- As Leader of the Regional Operation in Central America and the Caribbean, be responsible for managing the regional office and team located in Panamá under the standards of our headquarters from the USA.- To Develop the business in the region working hand to hand with the commercial and post-sales team to reach the company’s main objectives and warrant a profitable and successful operation.- To make long-term business plans for the development of the business, and be aware of the performance of each area (sales, logistics, customer service, marketing, operations, staff, suppliers, budget, finance, compliance, etc).- Be the principal leader of the projects executed by the company and managing the key accounts - To warrant the best acquisition costs on products and logistics performance to maximize revenues and profits for the business- Be aware of the finances of the company, always looking for the profitability of the business.- Attend industry shows to stay up-to-date on the latest trends, technological advantages and strengthen relationships with suppliers.- To engage and foster our team and customers in moving the industry ever forward. - To promote an environment that encourages compromise, learning, innovation, and creativity - Organize all the marketing strategies according to the growth of the business- Search and hire the best employees to support the operation of the company.- Take under control business costs structure to maximize the benefits of the operation.

- Be responsible for managing the entire business in Panamá (7 Locations)- Restructure the business from scratch, focused on a profitable operation.- In charge of the rebranding of the company to be the first option in the top of mind of the market. - To develop new strategies to increase sales, service standards, market share, new market segments, delivery coverage areas.- Guarantee compliance with standards and good practices of the Costa Rican Parent Company- Be in charge of the commercial team and the business development of key accounts- Lead the marketing strategies to focus on the growth of the business and positioning of the brand.- Report to the owner of the company in Costa Rica.- Evaluate the KPIs and take strategic decisions.

- To develop the market in Central America and The Caribbean- To work closely with the Commercial Director to establish the best strategies in terms of sales and service.- To identify business opportunities in the region attending the key accounts - To expand the supplier’s network in the target markets- To restructure the customer services and post-sale department to strengthen the support given to the commercial operation. - To develop the project to establish a subsidiary of the company in Nicaragua.- Supervise the logistics of the orders to guarantee the times for our customers.- To Work closely with the commercial team to accomplish the sales goals for the region.

- To expand the customer’s portfolio of the company- In charge of the entire sales cycle from the generation of the lead to the closing of the business.- To work closely with the creative department to develop the best proposal according to the client needs - To lead the execution of the projects according to the customer agreement.- To identify business opportunities in the region attending the key accounts

- Responsible for the commercial and administrative national operation, developing and implementing the strategic and expansion plan. - Designing strategies focused on the achievement of sales objectives and consolidation of commercial processes; reporting directly to the general manager and the board of directors.- To identify business opportunities in the region attending the key accounts

- Responsible for the consolidation and standardization of processes.- To provide information to the general manager for decision making.- Standardization and reporting.