialized in marketing, training & sales in the automotive sector.- Become the Ethanol biofuel specialist- Launch of a new brand on the Brazilian automobile market- Market analysis- Trainings- Training’s monitoring- Translations
  • Renault Trucks
    International Marketing Assistant
    Renault Trucks Jun 2003 - Jul 2003
    Vélizy
    RENAULT TRUCKS = truck manufacturer- Analysis of RENAULT TRUCKS targeted markets : registrations, market shares, product positioning
  • Renault Trucks
    International Marketing Assistant
    Renault Trucks Jul 2002 - Aug 2002
    Vélizy, France
    RENAULT TRUCKS = truck manufacturer- Creation of country overlook files (political, geographical & demographical situations, infrastructures etc.) concerning Middle Eastern, Asian & Latin America markets.
  • Daimler Chrysler France
    Methods & Organization Dpt. Assistant
    Daimler Chrysler France Jan 2002 - Mar 2002
    Rocquencourt, France
    DAIMLER CHRYSLER = automobile manufacturer- ISO9001 standard implantation : support of the MERCEDES agents in their auditing missions.Gather & look for information, organization meetings (in German most of the time), computing support.

Olivier Couderc Skills

Adobe Acrobat Adobe Livecycle Excel Word Powerpoint Publisher

Olivier Couderc Education Details

Frequently Asked Questions about Olivier Couderc

What company does Olivier Couderc work for?

Olivier Couderc works for Fraikin France

What is Olivier Couderc's role at the current company?

Olivier Couderc's current role is Manager marketing du pôle transition énergétique and autres services.

What schools did Olivier Couderc attend?

Olivier Couderc attended Ecole Supérieure Des Sciences Commerciales D'angers, Wright State University.

What skills is Olivier Couderc known for?

Olivier Couderc has skills like Adobe Acrobat, Adobe Livecycle, Excel, Word, Powerpoint, Publisher.

Who are Olivier Couderc's colleagues?

Olivier Couderc's colleagues are Namira Mountabih, Jamel J., Lionel Coudert, Nathalie Duchene, Franck Veber, Giroux Georges, Arthur Hyde.

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