Coordinating the communication for the public image of World Vision Romania – Iasi-Vaslui Regional Office for all sectors of the community developing programs deployed (education, child protection, voice & participation, health, emergency situations, economic development). Moderating conflicts and communication crisis, advising negotiations, managing relations with mass media as a spokesperson.Organizing media events (press conferences, exhibitions, launching new programs or social services). Dissemination of information to journalists, shareholders, government institutions and partnering authorities, beneficiaries, all other audiences that are part of the sphere of interest of the organization. Discovering new funding opportunities; growing and maintaining donor relationships. Propose and grow corporate volunteering programs. Gathering extra funds from all available fiscal facilities and sponsorship budgets regarding companies and individuals.

Coriolan is the no. 1 Romanian manufacturer of engagement and wedding rings. Coordinating the marketing and sales activities, expanding and growing the online sales channel. Educating the public about ordering personalized pieces of jewellery and made-to-order products. Strategy and market research. Brand guardian. Managing various agencies to implement the marketing strategy and to get the targeted results. Repositioning Coriolan brand and rebranding carried out together with the communication strategy agency.Marketing campaigns with a focus on awareness and on sales. Launching new product ranges and product collections every year (wedding ring collections and engagement ring collections). Developing and promoting new services. Responsible for constantly improving the production processes and procedures. Enhancing the customer experience over all sales channels: distributors (B2B), own shops and online sales channel (B2C). Improving all commercial policies for own shops and for distributors. Constantly growing the network of distributors, trying to expand the network internationally.Developing an ERP to streamline the processes throughout the entire company.

Coordinating activities in the Online Proposition and Web Development Department in Romtelecom Portal Division.Implementing and developing new IP based services for the existing DTH, IPTV, BroadBand and PSTN strategies - selling online Romtelecom core telecommunication services: voice, internet, TV and IP TV. Coordinating all Romtelecom websites and online sales channels.Romtelecom was the incumbent landline telephony operator in Romania, a country of 21MM. Responsible for 5% sales of Romtelecom in 2011 (online share out of total Romtelecom sales) and 7% in 2012. Managing 7 direct reports of online experts and senior specialists across all activities in the EBusiness Division of Romtelecom. Outcomes of the teams I lead: the management and marketing of the online products and services and the development and ongoing operations of all Romtelecom websites, online sales, and service channels. Among those we count several online properties: an online shop (selling online voice, internet, TV, IP TV services), a retail eShop (hardware boutique), Dolce– Sport.ro (selling online UEFA Champions League soccer games, EURO, Olympic Games) – pricing, market research, specifications for the product and service development, go-tomarket planning. www.romtelecom.ro , myaccount.romtelecom.ro, www.romtelecom.ro/magazin-online

End-to-end online buying customer experience for Orange eShop & eCare, with a focus on online primary commercial acts (new acquisition and retention transactions for postpay customers and new acquisition and retention transactions for prepay customers).Coordinating a team of 5 specialists dedicated to the strategic, marketing, product development and analysis areas of the online sales channel in Orange Romania.Orange was the market leader in the Romanian market of mobile telephony (Romania is a country of 22MM with a 2010 adoption of mobile telephony of 138%). Responsible for 4% channel share in 2009 (out of total Orange sales), with a budget responsibility of 1MM. Developing and deploying the concept for end-to-end online buying customer experience for Orange eShop and eCare channels, with a focus on selling online mobile telecommunication core services targeting acquisition and retention transactions for post-pay and pre-pay customers. Product management for the 2 web channels. www.orange.ro/magazin-online ; www.orange.ro/contul-meu

Managing Orange Web Shop and Orange Web Care alternative sale channels in terms of product management and marketing, online sales, supply and logistic aspects, functionality and usability approaches – www.orange.ro/webshop and www.orange.ro/webcare . End-to-end approach for all the processes regarding the 2 online services. Responsible for the systems and processes insuring operational flows for Web Shop and Web Care. Setting the vision and product strategy, establishing the most important indicators in setting the business value for the new services, go-to-market planning. Milestone September 2007: launching online acquisition of service plans for the first time on the Romanian telecom market (market research for the main telecomm competitors outside Romania, with this type of online services already launched, management of the new online product, design the specifications for the new online product, preparing all technical aspects for launching the product, go-to-market planning, designing the communication strategy for the new product and the development plan of the new service after the initial launching). Milestone August 2006: launching of the BRD-ePayment solution for electronic online payments on Orange Web Shop and Orange Web Care

Developing Kinecto’s Web department, managed online projects and a series of new products and services - www.kinecto.ro (in the beginning, Kinecto positioned itself as the first e-mail marketing agency in Romania). Responsible for aligning product requirements with market demand: developing the content strategy services, web design services, web development services so that Kinecto to deliver them to its clients, growing the service portfolio and the market segments. Kinecto has become Kinecto Isobar agency, part of the Dentsu Aegis Network.

Managing projects for important Romanian clients and communicating Green Pixel’s achievements – www.greenpixel.ro Developing the online products and the roadmap for content or online information products for clients like Romtelecom, Smartree, Brandient, Banca Romaneasca, Domenia Credit, Ensight.

I was the Project manager for all projects within the agency, with significant participation in the PR effort. – www.grapefruit.ro Milestone: launching the Connex portal (Connex transformed into Vodafone later), launching the MyX portal (dedicated to the additional services and functionalities for the online environment) – go-tomarket planning, monitoring the implementation of all the phases.

I managed the most important agency online projects. NECOMM was the online division of "Monitorul" regional network of publications. Milestone: launching the web portal dedicated to the 2000 Elections in Romania (developing the content strategy for the news, stats and information portal for the 2000 Elections; developing the specifications for functionalities and information architecture; strategy for releasing the news and go-to-market planning; developing specifications for the Forum section of the portal).

Exchange student for the last year of high school through the Rotary Youth Exchange Program